Content marketers looking to surpass 2022 performance results and optimize their digital strategies must make the most of the latest content marketing insights and emerging trends to innovate without driving up costs. Content Marketing Institute is hosting a webinar ‘The Future of Content Marketing: Top Insights, Trends, & Challenges for 2023’... [Read more]

Domain Authority is a search engine ranking score developed by Moz that predicts how likely a website is to rank in search engine result pages (SERPs). Digital Marketing Depot is hosting a webinar ‘Domain Authority is Dead: Focus on SEO Content That Ranks’ on Tuesday, April 11, 2023, at 1.00 pm EDT. The DMD team says, “In this bold... [Read more]

Search Engine Journal has published the latest episode of the Search Engine Journal Show podcast ‘Social Ads: Connecting Performance & Metrics To Outcomes’ featuring Daniel Alvarado. Loren Baker says, “Social advertising can be an easy entry point for many organizations. But, with all the targeting and metrics to track, it’s... [Read more]

Soci AI, which was just released to the public, is powered by the seemingly ubiquitous ChatGPT4, itself recently released by OpenAI. It can auto-post, schedule, and automate your content on Social Media Platforms such as Facebook, TikTok, Instagram, etc., by supplying “trending viral content, video reels & posts”, and according to the creators,... [Read more]

Under the Google Ad Grants program, Google offers qualifying charities and nonprofits a monthly grant budget to run ad campaigns. Search Engine Journal has published a new guide called ‘Google Ad Grants: A Guide For Nonprofits’. Ben Steele says, “Google offers grants to certain organizations that qualify to take care of the budget... [Read more]

You can boost your productivity by managing time effectively. Doing the right thing at the right time can help you achieve desired results. In its latest video, HubSpot has shared useful tips and tools to manage your time efficiently. The HubSpot team says, “If you want to spend less time on daily tasks, we’re bringing you 5 productivity hacks... [Read more]

Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘Building a Marketing Plan That Works’ featuring Adam Erhart. This video covers the following: The Importance Of Marketing Strategy The Marketing Master Plan Strategy The Marketing Master Plan Part 1: The Model The Marketing Master Plan Part 2:... [Read more]

Jamie Lewis has just released Many Ads III. He says it is “the complete solution to unlimited content, allowing users to copy & paste actual campaigns, copy, and advertising creatives for Facebook ads, Google ads, YouTube comments, and more.” That’s important for two reasons: • The thing every marketer needs is good content... [Read more]

MOZ has published a new Whiteboard Friday video ‘Identifying and Filling Your SEO Skill Gaps’ featuring Helen Pollitt. The MOZ team says, “In today’s Whiteboard Friday, Helen shows you how to find and address gaps in your SEO skills so you can continue evolving and developing your best SEO self.” MOZ  [Read more]

Ahrefs has launched a new affiliate marketing course on YouTube. The new video lesson is titled ‘Keyword Research for Affiliate Marketing Sites’. In this video, you’ll learn how to do keyword research for your affiliate marketing site. Ahrefs  [Read more]

MarketingSherpa has published the latest episode of the How I Made It in Marketing podcast ‘Content & Communications: Use your marketing budget and AI to make your customers’ lives more fun and interesting’ featuring Stacie Grissom. Daniel Burstein says, “Get ideas for public relations, social media, contests, hiring creative... [Read more]

FlipGuardian turns an ordinary PDF into an animated e-book, and the reader flips pages by clicking. After you create the flip book, you may give it away, use it as a lead magnet in return for an email address added to your mailing list, or sell it (and there are variations on these themes.) FlipGuardian supports all these options and more. The best... [Read more]

Mobile SEO is the process of optimizing the mobile version of a website to drive organic traffic from search engines. Ahrefs contributor Jamie Grant has published an article featuring 10 tips to make your website mobile-friendly. He says, “Here are my top 10 tips to ensure you effectively optimize for mobile. Tip 1. Use responsive design When... [Read more]

Google Ads has published a new video ‘How Best Buy embraces AI-powered ads to stay agile and drive growth’ explaining how Google Ads empowers businesses. The Google Ads team says, “Best Buy’s purpose is to enrich lives through technology. By combining its tech expertise with a human touch, the company serves customers across... [Read more]

By creating content that appeals to your audience, you can increase the chances of conversion and sales. Watch Neil Patel’s latest video ‘How to Create User-Focused Content That Converts’ to learn how to create user-focused content that converts. Neil says, “The most important part of SEO is providing the most value to the user.... [Read more]

Venkata Ramana has released Supreme, a tool that makes it easy to build e-commerce stores or affiliate websites. (You can use the coupon SUPREME5OFF, which gives you $5 OFF on anything in the funnel.)... [Read more]

Ahrefs has launched a new affiliate marketing course on YouTube. The new video lesson is titled ‘Designing a Winning Affiliate Marketing Strategy’. In this lesson, you’ll learn a simple yet effective affiliate marketing strategy for your site. Ahrefs  [Read more]

MarketingSherpa has published a new case study ‘Marketing Testing: How marketers tested an email form, product bundle, and advertising channels to increase marketing performance’. Daniel Burstein says, “The customer is the boss. So when your team is unsure of which strategy to move forward on, let the customer decide. Run a test. To... [Read more]

Content optimization is the process of optimizing your content to make sure that it’s more visible through the web. Content Marketing Institute contributor Luca Ramassa has published an article featuring six things we do wrong with website content optimization. He says, “Let’s consider six elements that don’t always get the proper attention.... [Read more]

PLR Funnels was just released. It fills a need that many marketers have, especially those who are: • Not tech-savvy • Those who are just beginning (but its benefits will attract some established marketers, too.... [Read more]

It is important to stay focused on sending out regular emails to your audience. Well-crafted emails can help you achieve your marketing goals. HubSpot contributor Tristen Taylor has published an article featuring 22 email marketing mistakes that people make. She says, “Writing good sales emails is an art and a science, and good salespeople know... [Read more]

HubSpot has published a new report ‘The State of Social Media in 2023: How You Can Build Communities, Drive Sales, and Go Viral, According to 1,000+ Social Media Managers’. Caroline Forsey says, “Nowadays, social media marketers are inundated daily with information on evolving trends, social platforms that are gaining or losing steam,... [Read more]

Ahrefs has launched a new affiliate marketing course on YouTube. The seventh video lesson is titled ‘Best Affiliate Marketing Programs for Any Niche’. In this video, you’ll learn what the best affiliate marketing programs are and how you can find niche-specific affiliate marketing programs too. Ahrefs  [Read more]

AI Authority Blog, creates a DFY Agency-Style “AI Authority” blog with: ➤ All content loaded for you ➤ Auto-Content Curation ➤ Full Re-Sell Rights.. [Read more]

MarTech has made available the replay of its webinar on ‘Maximizing ROAS Through Reduced Latency and Silo Removal’. The MarTech team says, “A clear view of your customer data can drive successful campaign results. But there are many data solutions to add to the complexity and cost of your martech stack. Removing data silos and reducing... [Read more]

MOZ contributor Tom Capper has published a detailed article comparing Google Bard andthe New Bing. He says, “This week I’ve been fortunate enough to get access to both Google Bard and the New Bing, so a day later, I’m here to share my first impressions. What is the new Bing? “The new Bing” is the product of Microsoft’s unholy alliance... [Read more]

TikTok is a popular social network with the younger generations. By creating content relevant to them, you can continue to improve your marketing performance. Digital Marketing Institute contributor Pádraig Hanratty has published an article featuring 10 ways to create great TikTok content. She says, “So you see the value in TikTok and want to... [Read more]