Mobile Marketer contributor Robert Williams has shared results from a Nielson study highlighting the impact of podcast ads in terms of the customer awareness and brand building. According to the study, 64% of respondents said that ads were a good fit with the content of the podcast. Talking about the future of podcast, Robert Williams says,... [Read more]

The ClickZ team is hosting a webinar on ‘Video + Your Content Marketing Strategy: How to Determine If There is a Fit’ on Wednesday, May 8 at 2.00 PM ET. The ClickZ team says, “About 78% of people watch online videos every week, and 55% watch them every single day,according to HubSpot. And there’s no doubt that consumers are... [Read more]

Thank to the Artificial Intelligence (AI) wave, with the hep of chatbots we are able to stay in touch with the customers and answer their queries irrespective of timings. But how useful the chatbots are when it comes to improving the customer relationship? The Mobile Marketer contributor Dan O’Shea has shared an article highlighting the... [Read more]

Today, Sketch Maker Pro is being released. This is a video development tool that can simplify your work beyond your expectations. With this new software you can create whiteboard videos in about 10 minutes. This is SAAS software. There’s nothing to download or set up. You just open your browser, login and start creating lively videos. In your... [Read more]

The Entrepreneur magazine team is hosting a webinar on ‘Turn Small Biz into Smart Biz: Technology for Growth, Productivity and Customer Experience’ on Wednesday, May 8 at 2.00 PM ET. The Entrepreneur team says, “Taking the time to learn from others can be a great way to start and, often, technology can be a great way a great way... [Read more]

Hanapin is hosting a webinar on ‘Master Your Cross-Channel Paid Social Strategy’ on Thursday, April 18, 2019 at 1.00 pm ET. The Hanapin says, “With so many paid social options to invest in, it can be hard to understand (and convince to your boss) how your strategy can work across many different channels. How do you customize your... [Read more]

The MarketingProfs team is hosting a webinar ‘Cultivating Happy, High-Performing Marketing Teams’ on Thursday, April 18, 2019 at 2:00 pm ET. The MarketingProfs team says, “Building out a strong, modern marketing team can be a daunting task. What are the essential roles? What are the critical skills for each role? And once you’ve... [Read more]

Many local businesses aren’t taking advantage of the power of Facebook for reaching nearly everyone they want to sell to. That power has many nuances, from ► individual posts that mention the company, to ► purchased ads, to ► groups tailored for people who like a company’s products, to ► tracking pixels that show your ads repeatedly. This... [Read more]

Influencer marketing enables to you to reach your target audience and directly market your products and services. But you need to be careful in choosing the right and real influencers. The Entrepreneur contributor Barrett Wissman has shared seven ways to achieve more from your influencer marketing campaigns. Wissman says, “Influencer... [Read more]

AdWeek is hosting a webinar on ‘Take Personalization to New Places: Use High-Impact Packaging to Move Outside the Box’ on Thursday, April 19, 2019 at 1:00 pm EDT. The AdWeek team says, “Product packaging is a key way for brands to connect directly with their consumer, but workflow and supply chain issues are often a barrier. Now, advanced... [Read more]

Email is one of the most trusted marketing tools that delivers good results. But to keep it performing well you need to come out with strong email marketing strategies which can improve your campaign performance. The Entrepreneur magazine contributor Thomas Smale has shared five tips to improve your email marketing. Smale says, “Still,... [Read more]

New software, known as RankFlux, makes a bold promise: Get unlimited Google Page #1 Rankings 99.9% of Time Regardless of Any Google Update. The development team, headed by Seun Ogundele, feels bold enough to make this promise (which they back by a 30-day money back guarantee) because they embedded a lot of expertise in this new software. These SEO experts designed it for people who know nothing about SEO. Rest assured, you need no technical knowledge to get top results with RankFlux... [Read more]

The Entrepreneur magazine contributor Patrick Carone has shared a video highlighting three useful tips to improve your email marketing. Watch this short video to learn how to create emails that are being noticed by your subscribers and they respond to it. 3 Tips for Getting Emails Noticed, Opened and Read Entrepreneur  [Read more]

The Marketing Dive team is hosting a webinar on ‘Why Your Website is “Upside Down” – And How to Optimize It’ on Thursday, April 18 at 2.00 PM ET. This webinar will be presented by Erin Jaeger, Director, Product Marketing, Yext and Jaci Kent, Product Marketing Manager, Yext. The Marketing Dive team says, “The... [Read more]

The Search Engine Journal contributor Julie Joyce has published a glossary of the link building terms that can help you better understand link building and SEO. This glossary covers several terms including anchor terms, algorithm updates, backlinks, craalability and more. Joyce says, “Do you ever hear link building terms casually thrown... [Read more]

Simon Greenhalgh just released video creation software that doesn't require a PhD in design to use. He calls it OnPoint. This is actually the second generation of this software, designed after taking feedback from the users of the initial release. It enables you to create customized marketing videos that meet a high standard of visual excellence... [Read more]

Increasing site traffic and converting more and more prospects into customers is one of the biggest concerns of the ecommerce entrepreneurs. The Search Engine Journal team is hosting a webinar on ‘How to Improve Ecommerce SEO with User Generated Content’ on Wednesday, May 8 at 2.00 PM ET. This webinar will be presented by Ryan Deangelo... [Read more]

The Search Engine Journal team has published a new ebook titled ‘Advanced Technical SEO: A Complete Guide’. This ebook features some useful search engine optimization strategies to improve your search rankings. The SEJ team says, “Search Engine Journal’s ebook, Advanced Technical SEO: A Complete Guide, covers the most important... [Read more]

The Content Marketing Institute is hosting a webinar featuring Tamsen Webster on ‘How to Make Your Ideas Irresistible’ on Wednesday, April 17, 2019 at 2.00 pm ET. The CMI team says, “At the heart of marketing lies one seemingly elusive goal: how do we get people to love our stuff as much as we do? The problem is they … don’t,... [Read more]

Anthony Mancuso and Paul Nicholls> have just released SuperSonic, a unique software and training package that makes it "point and click" simple to generate paydays using its 12 proven money-making campaigns. All of the campaigns in SuperSonic have been thoroughly tested and proven to work well... [Read more]

Your website performance depends on the search engine optimization techniques your implement. Higher search rankings enable you to achieve more sales and strengthen your business. The MarketingProfs contributor Matt Bassos has shared three SEO techniques that can help you improve your website’s performance. Bassos says, “Businesses... [Read more]

The WebCEO team has published a free guide called ‘Your SEO Strategy Guide for 2019’. With this guide you will learn how to improve your search engine rankings and strengthen your business. The WebCEO team says, “Search Engine Optimization (SEO) means not having to constantly pay for website traffic. You can hire a team of... [Read more]

Goal setting is an important aspect in making your business successful. Whether it is sales or marketing, you need to find and implement rewarding strategies. The HubSpot contributor Meg Prater has shared eight-steps to help marketers set smarter sales goals. Prater says, “Smaller goals let your reps build confidence with incremental... [Read more]

Sue B. Zimmerman has published a video on an Instagram DM (direct message) strategy that can marketers get more sales done. Watch this video to grow your business using Instagram. Instagram DM Strategy (Get Sales in The DM) Sue B. Zimmerman’s Blog  [Read more]

The Content Marketing Institute is hosting a webinar featuring Tamsen Webster on ‘How to Make Your Ideas Irresistible’ on Wednesday, April 17, 2019 at 2.00 pm ET. The CMI team says, “At the heart of marketing lies one seemingly elusive goal: how do we get people to love our stuff as much as we do? The problem is they … don’t,... [Read more]

The MOZ team has published a video featuring Rand Fishkin titled ‘The One-Hour Guide to SEO: Technical SEO’. In this video Fishkin has shared nine tips to improve SEO performance. The MOZ team says, “We’ve arrived at one of the meatiest SEO topics in our series: technical SEO. In this fifth part of the One-Hour Guide to... [Read more]