Search engine optimization is the life and blood of any business today. A strong SEO strategy lets you reach more people and grow your business. SEMpdx contributor Kent Lewis has shared 22 common SEO mistakes that you should avoid in 2021. He says, “I originally shared my philosophy on search engine optimization (SEO) a decade ago with The 3... [Read more]

You can grow your business by adding it to the Google My Business. It enables you to get more web traffic from the search engine. Seer Interactive’s Kaitlin Hatch has shared nine tips to help you optimize your GMB listing. She says, “Creating listings on Google My Business will boost your local organic presence, or in other words, your... [Read more]

Search Engine Journal has published a new podcast episode ‘White Hat & Black Hat SEO Linking – Are these Labels Still Relevant’ featuring Kevin Rowe. The SEJ team says, “Loren Baker of SEJ & Kevin Rowe of Purelinq will be discussing the use of the “black hat” and “white hat” terminology in the SEO world and whether... [Read more]

5 Figure Day is new software that, according to the creators, brings in as many as 20,000 leads automatically. (Your results may be different.) And it also generated commissions on autopilot. Users earned income while building their lists. Actually, this is not the first time 5 Figure Day has been offered. This is actually the second generation of this... [Read more]

Search Engine Journal has published a new podcast episode ‘Google Passages & Subtopic SEO’ featuring Cindy Krum. The SEJ team says, “Loren Baker’s guest today on the SEJ Show is Cindy Krum, Founder of Mobile Moxie. Cindy and Loren will be discussing Passages, Sub Topics, Loss of clicks to Google stuff, and the Future of SEO!”. Google... [Read more]

An effective copy plays important role in your content marketing. When it comes to blogging, you need to make sure that you use the right words that make your copy persuasive. Neil Patel has published a new article highlighting 14 trigger words that will help you to make your blog posts engaging. He says, “You’ll also become a better writer... [Read more]

FRCTL contributor Domenica D’Ottavio has published an article highlighting useful data-backed digital marketing predictions for 2021. She says, “In a combined effort, Fractl and Semrush examined global search traffic data and global organic traffic data from 2019 and 2020 for this study. We analyzed the available organic traffic information... [Read more]

Email Videos Pro gives you a marketing advantage: Emails with “Video” in the subject line receive 6% more opens than other emails, according to SuperOffice. Now you can include “video” in your subject, but, even better, a live video in your emails. Take a look at just some of Email Videos Pro‘s features: ➤ Works with... [Read more]

SEMpdx contributor Kent Lewis has shared some useful effective Amazon marketing strategies for 2021. He says, “Since 1996, I’ve helped clients generate awareness, clicks and conversions via search engines. Over the past decade or more, Amazon has transitioned from a major advertiser on Google to a real threat to Google’s future. According... [Read more]

Meta descriptions are displayed in search results as a short paragraph under the title of the page. They help the searchers learn more about your site. Seer Interactive’s Meghan Evans has shared nine tips to write great meta descriptions. She says, “Metadata descriptions serve as advertising copy. A good meta description will draw in a reader... [Read more]

Social Media Examiner has published a new podcast ‘LinkedIn Ad Retargeting: What Marketers Need to Know’ featuring AJ Wilcox. Michael Stelzner says, “Want to reach warmer prospects on LinkedIn? Are you using LinkedIn retargeting to its fullest potential? To explore LinkedIn ad retargeting, I interview AJ Wilcox on the Social Media... [Read more]

Watch Social Media Examiner’s latest video entitled ‘Twitter Spaces, Twitter Acquisitions, Twitter Fleets, and More’. Explore Twitter Spaces, Twitter acquisitions, Twitter Fleets, and Instagram integration with Michael Stelzner and Twitter expert, Madalyn Sklar. Watch the video here. Social Media Examiner  [Read more]

Quick Sprout has listed the top 5 best lead management software. Lars Lofgren says, “Do you know the secret to finding the best fish? It’s improving your odds by catching as many fish as you can. And for this to be possible, you need the help of a sturdy, durable net which no aquatic creature can escape. The same thing works in capturing and... [Read more]

Local SEO is the process of attempting to improve rankings of a website for queries that have local intent in both Google My Business and regular organic results. SEMrush contributor Blake Denman has published a 7-step guide to performing local SEO keyword research in 2021. He says, “Before I begin to cover how local keyword research works and... [Read more]

Scott Langdon of Higer Visibility has published a guide to SEO reseller packages. He says, “An SEO reseller package provides expert SEO services that you can resell to your clients. With 49% of marketers agreeing that organic search is the most profitable channel, SEO is a need-to-have service, not a nice-to-have service. That’s why 63.6% of... [Read more]

Video marketing is one of the best ways to capture your audience’s attention and achieve desired results. For lead generation too, video is a great content strategy. Content Marketing Institute’s Shane Barker has shared five ideas to generate more leads using video content. He says, “Generally, videos can be engaging. However, using... [Read more]

SEMrush is hosting a webinar ‘5 Practical Ways to Implement NLP in Your SEO Strategy’ featuring on Tuesday, February 2, 2021. The SEMrush team says, “In this session, Dan Liddle (Senior SEO Account Manager at Croud) will discuss natural language processing (NLP) and how it works in practice. Then, there will be a panel discussion with... [Read more]

A well-planned copy can help you to create content that engages the target audience and brings out the desired output. Brian Clark has shared four copywriting techniques for engaging podcasts and audio presentations. He says, “Let’s look at outlining your audio presentation first before discussing the copywriting techniques that work as well... [Read more]

Copyblogger’s Stefanie Flaxman has published an article with a low-tech content calendar to plan, organize, and share your ideas. She says, “Here’s what you’ll need: A calendar (digital or paper) Your preferred writing utensil (likely a pen or pencil) A notebook with pages you can write on both sides It doesn’t matter if you use... [Read more]

MOZ has published the latest episode of the Whiteboard Friday video episode ‘The Anatomy of the Perfect Pitch Email’ featuring Amanda Milligan. The MOZ team says, “If you need to get backlinks and generate brand awareness for clients, a great way to start is by creating original research and then pitching that research to writers.... [Read more]

Having a website is a must for every business that aspires to attract new clients, establish a strong digital presence, and create a great first impression. Many people don’t trust companies that don’t have a website. They question their legitimacy and trustworthiness. However, the fact that you’ve built a website won’t suffice if your... [Read more]

2020 brought us a ton of unexpected things. Let us end this year with a hope to see newer opportunities to move on. ClickZ contributor Julia Stead has shared four key decisions that can help you to achieve marketing success in 2021. She says, “It would be the understatement of the year to say 2020 didn’t turn out as expected for marketers. As... [Read more]

Moving closer to people is a way to influence them. By engaging with your audience emotionally, you can achieve your marketing goals. Content Marketing Institute’s Ashley Taylor Anderson has shared an in-depth article on the art and science of emotional engagement. She says, “For content creators, using emotion can be an incredibly powerful... [Read more]