Semantic SEO is a type of SEO that focuses on the meaning of the content on a website. It does this by using schema markup, which is a type of code that tells search engines about the meaning of the content on a website. Schema App has published a detailed article on semantic SEO. The Schema App team says, “Semantic SEO is the process of giving... [Read more]

Google’s search algorithm is constantly changing, with minor updates happening up to six times every day. SEOs need a series of checks and protocols, and a response plan, not just to weather the algorithm storms, but to proactively leverage them for growth. STAT Search Analytics has published ‘The SEO’s Algorithm Emergency Response... [Read more]

Artificial intelligence (AI) is increasingly being used in the field of copywriting, with a number of AI-powered tools now available to help businesses create high-quality content at scale. Ahrefs contributor Chris Haines has published an article featuring useful AI copywriting tools. He says, “Let’s scroll down and look at the tools you can... [Read more]

ProfitLens 2.0 was just launched (11 AM EDT) to create all the pictures you will need for many marketing purposes using the power of AI. Use a phrase to say what you want; you have a picture in seconds. Don’t like that one. Tell it to create another one. Change you phrase a but to get one more like you are needing. In short, if you’re looking... [Read more]

Search Engine Land has published ‘A PPC marketer’s guide to retail media’. Nicola Agius says, “Most people know that Amazon, Walmart and Instacart have paid search placements on their websites. However, you may not know about their involvement in programmatic, display, social media and Google Shopping. It is crucial for PPC marketers... [Read more]

Advertising on Google is one of the best ways to reach your prospective customers. Google Ads help you run targeted campaigns. Search Engine Land contributor Nicola Agius has published an article featuring 10 strategies to optimize your Google Ads account. She says, “Here are 10 advanced strategies that have helped Tomlinson’s company achieve... [Read more]

HubSpot has published the latest ‘Marketing Against The Grain’ podcast episode ‘The Complete A.I. SEO Guide for Beginners’. The HubSpot team says, “A.I. in search is going to evolve slower than people think… Kipp and Kieran explore how SEO will evolve in a post-AI world. Learn how AI will change product discovery, why... [Read more]

BizSuiteAI has just been launched by the Firelaunchers team, in partnership with Eric Holmlund. It includes 6 powerful Apps powered by GPT 4 Technology. Specifically, it includes: Content Creation Create Any Kind of Content or Script in a Snap Voiceover Generate Human-Sounding Voice-overs for Your Videos or Podcasts Conversion Boosting A fully loaded... [Read more]

This is a reminder for the SEJ webinar to be held on June 28, 2023. Search Engine Journal is hosting a webinar ‘Boost Your SEO: How To Identify & Eliminate Keyword Cannibalization’ on Wednesday, June 28, 2023, at 2.00 pm ET. The SEJ team says, “During this webinar, search experts Jon Earnshaw and Sophie Moule will guide you through... [Read more]

Digital Marketing Depot has published the ‘2023 Digital Advertising Campaign Checklist’. Launching and managing a successful Digital Advertising Campaign takes time and planning; this checklist will help ensure you are launching a new effort as prepared as possible to then deliver excellent results. Along with the checklist you’ll... [Read more]

Content Marketing Institute has published a new video ‘Strategy-Driven Content Tech Tips’ featuring useful content marketing technology buying tips. The CMI team says, “The content marketing news you need to lead from Content Marketing Institute’s Robert Rose. Before buying any new content or marketing technology, hit pause. Look... [Read more]

Yogesh Agarwal has just launched TubeRushr, which he says will get you “100,000s visitors/month – NO ads, NO skills, NO experience”. Digging into the product, we discovered that it creates YouTube Shorts from existing YouTube videos, As you probably know the YT terms allow you to post videos created by other people (kind of like... [Read more]

ChatGPT is a powerful AI chatbot that can be used for a variety of purposes, including work. ChatGPT plugins are add-ons that can be added to ChatGPT to enhance its capabilities. These plugins can be used to automate tasks, access information, and collaborate with others. Search Engine Journal contributor Kristi Hines has published an article featuring... [Read more]

Last week Content Marketing Institute hosted ContentTECH Summit featuring expert sessions in the content marketing domain. Content Marketing Institute has published an article highlighting four takeaways from the ContentTECH Summit for a better marketing tech strategy. The CMI team says, “ut of the hundreds of takeaways from the event, the following... [Read more]

Semrush has published a new video ‘Create a Content Marketing Plan for the Year in 30 Minutes’ highlighting useful tactics to prepare your content marketing plan. The Semrush team says, “Planning plays a big part in creating strong, high-quality content that helps you reach your desired audience. Creating ad-hoc content won’t work... [Read more]

Quantum is what Billy Darr, the creator, calls "the world's 1st all-in-one AI-powered YouTube automation app" is designed to let you earn passive income from YouTube.... [Read more]

This is a reminder for the DMI webinar to be held on June 27, 2023. Digital Marketing Institute is hosting a webinar ‘Supercharge Your Customer Experience with the Power of QR Codes’ on Tuesday, June 27, 2023, at 1:00 EDT. The DMI team says, “In this webinar, we will dive deep into the world of QR codes and app deep linking, revealing... [Read more]

HubSpot has published a new video ‘Competitive Advantage: Make Your Brand Stand Out (Free Guide!)’ highlighting the power of competitive advantage. The HubSpot team says, “Discover the power of competitive advantage in this insightful video and learn how to use it to position your brand for success! We’ll dive deep into the world... [Read more]

Neil Patel has published a new video ‘What You Can Learn From The Best Newsletter Businesses’ sharing useful observations from newsletter business. He says, “In today’s fast-paced digital age, newsletters have emerged as a powerful tool for communication, engagement, and business growth. While many newsletters strive to capture... [Read more]

The Copywriter’s Brain is for marketers who are tired of struggling to write persuasive copy that captivates your audience and drives sales. Maybe that includes you.... [Read more]

MOZ has published the latest episode of the Whiteboard Friday video ‘How to Create Kick-Ass Local Landing Pages’ featuring Amanda Jordan. The MOZ team says, “Learn all about how to create kick-ass local landing pages in this Whiteboard Friday with Amanda Jordan. Discover the most popular features and get to know the dos and don’ts... [Read more]

Winning the trust of your audience is one of the most important aims of content marketing. By creating content that helps you capture their attention, you can excel in this domain. Content Marketing Institute expert Ann Gynn has published an article featuring useful strategies to create trustworthy content. She says, “Let’s explore five paths... [Read more]

Content Marketing Institute has published a new video explaining whether the content strategy belongs in the C-Suite. The CMI team says, “Deloitte’s 2023 Chief Strategy Officer survey finds the CSO role is becoming more prevalent – and more integral to business success. Could this pave the way for content strategy to earn a seat at the executive... [Read more]

Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘AI for Business: Use Cases and Trends’ featuring Chris Penn. The SME team says, “Wondering what marketing tasks AI can help you with? Looking for help developing AI prompts that deliver the results you need? Discover how to use AI for marketers.” Social... [Read more]

MarketingProfs has published a new episode of the Marketing Smarts podcast ‘Leveraging YouTube Shorts for B2B Marketing Success: Austin Armstrong on Marketing Smarts’ featuring Austin Armstrong. George B. Thomas says, “Everyone is getting in on the vertical video game, and YouTube is no exception. “Shortform vertical video across... [Read more]

Neil Patel has published a new video ‘Leveraging SEO in Your Personal Brand to Drive Business’ featuring useful SEO strategies. He says, “In today’s hyperconnected world, where competition is fierce, building a strong personal brand is essential for professionals and entrepreneurs. However, simply creating a personal brand is... [Read more]