Rank Ranger has published a new episode of In Search SEO podcast ‘Five Steps to Build an SEO Team from Scratch’ featuring Luis Bueno Tabernero. The Rank Ranger team says, “Have you ever struggled to bring senior business stakeholders with you on your SEO journey? That’s what we’re going to be discussing today with a man who... [Read more]

In the Search Engine Journal series explaining various Google ranking factors, Kristi Hines has published an article weighing Spelling & Grammar as Google ranking factors. She says, “Spelling and grammar are not direct Google ranking factors. However: They are important signals to users of your website about its quality, and you should care... [Read more]

Watch Neil Patel’s latest video ‘Google’s Helpful Content Update’ to explore the most recent helpful content update from Google. He says, “Google’s helpful content update. Have you noticed that when you search, some of the content that is ranked on Google is just obviously written for search engines. And when you read... [Read more]

As we have mentioned in the last few days, Asigo will be released next week. However prior to the release, there will be a workshop online where it will be demonstrated and the ways to take advantage of its power will be shared. Attending this workshop is important if you are (or even, may be) interested in using Asigo to build your online business. Chris... [Read more]

What is a topic cluster? Image result for topic clusters A topic cluster is multiple pieces of content grouped by a shared topic and related subtopics. As a whole, these pages offer comprehensive coverage of a specific subject. That enables visitors to satisfy their search query while visiting your site. HubSpot contributor Mimi An has published a new... [Read more]

Blogging is a great way to strengthen your business. It helps you connect with your audience and grow your authority in the domain. HubSpot contributor Kayla Carmicheal has shared seven useful tips to choosing a great name for your blog. She says, “Let’s go over some strategies to use when naming a blog, that will give your blogs longstanding... [Read more]

An autoresponder is a time-based email or message that you send out automatically after a visitor signs up for your email list. Depending on your autoresponder tool’s capabilities, you can further segment your autoresponder emails based on other contact properties, but at its core, an autoresponder allows you to passively and automatically send... [Read more]

Longtime readers will remember Zapable ads in past years. There is a new version just released and the creators (Chris Fox and Andrew Fox) are holding a sale through Sunday night for anyone who didn't acquire it in the past. Zapable taps into what the Fox brothers call "the fastest-growing revenue stream in history."... [Read more]

SEO testing is the process of making changes to your website and measuring the impact on organic search traffic or rankings. MOZ contributor Logan Bryant has published an article featuring five worthwhile SEO tests that Seem “Untestworthy”. He says, “The step-by-step measurement processes and techniques for conducting SEO experiments fall... [Read more]

Ahrefs has published a new video ‘Is SEO Worth it? Answer These 2 Questions to Find Out’ explaining the importance of SEO. In this video, you’ll learn a process to determine if SEO is worth your time, money, and effort. Ahrefs  [Read more]

Video is at the heart of any marketing strategy today. It helps you creatively elaborate your products and services and keep your audience engaged. Watch Social Media Examiner’s latest video ‘Video Content Strategy: How to Get Started’ to help yourself improve your video content strategy. The SME team says, “Wondering how to... [Read more]

In a previous ad, we told you about Christmas Empire. Have you seen some of the images you will find inside it? You should take a look. This collection is a gem with 250 amazing Christmas images, including some stunning A.I. pictures.... [Read more]

Organic search results are the unpaid results that appear on a search engine results page after a query. Search Engine Journal contributor Zack Kadish has published an article explaining organic search. He says, “In this article, we will focus on the different ways you can increase your organic visibility, how SEO works, why this channel is important... [Read more]

Successful SEO content means that when you type a search query into Google, your content will appear on the first page of the search results. Koozai contributor Stacey Cavagnetto has published an article sharing useful tips to write content that performs well in search engines. She says, “Look at the search volume and competition levels if this... [Read more]

A content audit is the process of cataloging and analyzing all of the content on a website, including its performance. Online businesses that publish content and pursue an ongoing content marketing strategy can optimize their benefits by analyzing strengths, weaknesses, and opportunities. Search Engine Land contributor Julia McCoy has published an article... [Read more]

Prezentar was just re-released. Why should you care? It doesn’t matter what business you’re in, or what niche you’re in. Sooner or later, you’re going to be creating slides, videos, webinars, Video Sales Letters (VSLs) or online courses, and you’re going to find that it's harder than it looks.... [Read more]

While the death of the third-party cookie invokes ad nauseum, the companies that will thrive post-shift aren’t taking a passive, “wait-and-see” approach. As businesses begin to bear the brunt of the recession, they must create opportunities to differentiate their brand and transform their relationships with customers. ClickZ is hosting a webinar... [Read more]

Sustainable marketing is the promotion of socially responsible products, services, and practices. Adweek contributor Tina Moffett has published an article on building a sustainable 2023 marketing plan and stick to it. She says, “40% of U.S. Gen Z consumers believe that fears about the recession are greatly exaggerated, compared to 24% of U.S.... [Read more]

Excellence can be achieved through persistent efforts. Learning is the key to keeping yourself abreast of what is happening around you. Adweek Deepanjan De has published an article sharing three ways to become a better marketer through cross-disciplinary learning. He says, “Here are a few ways that lifelong learning can improve your marketing: 1. Sell... [Read more]

For several years, Kevin Fahey has been producing IM Checklists. His latest is IM Checklist Vol 58 Customer Service & Retention. As with all his previous checklists, this package includes multiple checklists (18, to be exact) related to the topic, in this case Customer Service & Retention.... [Read more]

Search Engine Watch has published the ‘E-commerce SEO guide for the 2022 holiday season’ featuring eight sides of a robust, proven-to-work e-commerce SEO strategy that will help propel your sales. Atul Jindal says, “In this article, you’ll find some of the latest and proven-to-work ecommerce SEO strategies to hopefully point you... [Read more]

Effective communication is one of the most essential skills for sales and marketing personnel. Also, there are several other skills that you need to acquire and master. HubSpot contributor Rebecca Riserbato has published an article featuring 30 sales skills to master for a successful career. She says, “As your sales process evolves, it’s... [Read more]