7 Underrated Marketing Lessons - IM NewsWatch, September 5, 2022

September 5th, 2022 at 3:59 am EST


 

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A Beginner’s Guide to How Google Ads Work [Guide]

MarketingProfs has published ‘A Beginner’s Guide to How Google Ads Work’ explaining how Google Ads work. Lisa Sampson says, “Google Ads works the same way as an auction would. If you’re looking to use Google for your advertising, then you need to understand that cost per click (CPC) is the amount you pay for a click on... [Read more]

Is Your Checkout Helping You Build Deeper Customer Relationships? [Report]

Industry Dive has published a new report ‘Is Your Checkout Helping You Build Deeper Customer Relationships?’ explaining how you can use the checkout pages to build customer relationships. The ID team says, “Optimizing for mobile checkout means more than improving forms or implementing one-click checkout. Brands today must create experiences... [Read more]

Unlocking Customer Data: Important Lessons from Ecommerce Innovators, September 8 [Webinar]

Smart brands use analytics to unleash powerful insights into customer preferences, behavior, and intent. eMarketer is hosting a webinar ‘Unlocking Customer Data: Important Lessons from Ecommerce Innovators’ on Thursday, September 8, 2022, at 2.00 pm ET. The eMarketer team says, “Join us and you will learn how to: Create a single view... [Read more]

Link-Share Secrets: Share links; build your business #ad

Jeremy KennedyJeremy Kennedy, Arkansas hourly worker, was at wits’ end. He just released Link-Share Secrets to tell how he got past his dead end. He had not been able to support his family with what he earned. As if that were not bad enough, his life turned sour in many ways, including losing his wife and family. She couldn’t take it any... [Read more]

Five Reasons You Shouldn’t Be Worried about Google’s Helpful Content Update

Google has started to roll out the new helpful content update. It targets websites that have a relatively high amount of unsatisfying or unhelpful content, where the content is written for search engines first. seoClarity contributor Mitul Gandhi has shared five reasons why you shouldn’t be worried about it. He says, “Google has provided... [Read more]

Tips to Find a Website’s Keywords

When you want to check a specific website’s keywords, you won’t find a website’s keywords by viewing its HTML code or using the “find” function. Ahrefs contributor Mateusz Makosiewicz has published an article featuring some useful advice on finding a website’s keywords. He says, “If you’re curious, here’s why you need a... [Read more]

How to Leverage Predictive Analytics to Survive a Recession, September 8 [Webinar]

In today’s world, the smartest user of data wins. And whoever uses their data to understand the future has the greatest opportunity not just to survive a recession, but to thrive for years to come. Industry Dive is hosting a webinar ‘How to Leverage Predictive Analytics to Survive a Recession’ on Thursday, September 8, 2022, at 3.00 pm... [Read more]

ShopFunnels: Online stores without the monthly Shopify fees #ad

There is a whole world of opportunity in the much bigger eCommerce marketplace. Many millions of people buy shoes, watches, hats, televisions, and many thousands of other everyday products. That's where the real opportunity is.... [Read more]

How to Write Email Outreach Templates That Don’t Sound Templated [Video]

Your emails should be authentic and persuasive. Then only, you can appeal to your audience. Watch Ahrefs’ new video ‘How to Write Email Outreach Templates That Don’t Sound Templated’ to improve your email marketing. The Ahrefs team says, “In this video, you’ll learn how to write personalized outreach templates without them... [Read more]

LinkedIn Updates: Visual Content Tools, Search & Discovery Updates [Video]

Social Media Examiner has published a new video ‘LinkedIn Updates: Visual Content Tools, Search & Discovery Updates, and More’ highlighting the most recent LinkedIn updates. The SME team says, “Explore LinkedIn changes with Social Media Examiner featuring Jerry Potter with Judi Fox.” Social Media Examiner  [Read more]

Scriptdio makes high-impact sales scripts for your sales videos #ad

There are many great video creation applications on the market for prices that individuals and small businesses can afford. (For example, you can find a collections of the ads we have run here... [Read more]

7 Underrated Marketing Lessons [Video]

Neil Patel has published a new video ‘7 Underrated Marketing Lessons’ sharing some useful marketing lessons. He says, “Seven underrated marketing lessons. I’ve been doing marketing for over 20 years and I’ve learned a lot of lessons in that time. Some of the lessons are obvious and others are not so much. What’s funny... [Read more]

The Definitive Guide to Content Marketing for Startups [Guide]

Semrush has published ‘The Definitive Guide to Content Marketing for Startups’. The Semrush team says, “This step-by-step guide—packed full of useful insights and advice from the leading content marketing and SEO experts—will help you: Map out a successful content strategy for your startup Develop an effective content marketing... [Read more]

Three Ways to Add Context to Your Social Media Content

Social media is an integral part of any marketing strategy today. To achieve desired results, we should add more context to our social media content. Search Engine Journal contributor Casie Gillette has shared three ways to incorporate more context in social media content. She says, “The great thing is marketers and brands alike can accomplish... [Read more]

7 Figure Launch System by Michael Chaney #ad

In the last decade or more Chaney has lifted himself from a dead end job he hated to substantial success through creating and selling products online. We have bought several of them online.... [Read more]

Content Marketing Best Practice Guide [Report]

Content plays a very important role in your marketing strategy, supporting business objectives at every stage of the purchase funnel. Econsultancy has published ‘Content Marketing Best Practice Guide’ explaining content marketing best practices. The Econsultancy team says, “This report outlines the business case for content marketing... [Read more]

Copyblogger’s Five Master Copywriter Secrets

Copywriting is a creative and challenging job. It requires a great grip over the language and an ability to add the element of persuasiveness in your writing. Copyblogger contributor Sonia Simone has shared five master copywriter secrets in her latest article. She says, “These five pro copywriter secrets are simple, but powerful enough to immediately... [Read more]

How to Measure Content Engagement [Video]

MOZ has published the latest Whiteboard Friday video ‘How to Measure Content Engagement’ featuring Dana DiTomaso. The MOZ team says, ” When it comes to content engagement, you can (and should) be measuring more than just page views. In this week’s Whiteboard Friday, analytics expert Dana DiTomaso summarizes her MozCon 2022 presentation... [Read more]

LeadValet finds done-for-you leads in any niche #ad

Do you sell marketing services to other businesses? LeadValet gives you all the targeted leads you can ever use, in any niche you choose.... [Read more]

How to Implement an International SEO Strategy [Guide]

International SEO strategy helps you optimize your website for users across multiple countries or languages. Ahrefs has published a step-by-step guide on ‘How to Implement an International SEO Strategy’. Jamie Grant says, “In this guide, I’ll break down the process and walk you through it step by step. Step 1. Know your markets Many... [Read more]

AWeber Highlights 10 Great Thank You Page Examples

A thank you page is the page that appears after someone has completed an action. AWeber contributor Pam Neely has published an article featuring 10 great thank you page examples. She has also shared tips to how to create your own thank you pages. She says, “You can do a ton of interesting things with thank you pages – as you’re about to find... [Read more]

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