Automation is the key to enhancing productivity. You can boost your SEO performance by automating tasks such as intent mapping and analysis. Search Engine Journal contributor Winston Burton has shared six ways you can automate your SEO tasks with Python, an open-source, object-oriented programming language. Burton says, “It’s a... [Read more]

The COVID-19 pandemic has brought a huge problem for everyone around the world. It is important to find out the ways to deal with this uncertainty. The MOZ team has published a Whiteboard Friday video’Marketing in Times of Uncertainty’ featuring Rand Fishkin. MOZ team says, “Our work as marketers has transformed drastically in... [Read more]

Today we published a post on Changes in Search Due to COVID-19. We have found another article published by Rank Ranger’s Mordy Oberstein which analyzes the impact of COVID-19 on search engine result pages (SERP). Oberstein says, “The Coronavirus has brought up a host of issues for Google to deal with which has subsequently brought... [Read more]

TubeSiphon is an SaaS app that creates 100% done-for-you training courses and membership sites using videos found on YouTube. These videos are licensed in a way that you can legally use them and monetize them for leads, sales, etc. Your site includes built-in (at no additional charge): ► List building using built-in optimized landing page templates... [Read more]

Google Analytics service allows you to analyze in-depth detail about the visitors on your website. You can use analytics to gain useful insights to shape the success strategy of your business. The Cardinal Path team is hosting a webinar on ‘Google Analytics 101: Fundamentals of Google Analytics’ on Tuesday, April 7, 2020 at 1.00 pm ET. Cardinal... [Read more]

Images are very useful in improving your social media marketing impact. By using relevant images on your social media channel you can gain attention, build loyalty and increase engagement. Sprout Social contributor Elizabeth Arens has shared a guide to using right images in your social media marketing campaigns. Arens says, “These... [Read more]

BrightEdge contributor Gabby Regalbuto has published an article highlighting the changes in search due to COVID-19. Regalbuto says, “As the novel coronavirus continues to spread rapidly around the world, it has impacted how people work, socialize, and shop. In the presence of these changes, marketers want to make sure they stay abreast of... [Read more]

If you need to discover how to retain and re-engage your customers for increased loyalty and repeat sales, check out the latest sale from Content Sparks: Keep Your Customers For Life As with all the courses on sale (only through tomorrow), this one can help your own business, but is also designed for you to teach to other businesses, under your own... [Read more]

The Target Marketing team has published a new report called ‘Email and the Age of First Person Marketing’. This report will help you to learn about the importance of personalization in email marketing and how to do it. Download the report and learn: How the average consumer manages their email accountWhy email addresses are... [Read more]

WordPress has introduced block editor to help you create user-friendly, high-quality content and give your content a great structure, look, and feel. Yoast contributor Iris Guelen has shared steps to help you transition from the WordPress classic editor to block editor. Guelen says, “Switching to the block editor should go smoothly.... [Read more]

Starting an online business requires minimum resources but it does require a realistic plan . You need to find a niche that can be tapped to build your business . AWeber contributor Kelly Frost has shared a four-step marketing plan to help you start an online business. Frost says, “Staying home may be the new norm for the time being,... [Read more]

The problem with COVID-19 information is that it is scattered all around the web. It would take a long time to track it all down. People would like to have a single website where they could get all the relevant information to protect themselves. You can build a site like this with WP C19 Automated News Site. This is a WordPress theme customized with... [Read more]

Your website’s landing pages are a crucial element for improving your marketing performance. According to Marketing Land contributor Khalid Saleh, companies having 10 – 15 landing pages have gained 55% growth in the total number of leads. Neil Patel has published a new video ‘96% Of Your Landing Page Visitors Will NEVER Convert... [Read more]

Working from a home is a challenging task as you are with your family. You may have to consider their needs parallelly as you are working. Also the space that you create for your work inside the home matters a lot. Learning Hub’s Alexa Drake has shared 10 ways to be productive while working from your home office. Drake says, “Whether... [Read more]

According to WordStream‘s Dan Shewan, insufficient resources, increasing competition, maintaining quality standards and very broad focus are some of the challenges that content marketers face today. As the last one says, time management is one of the crucial issues. To help you be more productive, Orbit Media Studios is hosting a webinar... [Read more]

Mike from Maine and Brett Rutecky have teamed up to produce a new training program for affiliate marketers that they call 300DollarDay. Step by step training that teaches you how to build a following from scratch and monetize it though affiliate marketing. Also included is the special software Brett uses to do his affiliate promotions and build his email list... [Read more]

The coronavirus pandemic is getting worse. It has created a global havoc and businesses are undergoing a big recession. Let’s try to find out how this pandemic is affecting the marketing agencies Orbit Media Studios’ Andy Crestodina analyzes this impact. Crestodina says, “Let’s take the temperature. We start with a broad... [Read more]

The search engines (principally, Google and Bing) frequently change their search algorithms. When this happens, you need to update your SEO strategies. Google recently announced its new BERT update. According to Search Engine Journal, after Google’s BERT update, it is time for medium to large-scale enterprise sites to re-calibrate their SEO strategies... [Read more]

As we cope with the efforts to combat the infectiousness of COVID-19, we have turned increasingly to electronic means of communicating. SMS text messages, Facebook messaging, tweeting, livestreaming and video conferencing have all played a role in helping people stay connected when they need to stay at home. These technologies have been key to keeping... [Read more]

Hootsuite issued a report that found the 52% of internet traffic now comes from mobile devices, 43% comes from desktops and aptops; 5% comes from tablets and other devices. And the mobile share is growing, while the share for desktops, laptops and tablets is shrinking. More and more, your site needs to be optimized for mobile. Pages should display correctly and quickly for mobile devices... [Read more]

Your customer reviews can be used to persuade more people to make purchase and increase your sales. But many a times we receive negative reviews too. Search Engine Journal contributor Sam Hollingsworth has shared sixteen tips to help you hand negative customer reviews online. Hollingsworth says, “It’s hard to deal with an angry customer... [Read more]

Your website’s loading speed influences your search engine rankings. A site that loads quickly also attracts and retains more visitors. HubSpot contributor Carly Stec has published ‘How to Reduce Page Weight on Your Website’ guide to help you improve your site speed by reducing page weight. Stec says, “In 2020, the... [Read more]

Your content needs to be authentic and useful. Your audience will share it only if they find it worth using. Visually appealing content can help you to catch your audience’s attention and reach your conversion goals. Content Marketing Institute’s Jodi Harris has shared nine ways to create visual content that your readers would love... [Read more]

Email marketing enables you to reach your prospective customers and increase your sales. With persuasive email content you can create lifelong customers. John Chow has published a new video ‘The 6 Emails That’ll Transform Your Subscribers into Loyal Fans’ to help you improve your email marketing performance. Chow says, “If... [Read more]

Virtual events can help you to reach more people at lower cost. And in situations like today, virtual events bring a great solution for everyone. HubSpot contributor Caroline Forsey has shared a detailed guide to planning virtual events. Forsey says, “In 2020, there will likely be a rise of virtual conferences. Here, let’s explore... [Read more]