Social media audit helps you to evaluate and optimize your business’s social media profiles and strategies. With regular social media audits you can keep your business stay on top. Falcon contributor Chris Sugrue has shared a six-step checklist to help you perform social media audit. Sugrue says, “Discover how to do a social media... [Read more]

Your business needs a strong team to meet the search engine guidelines and feature your products and services in the search engine results. Ahrefs’ Joshua Hardwick has published a comprehensive guide titled ‘What is SEO? How to Optimize for Search Engines Like Google’. Talking on how SEO works, Hardwick says, “In simple... [Read more]

Google is one of the biggest source of traffic for most websites today. When it comes to the search results, featured snippets are the first thing that most people see when searching for a word or phrase. Exposure Ninja’s Tim Cameron has published a video ‘How to get featured snippets on Google’ to help you make your way to Google... [Read more]

Ever wondered how all the top marketers and affiliates make a lot of commissions? They have built an email list. They send promotional emails to their list and get paid commissions on sales or they sell their own products. Ankur Shukla is running a 3-day launch campaign for DFY LEAD PAGES – Fully Hosted Cloud Software that provides lead ages... [Read more]

With rising platforms and increasing number of users the social platforms are becoming more and more lucrative for the brands. You need right social media marketing management skills to take your marketing to the next level. Falcon team is hosting a webinar on ‘What makes a great social media manager?’ on Thursday, September 26, 2019 at 10.00... [Read more]

Marketing automation is the key to achieving business growth as it helps you to reach out more prospects and convert them into customers. To automate your marketing process you need right tools that are reliable. Monster Insights contributor Aazim Akhtar has shared a list of eleven marketing automation tools that will help you to strengthen your... [Read more]

A good social media management app lets you manage your business’ online presence and promote it for better growth. To find out the best app you need to consider different aspect in terms of your requirements. Jeff Bullas has shared an article highlighting five considerations to choose the right app for your brand. Bullas says, “To... [Read more]

Google is willing to share its computing power and its knowledge of what is important about website traffic with any webmaster/ site owner who wants a better performing website for their business. And, of course, Google's knowledge about the web beats yours and mine and your mentor's put together... [Read more]

A well-designed and attractive website helps you to get more visitors who can be converted to customers. Today we have several platforms which can be used to create good websites. Quick Sprout’s Lars Lofgren has published an article titled ‘The Best Website Builder’ to help you identify the feature-rich site builder for creating... [Read more]

To achieve success in your social media marketing strategy it is important to create compelling content. Attractive and meaningful content helps you to engage your target audience. Orbit Media contributor Barry Feldman has shared 12 social media content ideas which can help you to improve user engagement. Feldman says, “Let’s dig in now... [Read more]

Any kind of work requires punctuality and commitment. In the digital marketing domain too it is important to plan and progress. Without proper planning and setting priorities you may achieve disastrous results. Ahrefs’ Joshua Hardwick has posted a YouTube video highlighting 6 crucial steps to prioritize your digital marketing efforts... [Read more]

Building a website is the start of your online marketing career. But it takes expertise so you need to either learn to do the work or hire someone to do it. The third alternative is to find software that will build your site for you. To a limited degree, WordPress, the free software platform, will do that. You will need to do some customization work to get a site that has the look and the content you want, but WordPress gives you a foundation to start with... [Read more]

All the businesses aim at securing top most positions in the Google Search results getting more ratings. But have we analyzed how these ratings help us in converting more customers. To help you understand the connection, Search Engine Watch contributor Jason Tabeling has shared the results from a study. Tabeling says, “In fact, during... [Read more]

Email newsletters help you to generate more leads and improve your conversion rate. Besides this with newsletters you can establish yourself as an authority in your domain. HubSpot contributor Ginny Mineo has shared a 10-step guide to help you create an effective email newsletter. Mineo says, “For most marketers, this will sound familiar.... [Read more]

A study says that when you do not offer personalized content on the website, 70% of customers feel frustrated. By delivering satisfying customer experience you can retain your present customers for longer period and take their help to get new ones. With the integration of Artificial Intelligence technologies you can boost your efforts. ClickZ... [Read more]

Joshua Zamora, prolific marketing tool developer has released his latest tool. It's called DFY Suite. Of course DFY refers to "Done for You". What is Zamora offering to do for you? Just this: Page 1 Rankings – 100% done for you. Getting to page 1 in the search engine results pages is a big deal. It's the most important way to get free traffic to your site... [Read more]

Exposure Ninja’s Tim Cameron has published a new video in the Google Analytics series. This video helps you to understand key metrics of Analytics platform. Cameron says, “Learn how to use Google Analytics and the key metrics you need to understand about your website’s visitors”. Watch the video on following page. Google... [Read more]

To make most from your content marketing efforts, it is important to devote time for research on what you should create. The later stage involves the use of right keywords for reaching to the desired mass. Search Engine Watch contributor Ronita Mohan has shared a five step guide to help you perform content marketing keyword research. Ronita... [Read more]

When it comes to scoring high in the SEO game, backlinks are one of the most important ranking factors for every major search engine out there. To help you secure more backlinks this year, HubSpot contributor Irina Nica has shared eleven creative ways. Nica says, “As an SEO strategist specifically focusing on link building at HubSpot,... [Read more]

You have probably heard of Fiverr, Udemy, and other sites that let you sell your services. These platforms specialize, focusing on one particular kind of service (Udemy, for example, is limited to online training courses). And, of course, you know about YouTube, which specializes in showing videos on all topics, without any special facilities for marketers... [Read more]

Creating a strong content marketing strategy is very important if you want to achieve great results in terms of your marketing ROI. A strong content strategy is a blend of a great idea and the art of presentation. Portent contributor Ian Lurie has published a step-by-step guide on creating an effective content strategy for your brand. Lurie... [Read more]

Webinars help you to connect with a wider audience and promote your business. Most marketing webinars are lead generation tools that provide free, valuable information to the participants and promote products or services offered by the host company. MarketingProfs team is hosting a webinar on ‘The future of webinar marketing: content reimagined’... [Read more]

Almost half of the Internet users are using some or the other social media platform. It brings a great opportunity to the brands for gaining new prospects and convert them into customers. To venture into the social media marketing domain, you need a feasible strategy. Social Media Examiner contributor Ben Sailer has shared a four-step guide to... [Read more]

Facebook is one of the the biggest source of web traffic. You can use this network to promote your products ad improve sales. But the content you post here needs to be such that it attracts people’s attention and gets click from them. Social Media Examiner contributor Amanda Webb has shared four ways to customize your Facebook link posts and... [Read more]

Customer feedback is highly useful in improving your service and leading your business towards success. With rising technological solutions you can avail new ways to learn about the customer satisfaction. The Digital Marketing Depot is hosting a webinar on ‘From customer reviews to customer insight: best practices in AI and sentiment analysis’... [Read more]

The agile marketing strategy uses self-organizing, cross-functional teams doing work in frequent iterations. It helps organizations in focusing team efforts on those that deliver value to the end-customer. MarketingProfs team is hosting a webinar on ‘Agile project management for marketers’ on Thursday, September 19, 2019 at 2.00 pm ET. Attend... [Read more]