The post-COVID-19 environment is going to require all of us to design a new strategy to get new customers and improve your sales. By understanding customer psychology, you can create offers that can work for you.eMarketer is hosting a webinar ‘4 Ways to Get Started with Agile Marketing’ on Wednesday June 17, 2020 at 12.00 pm EDT.The eMarketer... [Read more]

The COVID-19 pandemic has resulted into grief and uncertainty around the world. Most businesses severely are hit by it.eMarketer has published a new podcast episode ‘Shifting Consumer Behavior in the Era of ‘It Depends!” to help you understand customer behavior during this uncertain time.The eMarketer team says, “eMarketer... [Read more]

Chatbots help you to stay connected to your customers and communicate with them in a personalized way. You can also use chatbots to improve your customer service resulting into improved customer experience.Social Media Examiner has published a new podcast titled ‘Chatbot Strategy: How to Improve Your Marketing With Bots’ to help your achieve... [Read more]

Octopus was just released by Tom Yevsikov and Gaurab Borah. As you may know YouTube is the world’s second-most-popular search engine. Once they search, they watch a lot of videos. A lot of people use it, and that’s an understatement.As a result of its popularity, YouTube can be one of the best marketing channels on earth.Yevsikov and... [Read more]

User generated content is one of the most precious form of content that can help you to grow your online sales. Product review is one such form of UGC you can use to skyrocket your sales.Hack Entrepreneur has shared some useful tips on using product reviews to grow your sales.Kurt Philip says, “Product reviews are genuinely essential to any... [Read more]

Search Engine Land’s George Nguyen has published a new video ‘Google Merchant Center tips: Supplemental feeds and feed rules’ featuring Ginny Marvin.Watch this video to maximize your visibility in Google Shopping by.Nguyen says, “The closure of non-essential businesses has driven consumers online for their retail needs, resulting... [Read more]

Search intent refers to the reason behind a searcher’s query on search engines. It is objective set by a searcher behind creating a search query. You can grow your search engine traffic by understanding search intent and modifying your strategy.MOZ has published a new video ‘Understanding & Fulfilling Search Intent’ featuring... [Read more]

TikTok is the online sensation that people (over 800 million)seem to be flocking to. It is filled with short videos that are created by individuals who are a lot like you. The best videos can attract thousands of views, along with Likes, Comments and Forwards. Some even have over a million views.TikTok has become real competition for YouTube for very... [Read more]

Social Media Today is hosting a live Twitter chat session titled ‘Discussing the Challenges of Social Media Marketing in 2020’ on Tuesday, June 16, 2020 at 12.00 pm EDT.Join this Twitter chat to find the ways to deal with the marketing challenges everyone is facing on social media.The SMT team says, “We host #SMTLive Twitter chats... [Read more]

Remarketing refers to the concept of selling your products to the existing customers. You can do it by presenting offers and special discounts to them.Seer Interactive’s Ashton Underwood has shared an article highlighting ways to create remarketing audiences in Google and Facebook networks.Underwood says, “The last time we saw you, we... [Read more]

Blogging has emerged as one of the most useful marketing tactics from a hobby. It helps you to enhance your online reach and grow your business.Blogging Wizard’s Kim Lochery has shared 100+ useful blogging statistics to help you create a better content strategy.Lochery says, “I’ve analysed 15+ marketing, blogging, SEO, and content reports... [Read more]

There is something to be said for the "tried and true", things you know work because they have been working for years. eBay is certainly tried and true. It offers a platform where many people (thousands) earn their living online... [Read more]

TikTok has become one of the most downloaded video sharing apps in the world. With a strong marketing strategy, you can enhance your reach to TikTok’s steadily growing audience and improve your sales.eMarketer has published a new podcast episode ‘TikTok Is (Apparently) the Future’ describing the future of TikTok marketing.The eMarketer... [Read more]

LinkedIn has published a new guide entitled’Content Marketing in Times of Uncertainty’. This guide aims at helping businesses to focus on key content and advertising elements that should be focused during the COVID-19 pandemic.The LinkedIn team says, “Filled with advice from industry heavy-weights, B2B marketers and experts, this... [Read more]

Social media platforms have become inevitable when it comes to marketing and promotion. With right tools you can enhance your social media presence and achieve your marketing goals.Social Media Today’s Ann Smarty has published a list of five tools to help you improve your Instagram marketing efforts in 2020.Smarty says, “Here are some... [Read more]

Swarm is a video creation tool, but different from most tools that our industry has been using. It creates short (6 minute) videos that you use to build your business and your income stream. The odd thing is that you do it without selling anything... [Read more]

Social Media Today is hosting a live Twitter chat session titled ‘Discussing the Challenges of Social Media Marketing in 2020’ on Tuesday, June 16, 2020 at 12.00 pm EDT.Join this Twitter chat to find the ways to deal with the marketing challenges everyone is facing on social media.The SMT team says, “We host #SMTLive Twitter chats... [Read more]

Personalization is the key to marketing success. By reaching out your target audience and recommending the products they need, you can grow your online sales.eMarketer is hosting a webinar ‘Sell More with Product Recommendations’ featuring Matthew Wasley, senior product marketing manager at Adobe on Thursday June 25, 2020 at 2.00 pm ET.Attend... [Read more]

In the era of COVID-19 and post-pandemic, digital is going to be the savior. With a strong digital marketing and communication strategy, you can get your business on track.MarketingProfs is hosting a webinar ‘Doubling Down on Digital’ on Thursday June 25, 2020 at 2.00 pm ET.The MarketingProfs team says, “Businesses everywhere are currently... [Read more]

Preequell was just released to give marketers like you and me the same tool that major corporations use. Disney, BuzzFeed and a number of other large companies have used a technique that leads to increased traffic to their sites and increased engagement with their site visitors... [Read more]

Today social media platforms serve as a launchpad for your products and services. With a strong social strategy you can directly reach your target audience and grow your sales.Sprout Social contributor Brent Barnhart has shared a 6-step social media product launch plan in his latest article.Barnhart says, “Listen: we totally understand that... [Read more]

High quality video content can help you to create desired marketing impact on your audience and boost your revenue. By learning the ways to create quality videos with minimum infrastructure you can create content with low investment.IMPACT‘s Zach Basner ha published a new episode of ‘Film School of Marketers’ podcast titled... [Read more]

TikTok’s live video feature enables you to connect with your audience in real-time to promote your products and services.To help you effectively use TikTok Live Video, the Social Media Examiner team has published a video titled ‘TikTok Live Video: A Walkthrough for Marketers’.The SME team says, “Want to interact with your TikTok... [Read more]