Internal links are hyperlinks that point to pages on the same domain. They are different from external links, which link out to pages on other domains. Ahrefs has published ‘Internal Links for SEO: An Actionable Guide’ explaining the importance of internal links in SEO. Chris Haines says, “Internal links serve a practical purpose... [Read more]

AI-powered marketing in 2024 will focus on hyper-personalization, predictive analytics, and content generation. Digital Marketing Depot is hosting a webinar ‘AI-Powered Marketing in 2024: A Playbook for Success’ on Tuesday, October 24, 2023, at 1.00 pm EDT. The DMD team says, “It’s no secret that B2B marketers have a challenging... [Read more]

LinkedIn Ads can be a powerful tool for businesses of all sizes as they offer many benefits like reaching a professional audience, driving conversions, optimizing advertising budgets, and more. MarketingProfs has published a new episode of the Marketing Smarts podcast ‘LinkedIn Ads Myths, Hurdles, and Strategies B2B Marketers Need to Know’... [Read more]

Dr. Loy’s Fall Health PLR will give you good, authoritative content for your site if you are in the fitness niche, the wellness niche, or any family niche. This is the latest Premium Medical Content PLR pack from Loy Puckett, MD (aka Doctor Loy). Doctor Loy, an ER physician with 27+ years of experience, creates fresh, premium medical content for... [Read more]

Most marketers rely on third-party data such as industry targeting in social media advertising. But it’s a lot of waste on companies you can’t even work with. And if you’re not targeting your exact buyer with the right offer, you’re not going to get the results you want to see. MarketingProfs is hosting a webinar ‘How to... [Read more]

This is a reminder for the Adweek webinar to be held on October 18, 2023. There is a massive opportunity to reach today’s diverse consumers authentically. But it’s not enough to rely on flat demographics—and by making sweeping generalizations, you could be putting your revenue at risk. Adweek is hosting a webinar ‘The State of the Multicultural... [Read more]

The state of marketing in 2023 is characterized by rapid technological advancement, mobile-friendly design, values-driven content, and AI and automation. Neil Patel has published a new video ‘Marketing is Getting More Complex, But Paid Media is Getting Easier’. He says, “In the ever-evolving landscape of modern marketing, it’s... [Read more]

If you want to be a successful marketer (or be successful in other areas of your life, for that matter) you don't need to (and should not) start from scratch. That would be a classic example of reinventing the wheel.... [Read more]

This is a reminder for the DMD webinar to be held on October 17, 2023. Managing resources has become a foundation of success for organizations across industries. Yet, the perpetual challenge of ensuring your team is neither overburdened nor underutilized is a hurdle many leaders grapple with. Digital Marketing Depot is hosting a webinar ‘From... [Read more]

This is a reminder for the SEJ webinar to be held on October 18, 2023. The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands. Search Engine Journal is hosting a webinar ‘Trends In Paid Search: Navigating The Digital Landscape... [Read more]

When it comes to the success of your podcast, you need experts. By inviting people with a sizable experience in your domain, you can attract more audiences. Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘Creating a High Quality Guest Interview: Insider Secrets’ featuring Michael Stelzner. The... [Read more]

If you've ever wondered how others consistently produce captivating video content that drives massive traffic, conversions, and financial results, Bitesyzed is for you.... [Read more]

MarketingProfs has published a new episode of the Marketing Smarts podcast ‘How Artificial Intelligence Is Impacting SEO’ featuring Chris Rodgers. George B. Thomas says, “If you’ve had enough of people talking about AI as if they’re in panic mode (“We’re all gonna lose our jobs; AI can do everything!”),... [Read more]

Webinars are a great way to showcase your expertise. But creating a fantastic webinar isn’t the only challenge you face. You still have to promote it to the right audience. MarketingProfs is hosting a webinar ‘Behind the Scenes: How We Built a Webinar Using ChatGPT’ on Thursday, November 9, 2023, at 2:00 pm ET. The MarketingProfs... [Read more]

Google Trends is a free tool that uses real-time data to analyze the popularity of Google search terms. It shows users what people are searching for as impacted by time, season, and location. Search Engine Journal contributor Roger Montti has published an article on using Google Trends to improve SEO and content marketing. He says, “This article... [Read more]

AI AppMaker, created by the team led by Abhi Dwivedi, is in their words, the "World’s Most 'Powerful App' That Unlock Limitless Possibilities with Cutting-Edge AI-Based Mobile App Builder for iOS & Android – Build, Customize, and Launch Your Dream Apps Effortlessly!"... [Read more]

Conventional notions of customer centricity are long overdue to be challenged. Investing in excellent customer service and loyalty programs is of no use if you don’t know who your best customers are. This is the key to building the real emotional connections that unlock loyalty—and higher customer lifetime value. Adweek is hosting a webinar ‘How... [Read more]

Short-form videos have become popular in recent years, coinciding with the rise of TikTok. Other social media platforms, such as Instagram and YouTube, have also embraced the trend. Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘Creating a Short-Form Video System That Scales for TikTok and Beyond’... [Read more]

ChatGPT is generally considered to be reasonably safe when used as intended. However, the primary concerns lie with potential security vulnerabilities and the human factor. Neil Patel has published a new video ‘ChatGPT gets banned – The 110M impression LinkedIn page’. He says, “In a digital world where artificial intelligence... [Read more]

NeoCloud solves an ongoing problem for marketers: where am I going to store all the computer files needed for doing my job?... [Read more]

Brand entity SEO is a crucial aspect of SEO that requires marketers to target both humans and machines. The goal of SEO is to ensure that searchers discover and choose a brand. MOZ has published the latest episode of the Whiteboard Friday video ‘Brand Entity SEO’ featuring Jes Scholz. The MOZ team says, “Why is this important, you... [Read more]

According to Deloitte Digital’s newly released research, 46% of marketers will deploy GenAI in their content production by 2024. Digital Marketing Depot is hosting a webinar ‘Separating Hype from Reality: The Real Data Behind Marketing & GenAI’ on Thursday, October 26, 2023, at 1.00 pm EDT. The DMD team says, “Join Deloitte Digital’s... [Read more]

Brands can measure content effectiveness by tracking quantitative and qualitative performance metrics. There are several metrics that can offer in-depth performance details. Search Engine Journal contributor Heather Campbell has listed seven key metrics for measuring content effectiveness from the past webinar. She says, “Measuring content performance... [Read more]

A well-designed logo builds trust by validating your professionalism and gets people to stick around. A good logo should be relevant to the company it is representing. It should identify with the business plan and be appropriate to the operating niche. HubSpot has published a new guide titled ‘How to Design a Logo’. Rachel Begg says, “When... [Read more]

The global digital marketing market was estimated to be worth around USD 321 billion in 2023. It’s expected to grow at a compound annual growth rate (CAGR) of approximately 13.1% between 2024 and 2032, reaching a value of around USD 671.86 billion by 2032. Content Marketing Institute has published a new video ‘Investors Trust Marketing,... [Read more]

Data-driven marketing is a marketing strategy that uses customer data to optimize brand communications. Search Engine Journal is hosting a webinar ‘100M Phone Call Insights: Your Key To Data-Driven Marketing Strategies’ on Wednesday, November 1, 2023, at 2.00 pm ET. The SEJ team says, “Reserve your spot and learn how... [Read more]

SEO is at the heart of any business today. With a strong synchronization of content and SEO techniques, you can grow your business quickly. Search Engine Journal contributor Ben Wood has published an article featuring five marketing principles to improve SEO performance. He says, “In this post, I’ll cover five essential marketing concepts that... [Read more]

Medium is a social publishing platform that allows anyone to share stories, ideas, and perspectives. Popular topics on Medium include: Mental health, Social media, World affairs, Trending news, Productivity hacks HubSpot has published ‘How to Use Medium: A Beginner’s Guide to Writing, Publishing & Promoting on the Platform‘. Jana... [Read more]