Content Marketing Strategy in the Age of AI - IM NewsWatch, December 5, 2023

December 5th, 2023 at 8:57 am EDT


 

IM NewsWatch

Content Marketing Career & Salary 2024 Outlook [Report]

A content marketer creates content for a business to engage with their audience. Content marketers typically create educational content that’s relevant to the business. Content Marketing Institute has published a new report ‘Content Marketing Career & Salary 2024 Outlook’. The CMI team says, “How much do content marketers... [Read more]

Behind The Scenes AI Secrets for Marketing [Video]

Neil Patel has published a new video ‘Behind The Scenes AI Secrets for Marketing with Neil Patel & Eric Siu’ sharing useful tips on using AI for marketing. In this exclusive behind-the-scenes exploration, delve into the captivating world where cutting-edge AI meets the dynamic realm of marketing. Join industry titans Neil Patel and Eric... [Read more]

Reminder- Why an Omnichannel Strategy Will Drive 2024 Success: Top Trends in Marketing Spend, December 6 [Webinar]

This is a reminder for the Adweek webinar to be held on December 6, 2023. To reach today’s connected consumer, advertisers need to consider every tool and channel at their disposal, and build comprehensive campaigns that can deliver impactful, relevant messages at every possible touchpoint. That’s easier said than done. Adweek is hosting a webinar... [Read more]

How To Make More Money with Affiliate Marketing (Workshop) #ad

Today’s NAMS December Deal is How to Make More Money with Affiliate Marketing, the recording of a workshop NAMS conducted for marketers who wanted to improve their affiliate results. Whether you’re just getting started or an affiliate marketing pro, you’ll discover the best strategies and techniques to make more money with affiliate... [Read more]

Content Marketing Strategy in the Age of AI [Podcast]

Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘Content Marketing Strategy in the Age of AI’ featuring Robert Rose. The SME team says, “Do you need to revamp your content marketing strategy? Wondering how AI will alter content marketing? Explore content marketing strategy in the age of... [Read more]

How 3 Inexperienced Entrepreneurs Turned an Idea into $8 Billion [Video]

Entrepreneurship is the process of starting, developing, and managing a business to create value or generate profit. Entrepreneurs are the owners or managers of a business who take financial risks to start and grow a business. HubSpot has published a new video ‘How 3 Inexperienced Entrepreneurs Turned an Idea into $8 Billion’. The... [Read more]

Reminder- SaaS Marketing: Expert Paid Media Tips Backed By $150M In Ad Spend, December 6 [Webinar]

This is a reminder for the SEJ webinar to be held on December 6, 2023. In the face of growing challenges with customer acquisition, it’s important to know where to focus your ad spend. Search Engine Journal is hosting a webinar ‘SaaS Marketing: Expert Paid Media Tips Backed By $150M In Ad Spend’ on Wednesday, December 6, 2023,... [Read more]

Free MockupEngine Access with 100 Templates #ad

MockUpEngine.ai launches today. If you are ready to step up your social media game, this is worth checking out. Want a Free account and 100 AI Mockups? Attend the launch webinar and get this gift. Key Highlights: 🌟 Showcase YOU: Bring yourself into the spotlight with a powerful and personalized touch to your marketing materials. 🖼️ Moveable... [Read more]

Four Tools for Behavioral Targeting

Behavioral marketing is a strategy that uses data to target consumers based on their online habits and preferences. The goal is to promote and sell products based on how users interact with a brand’s ads, website, emails, social media pages, and chatbots. HubSpot contributor Olivia Deng has published an article featuring four behavioral targeting... [Read more]

SEO Memorial Service: A Fond Farewell to Things That Don’t Matter Anymore, December 14 [Webinar]

Search engine optimization (SEO) will continue to evolve in 2024, adapting to changing user behaviors and technological advancements. Content Marketing Institute is hosting a webinar ‘SEO Memorial Service: A Fond Farewell to Things That Don’t Matter Anymore’ on Thursday, December 14, 2023, at 1.00 pm ET. The CMI team says, “In this... [Read more]

HubSpot Lists Six Social Selling Tools

Social selling is a lead-generation strategy that involves using social media to connect with and nurture sales prospects. It can help businesses reach their sales targets. HubSpot contributor Olivia Deng has published an article featuring six useful social selling tools. She says, “Today, most generations see social media as their preferred platform... [Read more]

(Unrestricted PLR) AI Image Library #ad

Use AI Image Library Unrestricted Private Label Rights in your own business, of course, but there's more you can do. You can sell it as a downloadable product, sell access to it for a monthly fee, or even give it away. You can offer it under your own name just as though you had created these graphics yourself.... [Read more]

Using Generative AI to Create Marketing Content

Generative AI (GenAI) is a type of artificial intelligence (AI) that can create new data. GenAI can generate a variety of content. HubSpot contributor Tristen Taylor has published an article featuring eight types of AI-Generated content in marketing. She says, “Thanks to the advancements in artificial intelligence technology, content generation... [Read more]

State of SEO 2024: Disruptions, AI & Content Strategies [Report]

SEO will continue to evolve in 2024, adapting to technological advancements and changing user behaviors. Search Engine Journal has published ‘State of SEO 2024: Disruptions, AI & Content Strategies’. The SEJ team says, “There were three key disruptors to the SEO industry that made the most notable impact: E-E-A-T and content production... [Read more]

Link Building for Local Businesses [Video]

MOZ has published the latest episode of the Whiteboard Friday video ‘Link Building for Local Businesses’ featuring Amanda Jordan. The MOZ team says, “Today we’re talking about link building for local. So we all know that quality is more important for links than quantity. We see that time and time and again, and I’m gonna... [Read more]

Zeus: The World's First AI-Powered Viral TikTok Builder #ad

Zeus is designed to help you market on TikTok. (We don't use TikTok, but a lot of people do, especially young people, so there is a large marketing opportunity there.)... [Read more]

Reminder- Upgrade Your 2024 B2B-Marketing Game With This Powerful Ad Channel, December 5 [Webinar]

This is a reminder for the MarTech webinar to be held on December 5, 2023. MarTech is hosting a webinar ‘Upgrade Your 2024 B2B-Marketing Game With This Powerful Ad Channel’ on Tuesday, December 5, 2023. The MarTech team says, “Connected TV already offers B2B marketers an assortment of features that linear TV never did, like precise... [Read more]

The Complete Guide to Becoming an Authentic Thought Leader [Guide]

Thought leadership is the expression of ideas and helpful insights that demonstrate your expertise on a specific topic. In content marketing, you use thought leadership to establish brands and individuals as authoritative sources of truth, which leads to SEO benefits. MOZ has published ‘The Complete Guide to Becoming an Authentic Thought Leader’. Chima... [Read more]

Here’s What The Top YouTubers Taught Us About YouTube Marketing [Video]

YouTube marketing is a strategy that uses videos and ads to promote a business’s products or services. It’s a powerful tool for businesses to reach new audiences, engage with customers, and drive growth. YouTube is the second most visited site in the world, after Google. Neil Patel has published a new video ‘Here’s What The... [Read more]

Typogram automates your text creation with AI #ad

TypoGram was just released and it appears to be very popular. It's an AI-based tool that creates content for your blog (or other venues) in seconds from just a seed phrase.... [Read more]

SEJ Lists 17 Ad Networks for Content Creators

To achieve content marketing success, you need a platform that offers reach to a wide audience. Search Engine Journal contributor Annabelle Nyst has published an article featuring 17 ad networks for content creators in 2024. She says, “Ad networks serve as a bridge to help advertisers find ad placements on websites that align with their target... [Read more]

The Buyer’s Guide to Premium Video [Guide]

Premium content is digital content that is usually of higher quality or more desirable than free content. It often comes as a subscription service. Adweek has published a new guide ‘The Buyer’s Guide to Premium Video’. The Adweek team says, “Our new guide, “The Buyer’s Guide to Premium Video,” created with Effectv, demystifies... [Read more]

How to Use AI to Optimize, Personalize, and Scale Your Webinars and Events, December 14 [Webinar]

Webinars have become one of our most successful channels because it’s where great content meets audience engagement. But with the power of AI, we can now personalize and scale our webinar programs, and content, in uniquely human ways. MarketingProfs is hosting a webinar ‘How to Use AI to Optimize, Personalize, and Scale Your Webinars and Events’... [Read more]

Unraveling SEO Secrets for B2B Marketers [Podcast]

MarketingProfs has published a new episode of the Marketing Smarts podcast ‘Unraveling SEO Secrets for B2B Marketers’ featuring Kyle Roof. George B. Thomas says, “In Episode 573 of Marketing Smarts, Kyle Roof acknowledges the power of the Google algorithm and how it can seem intimidating. “A lot of people are like, ‘It’s... [Read more]

YouTube Introduces Transparency Measures for Synthetic Videos [Report]

Synthetic content is computer-generated data that mimics real-world data. It’s used for testing, training, and developing applications, artificial intelligence (AI) models, and software solutions. Media Daily News has reported that YouTube will require creators to disclose when they create synthetic content. Laurie Sullivan says, “Earlier... [Read more]

IM News Watch is compensated for the ads it shows, either when the product owner places the ad or when someone purchases a product from the ad or both. All entries about WSOs are ads. All entries marked with #ad are ads.    

(c) 2011-2018 IM NewsWatch