Blogging is an evergreen marketing strategy. It helps you to establish yourself as an authority in your domain and continue to promote your products along with your knowledge. HubSpot’s new video ‘Top 10 Blogging Tips for Digital Marketers’ will help you to improve your blogging efforts. The HubSpot team says, “Learn more about... [Read more]

Neil Patel has published a new video ‘A Simple Way to Build More Links’ to help you build more links to your website and increase traffic. He says, “Today I’m going to teach you a simple way to build more links. So let’s take a term that’s somewhat competitive, but not too competitive. Let’s take a longer tail... [Read more]

Exposure Ninja’s Time Cameron has published a new video ‘How Long Does PPC Take To Work?’ to help you find out how PPC works. He says, “In this video, I talk with a trio of our best PPC specialists to answer that question and many, many more including: How Long Does PPC Take? How Long Does PPC Take To Be Profitable? What Is... [Read more]

Many individual marketers and small marketing companies use YouTube to host their videos. No wonder; it is free and convenient, and there’s a chance that random YouTube visitors might come across your video. That’s all good, but there are also drawbacks. Primarily, on YouTube, you don’t have control over how your content is displayed.... [Read more]

When it comes to social media marketing, Facebook and Instagram are the platforms you need consider first. With their constantly rising user base, these two social media giants can help you to turn your business into a success story. Jeff Bullas has shared four useful ways to help you improve your Instagram marketing using data analysis. He says, “If... [Read more]

SEO continues to be one of the most important processes to get more and more website visitors. A strong SEO strategy can help you to enhance your global online presence. SEMrush contributor Amanda Milligan has shared 10 ways to help you improve your SEO in 2021. She says, “In today’s data-driven world, organizations need a way to analyze and... [Read more]

A long-tail keyword is a keyword that has a main keyword in it with several variations added with other words. Portent’s Katie Spencer has published a comprehensive article on why long-tail keywords are very useful for better SEO performance. She says, “Long-tail keywords matter because they convert better. After all, the people searching... [Read more]

The folks running Udemy have found an online business that has grown from year to year, based primarily on other peope’s work. They offer a platform where experienced (and aspiring) teachers can gather an audience for their training. The teachers do the hard work of building a course and place it on Udemy. Whenever someone buys a course, the... [Read more]

IMPACT’s Liz Moorhead has published a new episode of the Content Lab podcast ‘How to write a video script for marketing’ to help you prepare a strong script for your marketing video content. She says, “In this episode, I pull back the curtain on my surprisingly easy process for creating video scripts, and integrating the creation... [Read more]

Inc. contributor Bill Hobbs has shared three useful tips to help you prepare your business to get most from the upcoming holiday season during the testing times of COVID-19 pandemic. He says, “Brands can expect the following 2020 holiday shopping trends. Lower overall spend Many consumers are facing economic uncertainty and financial stress,... [Read more]

A well-designed and responsive website plays a vital role in growing your business. By keeping it up to date, you can continue to receive more and more visitors. Exposure Ninja is hosting a webinar ‘How To Tell If You Need a New Website…And What To Do About It’ on Tuesday, November 5, 2020. Tim Cameron says, “In this no-BS live... [Read more]

If you have been blogging a while and have been sharing good information, you should consider turning your blog content into a product for sale. After all, it's easier to read a book than to scroll endlessly through a blog, so people will find a compact form of your content attractive... [Read more]

Social Media Examiner has published a new video ‘Facebook Organic and Paid Reach Strategy for Local Businesses’ featuring Allie Bloyd. Watch this video to learn how to grow an engaged, local Facebook audience for your business. The SME team says, “You’ll discover how to plan your post schedule and define a budget to test the performance... [Read more]

Merkle has released the Q3 2020 Digital Marketing Report. This report features updates and insights on digital marketing. The Merkle team says, “Below are some high-level findings from the report’s executive summary: As they have been for most of the year, digital marketing trends in Q3 2020 were inextricably linked to the course of the... [Read more]

Search Engine Journal is hosting a webinar ‘How to Turn SEO Into a Measurable Revenue Generator’ on Wednesday, November 4 at 2.00 pm ET. The SEJ team says, “In this presentation, you will learn how to: Calculate SEO ROI on new customer acquisition at the keyword level. Implement those insights into thousands of new webpages without... [Read more]

If you aren't familiar with ClickBank, it is the largest affiliate network in the world. Thousands of affiliate marketers just like you are earning a living on it every day. Those marketers who do well as ClickBank affiliates depend on scaling up their business by promoting multiple products in multiple niches... [Read more]

SEMrush is hosting a webinar ‘How to Grow Organic Traffic with Less Content’ on Wednesday, October 28, 2020. This webinar will feature Nik Ranger, Peter Mead, and Victor Paan. In this webinar, start-ups, agencies, inhouse SEO’s can learn how to rank for more keywords with less content by: Using a Total Addressable Market Analysis for... [Read more]

SEO automation refers to the automation of tasks that you would usually need to carry out manually. With SEO automation, you can save time and money. SEMrush contributor Erika Varagouli has shared information about eight SEO automation tools for improving your SEO performance. Varagouli says, “Many of the tools that are available within SEMrush... [Read more]

John Chow has published a new video ‘How To Add a Countdown Timer To Your Emails’ to help you countdown timers to your emails. He says, “Using a countdown timer can create a sense of urgency and encourage your subscribers to take action. Many businesses use countdown timer on their site to increase conversion and sales. But how do... [Read more]

Whenever you create a video, whether for marketing or for entertainment, a background music soundtrack is an important feature. It adds interest and professionalism to your production. Even a dull and boring video can be improved with magnetic, energizing background music... [Read more]

Communication is the backbone of your marketing activities. It helps you to connect with your prospects and customers and persuade them to take an action. HubSpot contributor Leslie Ye has shared an article highlighting 15 communication skills that can help you to boost your sales. She says, “The root of sales success is the ability to gather... [Read more]

HubSpot contributor Kayla Carmicheal has published an article highlighting 11 best social media dashboard tools & apps. She says, “Instead of spending hours of extra research combing through all of your options and sitting through countless demos and free trials, we’ve compiled a list of the best social media dashboards that fit your... [Read more]

Marketing continues to evolve with the emergence of new tools and technologies. With new ways of promoting your products and services, the challenges also come forward. Marketing Land contributor Kim Davis has published an article highlighting seven marketing trends for 2021. Davis says, “Trust and brand loyalty are becoming more intertwined,... [Read more]

Podcast publishing is a proven way to grow your online reach to establish yourself as an authority in your domain and to grow your sales. Marketing Land contributor Rodric Bradford has shared some useful tips to improve your podcast ROI. He says, “The cornerstone of any successful podcast is content. “You have to have something to give the audience... [Read more]

Search Engine Journal is hosting a webinar ‘Local SEO Workflows to Grow Your Business in Google’ on Wednesday, October 28 at 2.00 pm ET. This webinar will feature Ross Tavendale, Managing Director, Type A Media and Loren Baker, Founder, Search Engine Journal. In this presentation, you will learn: How to increase your marketing efforts... [Read more]