Content Marketing Institute contributor Kim Moutsos has published an article featuring 7+ skills every content marketer needs. He says, “At Content Marketing World this year, we asked several content leaders what skills and backgrounds they think are most important for a content marketer. Read what they told us (lightly edited for clarity),... [Read more]

Search Engine Journal has published ‘Meta Ads Automation: An Advertiser’s Guide’ to help advertisers drive and sustain campaign performance. Sean Johnston says, “Automation: It’s all the rage for established digital advertising platforms these days. Take Google’s recent introduction and expansion of Performance Max, which simplifies... [Read more]

With economic uncertainty looming, marketers are being asked to focus on efficiency and “do more with less.” Customer Data Platforms (CDPs) help marketers make better decisions by leveraging calculated metrics, artificial intelligence and real-time insights. Digital Marketing Depot is hosting a webinar ‘Do More with Less: Connect Customer... [Read more]

Neil Napier has just released Black Friday Academy. This is the best thing you can get for building your online business this Black Friday (or any other day of the week.) For the time first ever, in this special Black Friday bundle, Napier is giving you full access to his best courses, training, and knowledge for just a fraction of the regular price. Click... [Read more]

You can continue to improve content marketing performance with the right blend of skills and strategies. Content Marketing Institute has published a new video ‘7+ Content Marketing Skills You Need to Succeed’ highlighting the skills you need to improve content marketing performance. The CMI team says, “For the first time, new research... [Read more]

In his latest video ‘How Google Uses NLP and How You Can Too with Your SEO’, Nel Patel explains how you can improve your SEO strategy with NLP. He says, “Have you noticed that when you search on Google, in most cases, they know what you’re looking for? It’s because they’re using NLP. NLP stands for Natural Linguistic... [Read more]

Digital Marketing Institute has published a free video tutorial featuring useful creative marketing strategies. The DMI team says, “What is a creative marketing strategy and how do you make one? This free video lesson identifies the core components of an effective digital marketing strategy and explains how to develop an effective budget plan... [Read more]

  Split Test Monkey may solve a problem that has been worrying you. If you’ve heard of the power of split testing but been put off because it sounds complicated or confusing, then this new software likely will solve your problem. Split Test Monkey was first launched on 2016. Big businesses had been able to split-test their sales materials... [Read more]

A well-written copy improves your chances for conversion. Persuasiveness in your writing helps you to trigger the right emotions and achieve desired results. Copyblogger’s Sonia Simone has published an article featuring seven copywriting strategies. She says, “Here are 7 copywriting strategies you’ll want to swipe from the rich tradition... [Read more]

Businesses know they need an engaging, scalable way to connect with leads and customers. That’s why they’ve invested big bucks in marketing automation tools, chatbots, and other technologies to automate outreach and handle high volumes of contacts. Digital Marketing Depot is hosting a webinar ‘The Chatbot Is Dead: It’s Time to Modernize... [Read more]

Online purchasing is booming. During the last five years, the marketplace has grown exponentially as a share of global retail revenue. Consumers are online and their expectations are shifting. Digital Marketing Depot is hosting a webinar ‘5 Ways to Make Customer Experiences Drive Conversions & Revenue’ on Thursday, November 17, 2022,... [Read more]

Profit Alliance is a done-for-you money-making system where, according to Chaney, you can make up to $417.95 per sale without any of the usual work required to create your online business. You will be "riding on Chaney's coattails."... [Read more]

Video SEO refers to optimizing your videos to be indexed and rank well on the search engine results page for relevant keywords. iloveseo.com contributor Brian Harnish has published an in-depth guide on building a video SEO strategy. He says, “Let’s dive into the steps you need to take to create a strong video SEO strategy for your business. 1.... [Read more]

On-page SEO is the practice of optimizing web pages to improve a website’s search engine rankings and earn organic traffic. Semrush contributor Brian Moseley has published an article answering the question on how often should the on-page be updated. He says, “The answer is probably that you should be updating more often than you do right... [Read more]

Search Engine Journal has published a new e-book ‘The Biggest PPC Trends of 2023, according to 22 Experts’. Download this e-book to find out which PPC trends will dominate the year. Shannon Phelps says, “In this e-book, you’ll discover the PPC trends that will matter the most in 2023: AI & machine learning: loss of control but... [Read more]

How are you doing with SEO? There's a new 50 Point SEO Audit that will guide you through a systematic audit of your site to verify that your SEO is up-to-date or point out where you can make improvements.... [Read more]

HubSpot has published an article featuring 278 social media holidays for the 2023 content calendar. The HubSpot team says, “There are a plethora of observance days worldwide during which marketers can share content relevant to their industries, get involved in a movement, or simply generate more awareness. But odds are, you probably don’t... [Read more]

Image SEO refers to the practice of optimizing your images for search engines through thoughtful alt text, appropriate captions, good file dimensions, and more. HubSpot contributor Caroline Forsey has published an article featuring eight image SEO best practices. She says, “Here, let’s explore what image SEO is, and the best practices you’ll... [Read more]

To drive sales and retain customers, marketers can use SMS (text messaging) and push notifications to accelerate their promotions. eMarketer is hosting a webinar ‘Maximize Your Mobile Marketing at Every Stage of the Funnel’ on Wednesday, November 16, 2022, at 2.00 pm ET. The eMarketer team says, “Join us to learn how to maximize each... [Read more]

With this new SaaS software, generate unlimited high-quality voiceovers for all your business needs, saving a lot of expense, frustration, and time for years to come. On the other hand, you could continue to hire individual voice actors to record each voiceover you need, paying a new, sizable fee each time.... [Read more]

This is a reminder for Email Marketing Friday Forum to be held on November 11, 2022. MarketingProfs is hosting the ‘Email Marketing Friday Forum’ on Friday, November 11, 2022, at11:30 AM ET. Register to attend the Email Marketing Friday Forum and you’ll get three educational sessions, live Q&A, and resources. Email Marketing... [Read more]

The Core Web Vitals are a set of three page speed metrics that were developed by Google. Search Engine Journal has published ‘The 6-Step Core Web Vitals Guide: How to Improve Your Website Ranking’ explaining core web vitals. The SEJ team says, “This guide will take you step by step through the process of: How to test the Core Web... [Read more]