Content creation is a creative process. To make your content stand out, you need to see that it is helpful to your audience and adds some value to the existing knowledge.To help you make your content development process flawless, Content Marketing Institute’s An Gynn has shared 15 content development mistakes you should avoid.Gynn says, “Too... [Read more]

According to the recent ON24 Webinar Benchmarks Report, over a third of all webinar attendance was on demand – NOT LIVE. The on demand webinars allow your audience to watch and benefit at their convenience.Content Marketing Institute is hosting a webinar ‘How to Build an On-Demand Webinar Strategy’ on Wednesday July 22, 2020 at 2.00 pm EDT.The... [Read more]

By using relevant images that match with your text, you can grow your website traffic from search engines.SEMrush contributor Melissa Fach has shared seven useful tips to help you increase traffic with images. Fach says, “Image SEO isn’t something that should be ignored, and in this guide, we will walk you through the steps you... [Read more]

Rank Ranger has published a new episode of The In Search podcast ‘Chasing Google’s Algorithm & SERP Feature Trends’ featuring Dr. Pete Meyers of MOZ.Listen to this podcast and learn:Why analyzing Google’s algorithm updates are even more complex than many thinkWhy SERP feature trends play an important role in SEOHow to... [Read more]

The coronavirus pandemic has created new challenges for businesses around the world as in-person experiences have been put on hold and are transformed into digital ones.eMarketer is hosting a webinar ‘Customer Experience: New Goals for Brands amid the Pandemic’ on Thursday, July 16, 2020 at 2.00 pm ET.The eMarketer team says, “In this Meet... [Read more]

By advertising on LinkedIn you get the opportunity to reach a professional audience. With the right targeting strategies you can get your desired ROI from your LinkedIn advertising efforts.Brainlabs is hosting a webinar ‘New Lead-Generating Features on LinkedIn Advertising’ on Thursday, July 16, 2020 at 1.00 pm ET.The Brainlabs team says, “Whether... [Read more]

Digital assets is an important task today. With right control over your resources, you can efficiently manage your business.Martech Today is hosting a webinar ‘How Marketers Can Leverage Modern Digital Asset Management For Powerful Workflow Efficiencies’ on Thursday, July 16, 2020 at 1.00 pm EDT.The Martech Today Today says, “Join Marc... [Read more]

Quality content helps you to rank higher in search engines and gets you more website traffic. By optimizing your content for the search engines, you can improve your business performance.SEMrush contributor Jessica Foster has shared six tips to help you optimize your content for the search engines.Foster says, “In this guide, I detail how to... [Read more]

The COVID-19 pandemic has resulted in grief and uncertainty around the world. Most businesses severely are hit by it.eMarketer has published a new podcast episode ‘Shifting Consumer Behavior in the Era of ‘It Depends!” to help you understand customer behavior during this uncertain time.The eMarketer team says, “eMarketer principal... [Read more]

Practical Ecommerce contributor Matthew Umbro has published ‘Guide to Google Ads’ Automated Bidding Options’.This comprehensive guide will help you to gain an insight into the automated bidding options of Google advertising campaigns.Umbro says, “Automated bids in Google Ads remove control from advertisers and rely on Google’s... [Read more]

Data and analytics are the key drivers of today’s marketing activities. With the right use of data, you can gain a competitive advantage.Click Insights is hosting a webinar ‘Data-driven Marketing Strategies in the New Decade’ on Thursday, July 27, 2020. The webinar will feature Jeff Rajeck and Anindya Datta.The Click Insight team says, “The... [Read more]

A well-designed landing page helps you to present the information your visitors are looking for. It supports your business goals, improves conversions and boosts your business’ credibility.According to Marketing Land contributor Khalid Saleh, companies having 10 – 15 landing pages have gained 55% growth in the total number of leads.To help you... [Read more]

‘Customer Experience: New Goals for Brands amid the Pandemic’ Webinar July 16 [Webinar]

Five Steps to Promoting Your Products with Instagram Stories

How to Set Up Instagram Gift Cards Stickers [Video]

‘From The Apprentice to Affiliate Marketing: A Success Story’ Webinar July 15 [Webinar]

‘How to Identify Site Quality for Link Building’ Webinar July 15 [Webinar]

Google Announces New Predictive Capabilities for Google Analytics

Building and Selling an 8 Figure Amazon Store [Podcast]