Video is a proven tool to boost your marketing efforts. It enables you to make your marketing appeal more persuasive. With a proper plan and good quality you can make your marketing video irresistible. Impact team is hosting a webinar ‘The Visual Sale: 8 Proven Ways to Expand Your Reach and Earn Trust with Video’ on Wednesday, February... [Read more]

When it comes to video marketing you need to be on YouTube. By creating an effective channel and getting more and more followers you can improve your business. The Film School for Marketers has published a new podcast episode ‘How to Start an Effective Business YouTube Channel, The Cheap Way’ to help you create a new YouTube channel... [Read more]

You need to learn new ways to attract search engines to achieve SEO success. Copyblogger’s Jerod Morris has shared three ways to improve your SEO performance. Morris says, “SEO will matter for as far out on the horizon of the internet as I can see. In some form or fashion, it probably always will — which is why continuing to... [Read more]

If you have a product to service or sell, you want the smoothest, easiest, successful sales process imaginable. Zach Anderson has a lot of experience in this arena, and he’s ready to share. For over 10 years, Anderson has been building businesses using his Conversion Crusher Proven Sales Process. A few years ago, he created Reputation Loop, a... [Read more]

Email marketing is a highly beneficial way to promote your products and services. With right strategies you can make most from your email marketing efforts. MarketingSherpa has published a bundle of 6 checklists to optimize your email marketing. MarketingSherpa team says, “The MECLABS Institute Email Messaging online certification... [Read more]

Digital marketing is undergoing a major shift with the integration of new technologies like artificial intelligence and virtual reality. Marketers can take advantage of these technologies by delivering personalized experiences to their audience. Adweek is hosting a webinar on ‘The Most Important Trends Digital Marketers Need to Know: Elevate... [Read more]

To succeed in e-commerce you need a blend of great products and even greater marketing strategies. PPC is one of the best ways to promote your products and boost sales. Hanapin Marketing is hosting a webinar on ‘E-Commerce PPC in 2020: Platform Updates, New Features, and Must-Try Tests’ on Thursday, February 20, 2020. Hanapin team says,... [Read more]

Much of the information available today is copyrighted by the owner, which makes it illegal for anyone to sell it without the permission of the copyright owner. This applies to books, artwork, music, videos, etc. But there is a class of information content called “public domain.” It is owned, not by an individual or a corporation, but by... [Read more]

Google continues to update its search engine algorithm for providing a better search experience to its users by presenting right content in the search results. Search Engine Journal contributor Brent Scutoras has published a new podcast episode ‘The Changing Landscape of Google’s SERPs’ featuring Peter Leshaw. Scutoras says,... [Read more]

By getting more followers on Instagram, you can increase your chances of business success. A right social media strategy can enable you to grow your sales by promoting products and services in an effective manner. Search Engine Journal contributor Kristi Kellogg has shared 22 ways to increase your Instagram followers. Kellogg says, “Looking... [Read more]

Content remains at the core of your website’s performance. Quality and unique content helps you to score high in Google search results. Backlinko’s Brian Dean has shared 17 content marketing tips to improve your traffic. Dean says, “This is a list of actionable content marketing tips. In fact, these same strategies helped... [Read more]

The Underground Affiliate System has just been released by Paul O'Keeffe and Richard Fairbairn. It was built to help even beginners in online marketing, as well as experienced marketers, build better marketing campaigns. It contains evergreen campaigns that are proven to work and convert. You can plug them into your website, your social media, etc., and let them work for you... [Read more]

Marketing Experiments team has published a new infographic ’21 Psychological Elements that Power Effective Web Design’ to help you improve your website design. Marketing Experiments team says, “You’re staring at a blank screen. You need to wireframe a landing page by the end of the day, or this campaign is going to be delayed... [Read more]

An effective SEO strategy helps your business to grow. By getting more people to visit your websites you create brighter chances for creating new sales. Copyblogger’s Darrell Vesterfelt has published a new podcast episode ‘Search Engine Optimization Should be a Priority for Every Business’ featuring Tim Stoddart. Copyblogger... [Read more]

To persuade your audience to take an action, it is important to first grab their attention. By discovering the characteristics of human psychology you can target them at the right time and with most appropriate channels for achieving best results. Content Marketing Institute is hosting a webinar ‘The Psychology of Attention: How to Cut Through... [Read more]

Sqribble is a cloud-based tool that allows you to create eBooks, reports, whitepapers or other digital books on the fly, quickly and easily, based on templates inside the tool. The sales page puts its purpose this way, "Creates amazing eBooks & reports In 5 minutes without typing any words". That's because it can pull text from any website you have permission to copy and put it into an eBook... [Read more]

Providing satisfying customer experience is the key to growing your business. Application of personalization in your marketing helps you to make your customers feel special. It also increases customer loyalty resulting into customer retention. ON 24 is hosting a webinar on ‘Experiences Everywhere: Personalization Made Easy’ on Thursday,... [Read more]

Your search engine optimization strategy needs to be updated with every algorithm change of Google. As you SEO efforts can get you the results you want to achieve, you need to be careful on not making any SEO mistakes. Pure Visibility’s Tarun Gehani has shared top five SEO mistakes that people made last year. Gehani says, “In... [Read more]

Inclusive marketing refers to the concept of marketing campaigns that embrace diversity by including people from different backgrounds. It helps you to expand your business at global level. Microsoft Advertising team is hosting a webinar ‘Inclusive Marketing, optimizing business and life’ on Thursday, February 27, 2020 at 2.00 pm ET. Microsoft... [Read more]

Any online business needs customers; that's obvious. You need a way to get potential customers to see and respond to your offers. Without these actions, you are just pursuing a hobby, not building a business. In the last 20 years, there has been one proven, evergreen way to get more customers for any business, online or offline: finding and using the latest trending platforms and topics before they become mainstream and popular... [Read more]

You can grow your business by building great customer relationship. Customer experience has become the buzzword today since it helps you to achieve your business goals. Digital Marketing Depot team is hosting a webinar on ‘Bridge the Gap between Marketing and CX’ on Thursday, February 20, 2020 at 1.00 pm EDT. DMD team says, “Join... [Read more]

Title tag is an important element of HTML pages which is used to summarise the content of web pages. With properly written title tags you can increase your search engine rankings. Distilled contributor Dominic Woodman has published a 10-point guide to help you write great title tags. This guide covers the following: What is a title tag?How... [Read more]

Google advertising is one of the most used ad platforms on Internet. With Google Ads you can reach to the people using different Google platforms. Hallam’s Irina Holliday has published an article highlighting pros and cons of Google Ads. Holliday says, “Google Ads is Google’s paid advertising (PPC) product. You know those... [Read more]

Search Engine Journal contributor Christine Zirnheld has published a new podcast episode ‘Google’s New Partner Program Requirements Show No Love for Agencies’ explaining Google’s new advertising policy. Zirnheld says, “Join Jess Budde, Greg Finn, and Christine “Shep” Zirnheld for Marketing O’Clock. We’re breaking... [Read more]

Today if you want to grow your business, you should focus on effective customer service. Word of mouth by the way of customer reviews can help you to boost your sales. Marketing Week is hosting a webinar ‘How to Succeed and Drive Business Growth in the Feedback Economy’ on Wednesday, February 26, 2020 at 3.00 pm EST. MW team says, “In... [Read more]

Effective SEO strategy can help you to make your video content more popular on YouTube and achieve your marketing goals. SEMrush team has published a new video ‘YouTube SEO in 2020’ featuring Luke Sherran. Sherran says, “It is now 2020, and although we don’t have hoverboards and flying cars yet, we do have a great... [Read more]

Mobile Marketer’s Robert Williams has reported on FTC’s move to issue stricter rules for influencer marketing. Williams says, “The FTC has grown more concerned about the potential abuses of influencer marketing, akin to the payola scandals of the 1950s and ’60s that implicated record companies and radio broadcasters.... [Read more]