A/B testing markets to customer segments, not individual customers, missing opportunities to tailor decision-making at the customer level. Third Door Media is hosting a webinar ‘A/B Testing is Dead, Long Live A/B Testing!’ on Thursday, March 3, 2022. The Third Door Media team says, “Optimizing interactions, communications and offers... [Read more]

Cookie deprecation and privacy regulations are changing the ways brands and agencies advertise online. Central to that change is Google—as a shaper of ad tech, a platform provider, and the preeminent search destination. AdWeek is hosting a webinar ‘Create a Google Strategy for a Privacy-Led World: Prepare for the Cookieless Future’ on... [Read more]

Google Discover is a highly personalized content feed that proactively serves interest-based relevant content to users without searching anything on Google. LoudGrowth has published an article offering tips to optimizing and tracking your Google Discover performance. The LoudGrowth team says, “The approach of “Google Discover” is easy to understand.... [Read more]

Mosh Bari has just released HostZPresso, hosting for marketers who have to wathc their budget. This is a cloud-based hosting platform. It offers you unlimited website hosting for life for a low one-time price. But HostZPresso isn’t just about big savings. It offers a high-quality hosting experience with a suite of tools that instantly boosts your... [Read more]

Content Marketing Institute has recently started the ‘Masters of Content’ webinar series. The first part of the series was held last week. The episode is available on demand. The CMI team says, “Learn from the best of the best in our new webinar series, Masters of Content. We’ll present practical case studies that can be applied... [Read more]

Customer reviews stand out as an asset to your website. Quality customer reviews go beyond influencing new prospects and help you in the SEO process as well. Search Engine Land contributor Corey Patterson has shared five useful tips on using customer reviews for better SEO performance. She says, “Customer reviews aren’t just trust signals for... [Read more]

Blogging is a rewarding but creative task. You need to keep exploring the ways you can make your visitors come back to your website. Copyblogger’s Stefanie Flaxman has published an article highlighting 99 blog post ideas to start using today. She says, ” Just bookmark this article, and whisper to yourself: If you’re having blog problems,... [Read more]

Isometric drawings are in vogue now. IsoSuite is SaaS software that makes even beginners and non-artists capable of designing and even selling these drawings with just a little training. If you check out Fiverr, Upwork, and other marketplaces, you will see lots of people offering services creating Isometric designs and character designs. And the demand... [Read more]

HubSpot contributor Rebecca Riserbato has published an in-depth article highlighting 5 steps to create an outstanding marketing plan. She has also included free templates. She says, “To start, let’s dive into how to create a marketing plan and then take a look at what a high-level marketing plan has inside. In this article, we’re going... [Read more]

The new episode of the Copyblogger podcast ‘How to Build an Email List Without Paid Marketing’ is available on Apple Podcast now. On this week’s episode, @timstodz and @damn_ethan talk about an interesting Twitter thread that was written and published by Alex Garcia. Both Tim and Ethan had some really interesting insights to this... [Read more]

Blogging is a great way to create a new audience for your business and stay connected with them. It enables you to establish your business as an authority. Copyblogger’s Sonia Simone has published a new article highlighting seven steps to write a good blog post. She says, “Here are the steps I follow. You can use this simple process to learn... [Read more]

Kyza is an all-in-one growth suite for your online business. It automates your marketing campaigns with a pre-built library of landing pages, opt-in forms, and AI-enabled notification Pop-ups. Now, you can capture emails, collect leads, and mail them your offers with this one suite of SaaS software.... [Read more]

Ahrefs has published a new video ‘Link Building for Affiliate Sites (Without Buying Them)’ explaining the process of link building for affiliate sites. In this video, they share link-building tactics and strategies to get backlinks to your affiliate site. Ahrefs  [Read more]

When it comes to achieving higher Google rankings, there are several elements you need to consider. Title tags are one of such elements. Search Engine Journal contributor Matt G. Southern has published an article answering the question ‘Are Title Tags A Google Ranking Factor?’ He says, “In this piece, we aim to answer those questions... [Read more]

Understanding how consumer and market data are trending is vital to companies striving to strengthen and improve their brand health. Gaining a deeper understanding of these trends is essential to identifying market opportunities, discerning between fads and trends, finding new audiences, and improving campaign ROI. AdWeek is hosting a webinar ‘5... [Read more]

PodCentric is your podcasting marketing system that takes advantage of a current media trend: Podcast listening continues to rise in the United States, driven by an explosion in new podcast programming, the pandemic, and consumer adoption of “smart speakers” like Amazon Echo and Google Home devices.... [Read more]

By combining your content and SEO strategy, you can achieve your desired marketing goals. Content Marketing Institute contributor Eric Walter has shared three useful ways to make your content marketing and SEO strategies work together. He says, “Remember – it’s not about choosing content marketing over SEO. Instead of viewing the tactics... [Read more]

Ecommerce is filled with so many incredible opportunities, yet there is so much more competition. However, large e-commerce sites are thriving – you’ve seen the proof. Search Engine Journal is hosting a webinar ‘SEO At Scale: What Large Ecommerce Sites Do Differently’ on Wednesday, March 9, 2022, at 2.00 pm ET. The SEJ team says, “Register... [Read more]

Social media is a vital element when it comes to establishing and growing your business. With the right marketing tactics, you can continue to enhance your online presence and build a wider following. Watch HubSpot’s latest video ‘Top 9 Social Media Marketing Strategies to Grow Your Business’ to strengthen your business using top social... [Read more]

PrimeDrive is an all-in-one platform that allows you to store, backup, share and host unlimited files, images & videos in the cloud for life, all at an unbeatable one-time price. PrimeDrive helps you get rid of your monthly storage & hosting fee, and you get to experience... [Read more]

Social Media Examiner has published a new video ‘Relationship Building with Live Video’ to help you build and manage customer relationships with live video. The SME team says, “Want to do more with live video but need a better plan? Do you want to cultivate a more loyal following? Learn how to build better relationships with live video.... [Read more]

A social media crisis is anything that could negatively impact your business’s reputation and reception through social media. It’s much more than one negative opinion or comment under a post. Convince & Convert’s Jay Baer has published an article highlighting nine ways to manage a social media crisis. He says, “Here are the... [Read more]

In the marketing profession, we know that staying on top of the latest trends is key to helping our company stand out. However, constantly churning out new content that only remains relevant for a short time is time-consuming and expensive, and for most marketers, it is not sustainable. It’s essential to have a strategy for content that will last,... [Read more]

In the early days of content marketing, brands could build and sustain a competitive advantage simply by creating content. This is not the case anymore; you need to give a competitive edge to the content you create and it also has to be made available in different formats. Content Marketing Institute is hosting a webinar ‘How to Stop Losing Money... [Read more]