HubSpot has published a new podcast episode ‘Using Owned Content To Drive Demand’. Kyle Denhoff, Senior Manager of Marketing Strategy and Operations at HubSpot, talks about the importance of planning, content marketing, and demand generation for content. Owned media is a great way to get in front of your prospects. Rather than an immediate... [Read more]

Content marketing is a dynamic process that requires continuous improvement in making the content more useful for your audience. Content Marketing Institute contributor Manick Bhan has published an article highlighting the 3R )Reduce, Reuse, and Recycle) strategy for content that gets you more visitors from the search engines. He says, “You’re... [Read more]

Content Marketing Institute has made available the ‘Top Trends in Content Marketing 2022’ webinar on-demand. The CMI team says, “Join CMI and Lenox Powell, Content Director at Semrush, as we discuss and highlight some of the biggest findings of Semrush’s annual publication, the State of Content Marketing 2022 Global Report. With... [Read more]

VidMingo has just been released, and it offers what they describe as “Unlimited Video Hosting” with no monthly fees. VidMingo currently has over 5,000 successful marketers who have built their video marketing empire from the ground up by taking advantage of its cost-effective, user-friendly, feature-rich video hosting, that is second... [Read more]

The term bounce rate refers to the percentage of visitors from an external source that land on a page and leave without navigating to another. Practical Ecommerce contributor Ann Smarty has published an article explaining what bounce rates mean for SEO. She says, “Bounce rate is a helpful metric only compared to other pages on your site — to... [Read more]

Content creation requires originality and creativity. Creativity helps you continuously attract new followers and customers. Bruce Clay has published a new article highlighting seven ways to come up with content ideas for your SEO program. He says, “Expert, shareable content is the backbone of your SEO program. But coming up with topics can be... [Read more]

The Internet has presented several opportunities to people with the right skills. But how should you proceed to work online only to make your living? Copyblogger contributor Sonia Simone has published an article highlighting nine truths about making a living online. She says, “These nine truths double as online business best practices that all... [Read more]

You have probably heard that the easiest and quickest way for a beginner to build an income stream from an online business is, by far, to start earning commissions as an affiliate (someone who promotes products for a commission, products created by someone else and sold elsewhere). That’s because you can promote just about anything as an affiliate... [Read more]

Social Media Examiner founder Michael Stelzner has published the latest episode of Social Media Marketing podcast ‘How to Write Better-Performing Facebook Ads’ featuring Tara Zirker. He says, “Are your Facebook ads underdelivering? Wondering how to improve your results? Learn how to write better ad copy, including where to find ideas... [Read more]

Facebook advertising helps you grow your online reach and increase your online sales. You need to design your ads carefully to achieve optimum performance. Social Media Examiner has published a new video ’10 Facebook Ad Mistakes & How to Fix Them’ to help you improve your Facebook ads. The SME team says, “Not seeing a good ROI... [Read more]

When it comes to email marketing, having a big subscriber list is one of the most important things. You need to adopt a variety of tactics to attract subscribers. Blogging Wizard contributor Jessica Pereira has published an in-depth article on growing your email list with an online quiz. She says, “Online quizzes are a not-so-secret strategy... [Read more]

Based on a new invention by a couple of software experts at Google, that has been incorporated in a new feature that Google just made available to the public, Beattie has been able to invent a brand new way to generate endless customers, leads, and sales online.... [Read more]

Header tags are HTML tags that tell a browser what styling it should use to display a piece of text on a webpage. They are quite important when it comes SEO. Search Engine Journal contributor Amelia Willson has share seven best practices to craft useful heaer tags. She says, “Header tags are important for SEO because they help Google understand... [Read more]

Email accessibility refers to the creation of email content that people with disabilities can understand and interact with. You can create accessible emails by understanding how people are reading them. AWeber contributor Nahla Davies has shared some useful tips to make your email marketing campaigns more accessible. Davies says, “It’s important... [Read more]

Neil Patel has published a new video ‘The 6 Stages of Learning Digital Marketing – Which One Are You In?’ to help you identify and evaluate your digital marketing performance. He says, “Are you finding digital marketing hard to learn? Well, it’s because you aren’t following each of the stages. Probably wondering what... [Read more]

7 Figure Affiliate System builds an automated ‘Business Machine' that allows you to work only 5 hours a week, using a proven system (in use since 2008) that builds a successful online business, the kind you have been dreaming of for years.... [Read more]

Paid search advertising is a proven digital marketing tactic for businesses. It helps drive more traffic to your site from the search engines and helps ensure that this traffic is relevant. Search Engine Land contributor Melissa Liu has published an article sharing four ways to boost your paid search performance. She says, “PPC practitioners know... [Read more]

Amazon SEO optimization is the process of improving the overall quality of an Amazon webpage to increase its visibility and drive substantial traffic on the platform. Search Engine Journal contributor Kristopher Jones has published ‘Amazon SEO: A Comprehensive Guide For Sellers’. He says, “Just like with Google, an Amazon SEO strategy... [Read more]

Consumer behavior changes are one of the most important factors for marketing and advertising professionals to consider. Microsoft Advertising has published a new e-book ‘Life reinvented: emerging consumer behaviors’ to help marketers learn how consumer behavior changes. The Microsoft team says, “Since the start of the pandemic, we’ve... [Read more]

To earn a living on the internet, you need to sell a product or service people need. FaceDrip answers that need. Use it in your own business to attract and retain interest from potential customers. And, if you choose, sell the videos it makes to other businesses that need to attract their own customers.... [Read more]

Link building is an important task that leads to better SEO performance and more visitors. By knowing what to do and what to avoid, you can achieve better results. Search Engine Journal’s Heather Campbell has published an article highlighting the top four link-building mistakes to avoid in 2022. She says, “Time and again, companies of all... [Read more]

A well-planned paid media strategy can help you highlight your business at the right place leading to expansion of your reach for making more sales. WordStream contributor Amy Bishop has shared six essential elements of a successful paid media strategy in 2022. She says, “If 2020 was the beginning of what seems like an eternity of “unprecedented... [Read more]

Search Engine Journal has published a new podcast episode ‘Content Marketing & Business Growth: Become A Publishing Powerhouse [Podcast]’ featuring Brian Morrissey, Founder of The Rebooting. Loren Baker says, “Should you spend your time churning out broad, general content to fill keyword gaps? Or should you hone in on what your... [Read more]

The key to improving your social media marketing performance lies in growing your followers and fans there. Listen to the latest Social Media Examiner podcast ‘How to Develop Instagram Superfans’ to discover four useful ways to grow your Instagram following. Social Media Examiner  [Read more]

Semrush has published a new six-chapter guide ‘SEO for Beginners: A Guide to SEO & Why It Matters’ to help you better understand and improve your SEO performance. The guide covers the following chapters: Chapter 1: SEO & How It Works Chapter 2: Technical SEO Chapter 3: Keyword Research Chapter 4: On-Page SEO Chapter 5: Link Building Chapter... [Read more]

SEO expert Dan Rich has answered this important question ‘Are 301 Redirects Bad For SEO?’ in his latest blog post. He says, “Having a site full of 301 redirects shouldn’t cause any ranking issues, here are a few reasons why: 1. Redirects Don’t Cause You To Lose PageRank In the past (post-2016) if you redirected a page not all... [Read more]

Creating quality content is very much important when it comes to influencing your target audience. But to make sure your content reaches them, you need to adopt the right content promotion strategies. Ahrefs contributor Si Quan Ong has shared 13 content promotion tactics to get more eyeballs on your content. He says, “In this post, you’ll learn... [Read more]