Search Engine Journal has published a new infographic titled ’10 Content Marketing Trends for 2022′. Andy Betts says, “In 2021, 43% of marketers experienced content marketing budget increases, and 66% expect to see it rise again in 2022. Video, digital and real-world events, owned-media assets, and paid media are among the top areas... [Read more]

Neeva is a new search engine that promises a private and customizable experience, without ads. Think about it as an HBO subscription service – premium media without ads. Search Engine Journal has published a new podcast episode ‘How Neeva is Creating A Search Experience Without Ads’. The SEJ team says, “There is a big part of us... [Read more]

Customers now expect more from businesses and want to interact with them differently, thanks to the convenience of mobile. Search Engine Journal is hosting a webinar ‘SMS Marketing For Local Business: Trends You’ll Need In 2022’ on Wednesday, December 8, 2021, at 2.00 pm ET. The SEJ team says, “Podium interviewed more than 1,000... [Read more]

Trevor Carr releases Xmissions, which he calls "The Christmas Commissions Accelerator". In essence, he is sharing all he knows about affiliate marketing, just in time for you to put it into practice for holiday sales (but you'd better be quick; just 19 days till Christmas.)... [Read more]

Social media giant Instagram has more than 1 billion active monthly users. With the right marketing strategy, you can continue to gain maximum output from your social media marketing. HubSpot contributor Caroline Forsey has published an article highlighting 11 steps to gain your first 1,000 Instagram followers. She says, “In this post, we’ll... [Read more]

HubSpot has published a new video ‘CPA Ad Marketing Secrets | How To Get The Biggest Bang For Your Buck’ to help you make the most from your CPA marketing efforts. The HubSpot team says, “CPA marketing can be a great way to generate leads for your business. But it’s not always clear how to do it best. In this video, Hubspot will... [Read more]

UTM stands for Urchin Tracking Module. These tags refer to a group of “custom” ways to segment the traffic coming to your website, blog, or promo page as a result of your digital marketing activities. MOZ has published a Whiteboard Friday video ‘UTM Tagging for Google My Business’ featuring Claire Carlile. The MOZ team says, “As... [Read more]

Customer service can make or break any business. People come to customer service when they are already upset. Cutting-Edge Customer Service can restore their trust; poor customer service can drive them away.... [Read more]

Semrush has published a new video ‘SEO for Beginners: Rank #1 In Google in 2022’ to help you build an SEO strategy for ranking higher in Google search. Watch this video to learn about the core pillars of every successful SEO campaign.  [Read more]

Google continues to update its search algorithm. There have been 12 major algorithm changes announced this year alone. That doesn’t include the hundreds to thousands of other minor updates Google has made to their search engine. Search Engine Journal is hosting a webinar ‘Landing Page SEO Best Practices & Tips For Success’ on Wednesday,... [Read more]

IMPACT has published a new guide called ‘What Is Content Marketing? – The Ultimate Guide for Marketers & Leaders’. This seven-chapter guide covers the essentials of content marketing and offers some precious advice to improve your content marketing efforts. The guide’s author Kevin Phillips says, “Content marketing... [Read more]

John Thornhill is a leading seller of Clickbank products, both as a product creator and as an affiliate. In Clickbank Superstar, he shows you how he launches successful products on Clickbank..... [Read more]

Quick Sprout has published an article highlighting the best web hosting providers. Lars Lofgren says, “Read in-depth reviews of these below — plus, tips for saving money, the best types of hosting for different situations, and my method for picking the right web host. The Top 10 Best Web Hosting Providers #1. Hostinger – Most Affordable... [Read more]

Video is one of the most essential elements in your marketing mix. It helps you move closer to your audience and persuade them to take an action. IMPACT’s Zach Basner has published an article highlighting the five most common mistakes people make on camera. He says, “In this article, I’d like to break down with you five of the most common... [Read more]

SEO key performance indicators (KPIs) are useful in identifying problems with your website and resolving them for better SEO performance. Conductor contributor Allie Bhutani has shared nine SEO KPIs to track for better website performance. She says, “You might consider using the following list of some of the most important SEO metrics for how... [Read more]

Health-related equipment and health programs are popular iamong athletes who need to deal with these sports medicine issues. Websites that offer authoritative information on sports medicinehave an excellent opportunity to market related training programs and equipment related to the content..... [Read more]

Digital Marketing Depot has published a new e-book ‘PPC Campaign Launch Checklist’ to help you start working on your PPC campaigns. The DMD team says, “Launching and managing a successful digital advertising campaign takes time and planning; this primer will help orient you along the way. Key areas covered: Audience and Goals Channel... [Read more]

Advertising on Google helps you extend your online reach and make more sales online. By tapping in the most popular ad formats, you can make the most of your advertising efforts. Koozai contributor Ellie Spinks has published an article highlighting 10 reasons your Google ads aren’t showing. She says, “Looking for your ad but can’t seem to... [Read more]

Efficient analytics helps you improve your marketing performance. With proper analytics, you can find out the mistakes you are making and correct them for better results. Social Midea Examiner has published a new video ‘Using TikTok Analytics to Improve Your Results’ to help you use TikTok analytics for better performance. The SME team says,... [Read more]

Minute Kit cuts out all the technical challenges and gives you 7 completely ready-to-sell products with high-converting lead magnets, download and delivery pages, Upsell & downsell offers. You get all this without even lifting your finger...... [Read more]

Search intent refers to Internet users’ purpose of a specific online search. Common types of Search Intent include informational, commercial, navigational, and transactional. BrightEdge contributor Millie Reinhardsen has published an article explaining Keyword Search Intent. She says, “Pages that gain the most visibility and attract the most... [Read more]

Link building helps you improve your website’s prospects of getting indexed into the search results. By acquiring quality links, you can continue to get more traffic as well. Semrush contributor Michelle Ofiwe has shared eight link building strategies for marketers. She says, “Backlinks operate like a qualified referral. If you earn a backlink... [Read more]

Google Analytics has been utilized by marketers to better understand campaign performance and help with data-driven decisions for marketing attribution/resource allocation. Click Insight has published an article stating why Google Analytics 4 (GA4) is valuable to marketers. The CI team says, “GA4 is geared towards marketers.1) GA4’s User Interface... [Read more]

Automation is the key to quicker success. It saves you man-hours and continues to grow your business. SEO automation can play an important role in your online marketing process. Search Engine Land contributor Corey Patterson has shared five useful steps to automate your SEO processes using simple programming tactics. She says, “Selecting a marketing... [Read more]

According to Rio SEO, 83% of local consumers use Google Search to find information about local businesses. And 90% make a purchase within one week of their initial search. Search Engine Land contributor Angie Nikoleychuk has highlighted seven local SEO updates that may affect your 2022 planning. She says, “Understanding the changes to local search... [Read more]

SEO remains a key driver for business growth today. With a well-thought SEO strategy, you can continue to acquire new customers and boost sales. Search Engine Journal contributor Matt Southern has published an article that highlights 57 SEO insights from Google’s John Mueller. He says, ” Each of these snack-sized servings of Google insider knowledge... [Read more]

Instagram added a link sticker to Instagram Stories, which allows users to add tappable links to their Stories posts. The HubSpot team says, “With the removal of the Instagram Swipe Up feature, Link Stickers are the new kid on the block. But what is an Instagram Link Sticker? How do you use it? What does it look like? Do you need a code or something... [Read more]

Commerce Manager is a platform to manage your catalog and sales on Facebook and Instagram. It helps you to create and manage a catalog, which holds all the items you want to promote on our platforms. Social Media Examiner has published a new video ‘How to Set Up Facebook and Instagram Shops With Commerce Manager’ to help you set up Facebook... [Read more]