A Guide to Voice Search Optimization - IM NewsWatch, November 12, 2024

November 12th, 2024 at 7:22 am EST
Internet Marketing NewsWatch
Tuesday, November 12, 2024

SEO In 2025: Your Top Key Trends, Priorities, And Challenges, December 4 [Webinar]

In 2025, SEO will be shaped by AI advancements, focusing on personalized, context-driven search experiences. With voice search and visual search gaining popularity, optimizing for diverse content formats and user intent will be critical for effective digital visibility. Search Engine Journal is hosting a webinar ‘SEO In 2025: Your Top Key... [Read more]

HubSpot Highlights Six Video Marketing Metrics

Video marketing in 2024 continues to dominate as a powerful engagement tool, with trends focusing on short-form content, interactivity, and personalized experiences. Brands are increasingly using AI-driven analytics to optimize video content, maximizing reach and enhancing customer connection. HubSpot contributor Clifford Chi has published an article... [Read more]

DMI Lists Six Black Friday Deals for Marketers in 2024

Black Friday Deals offer consumers significant discounts on products, marking one of the busiest shopping events of the year. Businesses leverage these deals to boost sales, attract new customers, and clear out inventory before the holiday season. Digital Marketing Institute has published an article featuring six of the best black friday deals for marketers... [Read more]

Stealth Streams: How to build tiny sites profiting from free traffic #ad

Today, Jason Caluori and Donothan Gamble, both 7-figure super-affiliates, are running a revealing training session. Here they pull back the curtain on a system ( they call it Stealth Streams) they use to launch tiny little websites in their spare time that make them “nearly passive” income month. And how to replicate this model for yourself.... [Read more]

2024 Global Digital Skills & Training Report [Report]

Global Digital Skills are essential for navigating today’s tech-driven world, enabling individuals to work effectively in digital environments. These skills bridge gaps in the global workforce, fostering innovation, economic growth, and improved employability across industries. Digital Marketing Institute has published ‘2024 Global Digital Skills... [Read more]

A Guide to Voice Search Optimization [Guide]

Voice Search Optimization tailors content to align with voice-activated search queries, improving visibility and accessibility for voice assistant users. By using natural language and targeting conversational keywords, businesses can capture a growing audience who prefer hands-free search. Digital Marketing Institute contributor Clark Boyd has published... [Read more]

How to Create a Podcast for your Brand, November 21 [Webinar]

Podcasts are an effective tool for business growth, allowing brands to connect with audiences on a personal level and share valuable insights. They help build brand authority, foster customer loyalty, and expand reach through engaging content. Digital Marketing Institute is hosting a webinar ‘How to Create a Podcast for your Brand’ on Thursday,... [Read more]

DomainProphets: The Art, Science & Tools of Domain Flipping #ad

DomainProphets unlocks a unique online business opportunity (and at an unbeatable discount.) Take advantage of this exceptional chance to secure DomainProphets at a remarkable 70% off — a one-time offer (meaning when it’s gone, it’s gone for good.) Now, you can establish a thriving domain flipping business without any prior experience... [Read more]

Reminder- The 2025 Consumer Trends Report, November 13 [Webinar]

This is a reminder for the Adweek webinar to be held on November 13, 2024. In 2024, consumer trends are driven by a growing demand for personalized, sustainable products and seamless digital experiences. Consumers are increasingly valuing brands that prioritize ethical practices and innovative, tech-driven solutions. Adweek is hosting a webinar... [Read more]

Will SearchGPT Whack Google Where It Counts? [Answered]

SearchGPT is a powerful language model that leverages real-time internet access to retrieve and generate information, providing up-to-date responses on various topics. It combines deep learning with search capabilities to enhance accuracy and relevance in real-world applications. Content Marketing Institute has published an article answering the question... [Read more]

Reminder- The Future of Content Creation with GenAI, November 13 [Webinar]

This is a reminder for the CMI webinar to be held on November 13, 2024. Content creation with Generative AI enables rapid production of high-quality, customized text, images, and videos by leveraging advanced machine learning models. This technology streamlines creative processes, boosts productivity, and allows brands to deliver more personalized,... [Read more]

Profitable Blogging Power Pack: start making money from your blog #ad

Profitable Blogging Power Pack is a comprehensive digital product designed to help bloggers of all experience levels master the art of blogging, drive traffic, and monetize their efforts.... [Read more]

7 Unique Webinar Formats You Should Try In 2025, December 5 [Webinar]

Webinar formats vary from live presentations and Q&A sessions, which allow real-time interaction, to pre-recorded webinars that offer on-demand viewing flexibility. Other formats include panel discussions with multiple experts and workshop-style webinars, providing hands-on learning experiences for participants. MarketingProfs is hosting a webinar... [Read more]

Three Ways To Strengthen Your Black Friday Email Campaigns

Black Friday email campaigns are essential for driving sales by reaching customers directly with exclusive offers and time-sensitive deals. Well-timed, compelling emails create urgency, boosting conversions and maximizing revenue during this peak shopping period. MarTech contributor Liz Wilcox has published an article featuring three must-send emails... [Read more]

Email deliverability: What you need to know [Guide]

Email deliverability is crucial to ensure marketing messages reach recipients’ inboxes rather than spam folders, maximizing engagement and conversion potential. High deliverability strengthens sender reputation and helps maintain consistent communication with the audience. MarTech contributor Constantine von Hoffman has published a guide ‘Email... [Read more]

Profitable Blogging Power Pack: start making money from your blog #ad

Profitable Blogging Power Pack is a comprehensive digital product designed to help bloggers of all experience levels master the art of blogging, drive traffic, and monetize their efforts.... [Read more]

Your Guide To Marketing on LinkedIn

Marketing on LinkedIn focuses on building professional connections and sharing industry-relevant content to engage a targeted audience. It emphasizes thought leadership and credibility, helping brands reach decision-makers and establish authority within their field. MarTech contributor Constantine von Hoffman has published a comprehensive guide about... [Read more]

MOZ Shares 21 Black Friday Marketing Strategies

Black Friday marketing uses limited-time discounts and urgency to drive high-volume sales, attracting shoppers with the promise of big savings. It relies on scarcity and exclusivity tactics to create excitement and encourage quick purchasing decisions. MOZ contributor Jonathan Berthold has published an article featuring 21 Black Friday marketing strategies... [Read more]

7 Psychology-Backed Reasons Why People Buy [MOZ Video]

Marketing psychology explores how psychological principles influence consumer behavior. It leverages insights into human emotions, desires, and decision-making to create strategies that resonate with audiences and drive engagement. MOZ has published the latest Whiteboard Friday video ‘7 Psychology-Backed Reasons Why People Buy’... [Read more]

What Explaindio Elements can do for your marketing #ad

Explaindio Elements can do: * Create Attention Getting Animation * Build Engaging Animated Scenes * Produce Hollywood-Quality Promo Videos * Make Creative Kinetic Typography * Create High Quality Parallax Videos... [Read more]

Strategies To Improve Your Marketing With Post-Campaign Data

Post-campaign data analysis evaluates the effectiveness of a marketing campaign by assessing metrics like engagement, conversion rates, and ROI. It provides insights that help refine future strategies, optimize budget allocation, and enhance audience targeting. MarTech contributor Greg Kihlstrom has published an article on using post-campaign data to... [Read more]

Boost Your Reach: LinkedIn Video Posts Achieve 3X More Visibility [Report]

LinkedIn video posts are a powerful tool for increasing engagement, offering 3 times more reach compared to static content. Videos help capture attention quickly, enabling professionals to share insights, showcase expertise, and build stronger connections with their audience. Search Engine Journal contributor Matt G. Southern has published an article... [Read more]

Should I Point Guest Post Backlinks To Homepages Or Individual Ones? [Answered]

Backlinks are crucial for SEO as they signal to search engines that a website is credible and authoritative, helping to improve its ranking in search results. Quality backlinks from trusted sites drive organic traffic and increase visibility, making them a key element of successful SEO strategies. In the ‘Ask An SEO’ series, Search Engine... [Read more]

Make CTV Your Competitive Advantage, December 3 [Webinar]

With more and more brands taking their digital marketing campaigns in-house every day, agencies are facing a major turning point. This shift represents a huge opportunity for agencies to redefine their value in the marketplace—and connected TV can help. Adweek is hosting a webinar ‘Make CTV Your Competitive Advantage’ on Tuesday, December... [Read more]


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