Beeswax is hosting a webinar on ‘The Changing Face of Optimization: New approaches that maximize the value of your programmatic strategy’ on Tuesday, May 7, 2019 at 1:00 pm EDT. The Beeswax team says, “The word ‘optimization’ gets thrown around a lot in the programmatic industry. It’s a key element of any and every successful programmatic... [Read more]

Google Webmasters has announced a new video series called ‘SEO Mythbusting’ to help marketers and webmasters understand the SEO well and make their efforts rewarding. Here’s the trailer of the video series. SEO Mythbusting Google Webmasters  [Read more]

Most marketers prefer to go with Google when it comes to advertising online. But when it comes to online advertising Bing also has a great share. The Search Engine Land contributor Ronald Dod has shared five ways that can help you to enhance the performance of your Microsoft advertising campaigns. Ronald says, “According to Statista, Microsoft... [Read more]

Instagram users tend to be passionate about their interests. Whatever niche you work in, their are passionate people who want to get deeper into thei niche passion. Once you find them, you just need to feed them useful information about their passion. Finding the; that’s the key. That is why EngagerMate was invented. With EngagerMate, you can: ■... [Read more]

To get most from your pay-per-click (PPC) ad campaigns you need to continuously innovate your strategies. From choosing a platform to tracking your PPC ads, you need to be careful in the execution of the campaigns for reaping the best ROI. The HuubSpot contributor Jonathan Dane has shared a short guide to improve the performance of PPC ad campaigns.... [Read more]

In the world of social media you need to be careful about your online reputation as it plays a pivotal role in your business growth. The Search Engine Journal contributor Pierre Zarokian has shared seven expert tips to help marketers protect their online reputation. Zarokian says, “Recent changes to Google’s algorithm (which we think... [Read more]

The Practical Ecommerce team has published a video recording of its webinar ’10 Ways to Grow an Email List in 2019′. Watch this video recording to discover some useful tactics to grow your email list. The Practical Ecommerce team says, “Email remains one of the most effective marketing tools for ecommerce merchants. But attracting... [Read more]

MailEngine just was released. It's a brand new autoresponder that lives inside your WordPress website. It was made specifically for small marketers, designed to meet their opt-in email addresses, without undue complicated user work. It is built for you, not for major corporations...[Read more]

The Hallam team has published ‘A quick guide to Google Search Console’. Google Search Console (previously known as Google Webmaster Tools) helps us to learn about how a website is performing, both technically and in terms of visitors. This guide answers the following questions: What is Google Search Console?How do I sign up for... [Read more]

Affiliate marketing is a good way to make an extra income online. There are several companies that rely on affiliate programs to get more customers and improve their sales. The HubSpot contributor Dorissa Saint-Juste has compiled a list of 30 top paying affiliate programs that you would like to check. Dorissa says, “Every day, thousands... [Read more]

The Search Engine Journal contributor Jason Hennessey has shared an article highlighting six ways to help marketers improve their SEO results with email marketing. Hennessey says, “Interestingly enough, email is one of the most tried and true weapons in your digital marketing arsenal that can help you carry out number 1 and number 3, which... [Read more]

It has been reported that YouTube has 1.9 Billion users every month. Your potential clients are among those users. Dr Amit Pareek has just released new training on how to use YouTube ads, 'YouTube Ads 2019-20 Made Easy'. At just $9.95 (for this grand opening sale), what you learn from this training can quickly repay your investment many times...[Read more]

AdWeek is hosting a webinar on ‘To Podcast or Not to Podcast: How Your Business Can Leverage Its Power’ on Tuesday, May 7, 2019 at 1:00 pm EDT. The AdWeek team says, “Join Dan Granger, CEO and founder of performance marketing agency Oxford Road, to learn about what businesses should consider before investing the time and resources in developing... [Read more]

The Search Engine Journal contributor Brent Csutoras has published a new podcast episode titled ‘Chatting About Chatbots’ with Virginia Nussey, Director of Content Marketing at MobieMonkey. Csutoras says, “More and more brands now consider using chatbots as a part of their marketing strategy. The documented use cases... [Read more]

The Rainmaker team has published a new podcast episode ‘Using Content to Systematically Move Prospects Toward a Purchase’. Sonia Simone says, “Today, I touch on some specific ways that content marketing can pave the way for excellent conversion. In this 18-minute episode, I talk about: How strategic content can move people... [Read more]

If you are going to make a living on the Internet, you need to present your product offer (your own or a product you have rights to sell as an affiliate) in the right way to the right audience. People are persuaded by demonstrations. To get a demonstration in front of large numbers of people, it takes an online video, and the most-vivisted site for people seeking videos is YouTube...[Read more]

Data is an asset that enables the businesses to prosper. When it comes to content marketing, your content should be enriched with the right analysis and integration of data. The MarketingProfs contributor Jesse Fowl has shared some useful tips on maintaining the quality of your content and achieving success in the data-driven world. Fowl says,... [Read more]

The MarketingProfs contributor Kerry O’Shea Gorgone has published a new podcast episode on ‘Selling Isn’t a Game, It’s a Puzzle’ featuring Ian Altman. Gorgone says, “Sales pundits often compare the selling process to a game or a battle that must be won. In either context, there is necessarily a winner and a loser.... [Read more]

The Search Engine Journal team is hosting a webinar on ‘5 Easy Secrets of Fast Instagram Promotion’ on Wednesday, May 8 at 2.00 PM ET. This webinar will be presented by Anna Semyanova, Marketing Manager, Combin and Brent Csutoras, Advisor and Owner, Search Engine Journal The SEJ team says, “Looking to grow your business and... [Read more]

Google loves fast loading sites. Visitors love fast loading sites. Other things being equal, fast sites get more traffic and earn more profit. Now you can improve your own site's speed and, if you're a consultant, you can speed up the sites of all your clients, with the insights and software in Site Speed Profits...[Read more]

Email marketing is a rewarding as well as challenging task. The key to make most from your email marketing campaigns is to innovate your strategies. The Practical Ecommerce contributor Armando Roggio has shared five lessons to help email marketers improve their campaigns. Roggio says, “Here five things we can learn from competitors about... [Read more]

Digital Marketing Depot is hosting a webinar on ‘The Future of Display Advertising: New marketing strategies to boost results’ on Tuesday, May 21, 2019 at 1.00 pm EDT. The DMD team says, “Join our display advertising experts as they discuss new display best practices that can lift both brand awareness and bottom-line conversions. You’ll... [Read more]

The process of search engine optimization is vital for any business. It can be improved by following the search engine criteria and adhering to the algorithm changes. The Search Engine Land contributor Manish Dudharejia has shared seven SEO best practices that can help you to improve your rankings. Dudharejia says, “From time-to-time,... [Read more]

The AWeber contributor Jill Fanslau has released the ‘2019 Summer GIF Guide’ containing 111 free GIFs that the marketers can use in the summer in their campaigns. Fanslau says, “One quick way to increase your email marketing results: Add a GIF to your message. GIFs can increase click-through rates by 42 percent and conversion... [Read more]

The shopping cart abandonment is a burning issue faced by the e-commerce companies. It is a tough situation to keep the prospect determined to make the purchase and tun him into a customer. Sam Makad has shared nine tips that can help you to reduce the shopping cart abandonment and earn more profits online. Makad says, “If you’re selling... [Read more]

Getting quality links is very important for receiving high quality traffic from the search engines as well as direct visitors. The ProBlogger’s Darren Rowse has published an article highlighting some useful tips to build links to your blogs and websites. Rowse says, “Incoming links to your blog are vital. They not only drive traffic... [Read more]

The Cognitive SEO contributor Adrian Cojocaru has shared a list of free tools to achieve high SEO rankings in 2019. Cojocaru says, “If you’re just getting started with SEO, I’m pretty confident you’re looking to get everything for free. While that’s not always possible, the truth is that there are a lot of great free SEO Tools out... [Read more]

When it comes to brand creation, you need to be careful with the search engine rankings and should consciously use the keywords that help your business in long term. The Conductor Spotlight contributor Imani Nichols has shared a four-step process to conduct a niche keyword research. Nichols says, “Not all industries inherently have plentiful... [Read more]