Copywriting Techniques to Improve Your Sales - IM NewsWatch Newsletter, August 7, 2020
August 7th, 2020 at 8:29 am EST
Friday, August 7, 2020
Improve Your Sales with These Copywriting Techniques
An effective copy can help you to grow you sales exponentially. By adding the element of persuasiveness, you can continue to win more and more customers.Jeff Bullas has shared three coercive sales copywriting techniques to grow your sales.Bullas says, “Effective sales copy must be engaging, credible, clear, concise, and persuasive.It’s one... [Read more]
Guide to Feature in Google Search Results
Ahrefs’ Joshua Hardwick has published a comprehensive guide entitled ‘How to Get to the Top of Google’s Search Results’. Read this guide to discover some useful strategies to rank higher in Google search results.Hardwick says, “If you run a business, you’ll probably want to appear at the top of Google when people search... [Read more]
Strategies to Create High-Converting Landing Pages
Your product or service landing page can help you to create more sales and grow your business. With proper planning and analysis, you can create landing pages that can deliver better results.AWeber contributor Chandal Nolasco da Silva has shared 10-step process to creating landing pages that convert more customers.Chandal says, “Many landing... [Read more]
Free e-book on US COVID-19 Payroll Protection Plan #ad
If you are in the United States and have lost income due to the COVID-19 virus, you may be eligible to apply for assistance from the special fund set up by the US Congress.Congress set a system of forgivable loans, known as the Payroll Protection Plan, available both to self-employed individuals and to small businesses.The first available funds were... [Read more]
Using the Flowchart Method for Diagnosing Ranking Drops [Video]
MOZ has published the new episode of Whiteboard Friday video ‘Using the Flowchart Method for Diagnosing Ranking Drops’ featuring Kameron Jenkins.In this video Jenkins talks about the Flowchart method for analyzing drop in your Google rankings.The MOZ team says, “Being able to pinpoint the reason for a ranking drop is one of our most... [Read more]
Strategies to Increase Your Organic Traffic
Organic traffic is important for any website. Organic website traffic refers the users who visit your website from a search engine’s organic results.Ahrefs contributor Si Quan Ong has shared eleven ways to grow your organic traffic.Quan Ong says, “In this post, we’ll cover some simple content writing tips that have helped us achieve... [Read more]
Everything You Need to Know about Sitelinks
Sitelinks are links to other pages that appear under Google search results. Searchers use sitelinks to find relevant information from the search results.Ahrefs contributor Patrick Stox has shared an article on sitelinks and how to edit them.Stox says, “Sitelinks are one of the most common search features. They appear in 1.8% of SERPs in... [Read more]
One Minute Traffic Machines: low-cost blueprint for traffic #ad
There are no two ways about it: You can’t have a successful site without traffic. Ideally, you won’t have to pay to get it and it won’t take a lot of work to get it.That’s why The Rhodes Brothers, Matt Rhodes and John Rhodes created One Minute Traffic Machines.It shows you how you can get free traffic from a pool of 88 million... [Read more]
Page Speed Optimization: Metrics, Tools, and How to Improve [Video]
MOZ has published a new Whiteboard Friday video titled ‘Page Speed Optimization: Metrics, Tools, and How to Improve’ featuring Britney Muller.Watch this video to learn how to optimize your site for Google and improve page speed.The MOZ team says, “Page speed has always been a crucial part of SEO work, and as more companies make... [Read more]
13-Step Guide to Grow Your Domain Authority
Domain authority is a measure of the power of a domain name. It is one of search engine ranking factors. Domain authority matters a lot when it comes to achieving higher SEO rankings.Jeff Bullas has shared a 13-step process to help you grow your domain authority. Domain authority refers to a score that indicates the authority of your... [Read more]
How to Use Instagram on Your Desktop [Video]
Social Media Examiner has published a new video ‘How to Use Instagram on Your Desktop’ to help you efficiently use Instagram on your desktop computer.The SME team says, “Finding it hard to manage your Instagram account from your mobile device? Have you considered moving your workflow to the desktop version of Instagram?Instagram... [Read more]
Five Strategies to Repurpose Content for Social Media
Content remains the king on the Internet. It is a difficult task to constantly create fresh content to influence your audience.To help you with the content creation for your social media channels, Social Media Examiner’s Lynsey Fraser has shared five ways you can repurpose your existing audio and video content.Fraser says, “Looking for... [Read more]
The Truth Behind Search Engine Visibility [Podcast]
Searchmetrics contributor Tyson Stockton has published new episode of Voices of Search titled ‘The Truth Behind Search Engine Visibility’ featuring Chris Dickey.Stockton says, “Visibility is an all-encompassing term in PR, yet it’s important to define and differentiate what SEO visibility specifically means within PR. Join host... [Read more]
Driving The SEO Conversation Forward [Podcast]
By continuously improving your SEO strategy, you can get steady website traffic to create more chances of conversions.Rank Ranger has published new In Search SEO podcast titled ‘Driving The SEO Conversation Forward’ featuring John Mueller.The Rank Ranger team says, “The great John Mueller joins the podcast to share his thoughts... [Read more]
Twitter Ads For Content: How We Increased Our CTR By 226% [Video]
Advertising on Twitter is one of the ways you can enhance your reach to the social media population on the Twitter network. By exploring different ad formats, you can make sure to get the desired ROI.Ahrefs’ Joshua Hardwick has published a new video to help you learn rightly use the Twitter ad for content.Hardwick says, “Higher ads CTR... [Read more]
Link Building Case Study: Results of 515 Outreach Emails [Video]
The Ahrefs team has published the second episode of ‘Link Building Case Study: Results of 515 Outreach Emails’.Joshua Hardwick says, “If you’re new to this series, our first video was about strategically building a statistics page that would generate links. And in this video, we’ll show you how we built links to that page. In... [Read more]
How to Deal with Keyword Research During Pandemic
Effective keyword research helps you to find and focus right keywords for better search engine marketing. The SEO has changed in the wake of COVID-19 pandemic. To keep your search engine performance steady during these tough times, you need to cope with the search engine algorithm changes.Kozai’s Gary Hainsworth has published an article highlighting... [Read more]
SEO Negotiation: How to Ace the Business Side of SEO [Video]
MOZ has published the new Whiteboard Friday video episode titled ‘SEO Negotiation: How to Ace the Business Side of SEO’ featuring Britney Muller.In this video Muller explains how to get into some of the business side of SEO.The MOZ team says, “SEO has become more important than ever, but it isn’t all meta tags and content.... [Read more]
Analyzing the Impact of Facebook Posts on Sales
Publishing on Facebook is one of the most popular and proven ways to reach more audience on social media. With engaging Facebook content, you can grow your following and grow your business.PPC Hero contributor Etgar Shpivak has published an article on how Facebook Post engagement helps you to drive more sales.Shpivak says, “Social media marketing... [Read more]
What’s The Best Time to Publish Your Blog Posts?
Blogging is a rewarding marketing tactic. By adjusting your content and your schedule with your audience priorities and interests in mind, you can get better results from your blogging efforts.Blogging Wizard’s Kim Lochery has an article highlighting the best time to publish your blog posts.Lochery says, “Timing is everything when it... [Read more]
Strategies to Grow Clicks and Conversions on Social Media
To grow you business, you need social media. By growing your social media following, you can continue to enhance your sales.Topseos has shared eleven ways to grow your social media clicks and conversions.The Topseos team says, “Here are some essential tips you need to convert your followers to customers.Create Custom-Formatted TweetsApparently,... [Read more]
‘How to be successful with voice search’ Webinar September 1 [Webinar]
Voice and text search are similar from a technical perspective, a key phrase is entered via text input or via voice to text, and then the search is carried out.SEMrush is hosting a webinar ‘How to be successful with voice search’ on Tuesday, September 1, 2020 featuring Brendan Walsh, Olga Andrienko and Kelsey Jones.The SEMrush team says, “Due... [Read more]
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