B2B Marketing Automation Platforms - IM NewsWatch, August 18, 2023

August 19th, 2023 at 6:19 am EST


 

IM NewsWatch

B2B Marketing Automation Platforms [Guide]

MarTech has published ‘B2B Marketing Automation Platforms – A Marketer’s Guide’. The MarTech team says, “Discover the benefits of marketing automation and find the perfect platform for your business. This MarTech guide highlights market trends, key players, and expert tips for implementing marketing automation software. Marketing... [Read more]

Multiply your holiday performance [Google Checklist]

The holiday season is here, and AI-powered tools can help you connect with shoppers throughout their journey. Check out these best practices to capture the full value of the holidays: Google has published a checklist featuring must-do’s to multiply your holiday performance this year. The Google team says, “The holiday season is here, and this... [Read more]

How to Repurpose Your Content

Repurposing content is the practice of reusing all or elements of existing content in order to expand that content’s reach. Repurposed content is typically transformed into a new format. AWeber contributor Sean Tinney has published an article featuring 10 innovative ways to repurpose your content. He says, “Anyone who writes regularly, can... [Read more]

AutoPreneur AI: World’s 1st Lockable Flipbook Creator #ad

AutoPreneur AI gives you a new (and easy) way to get leads – 100x more leads than most methods and faster, too. Using this new software, you can create hundreds of “lockable” Flipbooks, in a matter of minutes. And you can set up your flipbooks to send you automated affiliate commissions when a reader clicks on your affiliate link. As is true... [Read more]

Choosing Pricing Models for Your Marketing Agency [Podcast]

Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘Choosing Pricing Models for Your Marketing Agency’ featuring Donna Mostrom. The SME team says, “Are you charging by the hour for your services? Looking for inspiration to move to a retainer or project fee model? Discover how an agency evolved... [Read more]

Building a Dream Business: An Interview with the Founder of Indexsy [Podcast]

Copyblogger has published the latest podcast episode ‘Building a Dream Business: An Interview with the Founder of Indexsy’ featuring Tim Stoddart and Ethan Brooks. The Copyblogger team says, “In this episode, Tim welcomes his friend Jacky to the podcast. They discuss Jacky’s business, Indexsy, which is Tim’s dream business.... [Read more]

How Much Does a Content Marketer Make? [Answered]

Content marketing is a creative job. You need to showcase your creative side to achieve success in it. Content Marketing Institute contributor Stephanie Stahl has published an article answering the question ‘How Much Does a Content Marketer Make? Will AI Impact That in 2024?’. She says, “More than 1,000 people working in content shared... [Read more]

Prompt Engineering Mastery: Newest Online Discipline #ad

Prompt Engineering Mastery is a guide to mastering the art of prompt engineering and getting great responses from ChatGPT every time. It is said that the one who got reliably rich in the 1849 California Gold Rush were the merchants who sold the tools the prospectors needed. That is the point of this new course.... [Read more]

HubSpot Highlights 50 Social Selling Statistics for 2023

Social selling is the practice of using a brand’s social media channels to connect with prospects, develop a connection with them, and engage with potential leads. HubSpot contributor Lestraundra Alfred has published an article featuring 50 social selling statistics you need to know in 2023. She says, “Whether you’re wondering if social... [Read more]

5 Key Ways SEOs Should Be Embracing Their Content Teams [Podcast]

Rank Ranger has published a new episode of the In Search SEO podcast ‘5 Key Ways SEOs Should Be Embracing Their Content Teams’ featuring Ashley Liddell. The Rank Ranger team says, “How well are you leveraging the power of your content teams? That’s what we’re discussing today with a man who will be speaking about... [Read more]

Disrupting Agency Culture: Unleash The Power Of The Four-Day Workweek, September 21 [Webinar]

In this era of economic uncertainty and ever-evolving work dynamics, many agencies are seeking innovative ways to improve employee work-life balance and boost productivity. Search Engine Journal is hosting a webinar ‘Disrupting Agency Culture: Unleash The Power Of The Four-Day Workweek’ on Thursday, September 21, 2023, at 2.00 pm... [Read more]

SiteBlaster: ‘Set & Forget’ Websites with unique content; just 3 clicks #ad

According to Brett Ingram, the creator, SiteBlaster is the world’s first Open AI WordPress website creator to create ‘Set & Forget’ websites with unique content from ChatGPT & Open AI with zero investment or prior technical skills This new site builder will lets you: ? Publish Automated Content as Post and Pages using Site... [Read more]

Upgrade Your Content & Creative Production, August 31 [Webinar]

Content and creative production are key to connecting with prospects and customers. However inefficient creative production workflows can undermine your business. MarketingProfs is hosting a webinar ‘Upgrade Your Content & Creative Production: How to Streamline Workflows and Automate Production’ on Thursday, August 31, 2023, at 2.00... [Read more]

Generative AI-Powered Conversations and the Conversation Automation Index [Podcast]

MarketingProfs has published a new episode of the Marketing Smarts podcast ‘Generative AI-Powered Conversations and the Conversation Automation Index’ featuring David Greenberg. George B. Thomas says, “New forms of technology result in an entirely new vocabulary. Nobody cared about “likes” before Facebook. Nobody cared... [Read more]

What’s a Brand Authority Score? [Video]

Content Marketing Institute has published a new video ‘What’s a Brand Authority Score?’. The CMI team says, “The new Brand Authority score from Moz measures brand strength through the lens of search prominence. Sure, an “online popularity score” may help you gauge your marketing impact over time. But Robert Rose questions whether... [Read more]

Groove.ai: 10X Faster and More Responsive AI-Powered Copywriting #ad

With this new copywriting tool, you can say goodbye to writer's block and create world-class copy that sells, thanks to Groove.ai's cutting-edge AI copywriting technology.... [Read more]

How To Find +$1 Million Business Ideas From Weird Trends [Podcast]

Watch the latest episode of the ‘My First Million’ podcast titled ‘How To Find +$1 Million Business Ideas From Weird Trends’. In this episode, Shaan Puri and Sam Parr talk about how the biggest business opportunities lie in one-chart businesses, how Covet & Mane became an 8-figure beauty-care business, how to execute this... [Read more]

Meme-Driven Growth Strategies: Fueling Your Success Beyond Trends [Video]

Neil Patel has published a new video ‘Meme-Driven Growth Strategies: Fueling Your Success Beyond Trends’. He says, “Meme-driven growth strategies have emerged as a formidable force in the realm of modern marketing. By harnessing the power of memes, brands can forge genuine connections with their audience, ride the wave of viral trends,... [Read more]

The Ultimate Guide to Pricing Strategies & Models [Guide]

HubSpot has published ‘The Ultimate Guide to Pricing Strategies & Models’. The HubSpot team says, “Pricing your products and services can be tough. Set prices too high, and you miss out on valuable sales. Set them too low, and you miss out on valuable revenue. Thankfully, pricing doesn’t have to be a sacrifice or a shot in... [Read more]

Synthesys AI Studio Max: Talking Humaan Avatars #ad

It's a real game-changer in Humanistic AI content generation. Imagine human-based Text-to-Voice, Real human-derived Text-to-Video, and the very latest Text-to-Image, and more, all in one place.... [Read more]

Useful Strategies for Website Content Monitoring

Website content monitoring can provide actionable insights to iterate your strategy and improve your content. Semrush has published an article featuring useful strategies for website content monitoring. The Semrush team says, “How exactly does content monitoring unlock actionable insights, improving the performance of your websites? Let’s look... [Read more]

Guide to Using Google Tag Manager

Google Tag Manager is a tag management system that stores and manages marketing tags and third-party code snippets. WordStream contributor Alessandro Colarossi has published a guide to using Google Tag Manager. The guide covers the following: What is Google Tag Manager (+What is it used for)? Benefits of using Google Tag Manager How to create a GTM... [Read more]

SEJ Shares 19 List Building Techniques For SaaS Link Building

In SaaS, link building focuses on crafting quality, informative content that bloggers and publishers value. Search Engine Journal contributor Kevin Rowe has published an article featuring 19 list building techniques for SaaS link building. He says, “List building is the process of matching these internal resources to external entities that will... [Read more]

Boosting Conversions with Email Marketing [Video]

Neil Patel has published a new video ‘Boosting Conversions with Email Marketing’. He says, “In the rapidly evolving landscape of digital communication, the art of effective email has undergone a profound evolution. With each passing day, individuals are inundated with a deluge of emails, making it increasingly challenging for businesses... [Read more]

How to Build an Internal Facebook Ads Team to Scale Any Business [Podcast]

Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘How to Build an Internal Facebook Ads Team to Scale Any Business’ featuring Nick Shackelford. The SME team says, “Want to improve your social media ads performance? Wondering how to build the right team so you can maximize your results? Discover... [Read more]

How to Hit $100k+ a Month using Content Marketing [Podcast]

Watch the latest Exposure Ninja podcast episode on ‘How to Hit $100k+ a Month using Content Marketing’.  [Read more]

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