Attention metrics are data points that model how consumers pay attention to media placements and creative. They can range from loose proxies like viewability to exact measures like eye-tracking. Content Marketing Institute has published a new video ‘Attention Metrics Get a Glow-Up | What’s New?’. The CMI team says, “What’s... [Read more]

Digital Marketing Depot is hosting a webinar ‘Secrets of a 10 Million Dollar SEO Success Story’ on Tuesday, February 13, 2023, at 1.00 pm EDT. The DMD team says, “In this webinar, set aside the complexities of SEO and link building as experts reveal the secrets that catapulted Page One Power into a $10 million SEO business. This session... [Read more]

This is a reminder for the Industry Dive webinar to be held on February 1, 2024. Industry Dive is hosting a webinar ‘2024 Content Marketing Predictions’ on Thursday, February 1, 2024, at 1.00 pm ET. The ID team says, “Bolster your content marketing roadmap for 2024 with expert analysis of industry-defining predictions. Based on combined... [Read more]

Saiybot is a new AI Bot that will work tirelessly for you to take over all of the most important tasks required to run your websites. This is a first-of-its-kind WordPress plugin that will set-up, write, optimize, manage, update your sites for you (and more) by you simply “telling” it to with its “Alexa-Style” voice command engine. Its Built-in... [Read more]

Google considers hundreds of factors when determining how to rank search engine results. Semrush has published a short report based on its study about the ranking factors. The Semrush team says, “How does Google rank content? We know that measuring the relevance of individual ranking factors and the potential impact of a single factor is difficult,... [Read more]

Product Listing Ads (PLAs) are paid advertisements that appear in search results for a target customer. They are also known as Google Shopping or Google Product Search. Semrush contributor Asif Ali has published an in-depth article explaining product listing ads. He says ,”PLAs are a straightforward way to get noticed by customers right at the... [Read more]

This is a reminder for the DMD webinar to be held on February 1, 2024. Digital Marketing Depot is hosting a webinar ‘SEO Memorial Service: A Fond Farewell To Things That Don’t Matter Anymore’ on Thursday, February 1, 2023, at 1.00 pm EDT. The DMD team says, “Join us in a joyous celebration of life, honoring the long list of SEO tactics... [Read more]

The AI Profit Sync Challenge is a 5-day live challenge with Bill McIntosh. During this event, McIntosh will walk students through the entire process of creating their first (or next) digital course using the power of AI, step by step. A “challenge” in the educational world is a training + practical implementation event. Therefore, every... [Read more]

Watch Brian Dean’s latest video on ‘My First Startup Failed HARD. My New One Is Worth $7.3M’. In this video, Brian explains how he went from a failed SaaS startup to one with a multi-million dollar valuation. https://www.youtube.com/watch?v=ugK6SjHmBds      [Read more]

This is a reminder for the Adweek webinar to be held on February 1, 2024. It’s never been more urgent for marketing and agency leaders to identify and develop effective mid-level managers. Adweek is hosting a webinar ‘Better Marketing Teams Start With Better Marketing Managers’ on Thursday, February 1, 2024, at 1.00 pm EST. The Adweek... [Read more]

Pay-per-click (PPC) advertising is a digital marketing model where advertisers pay a fee each time a user clicks on their ad. Advertisers bid on keywords or phrases they want their ads to appear for in search engine results. When a user searches for one of those keywords or phrases, the advertiser’s ad will appear among the top results. Search... [Read more]

Webilo was launched by Dr. Amit Pareek and his partner, Atul Pareek, the Founders of Webilo. Webilo introduces new generation of DFY (Done For You) websites. These come with pre-built templates and are equipped with essential ADA and GDPR policies. To introduce this new software, Dr. Pareek is holding a launch workshop this morning, right... [Read more]

The world of search has seen massive change recently. Whether you’re still in the planning stages for this year or underway with your 2024 strategy, you need to know the new SEO trends to stay ahead of seismic search industry shifts. Search Engine Journal is hosting a webinar ‘SEO In 2024: Top Priorities, Challenges, And Opportunities’... [Read more]

Artificial intelligence (AI) marketing is the use of AI to gather customer insights and create better content. AI-guided marketing assets are personalized and optimized for the customer journey. This can include chatbots, targeted advertising, and content generation. HubSpot contributor Caroline Forsey has published an article featuring a review of... [Read more]

Google Search Central has published a new video ‘Rewriting the SEO Starter Guide’. The GSC team says, “The SEO Starter Guide is getting a refresh! Have you ever wondered how the Search team plans and writes such a document? In this episode of Search Off the Record, John Mueller, Gary Illyes, and Lizzi Sassman discuss which topics are... [Read more]

VidCraft AI is a brand new video creation and customization platform designed to elevate ordinary videos into powerful marketing tools. It can be used by any online business, marketer, or content creator with the ability to create personalized and interactive video campaigns effortlessly.... [Read more]

Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘How to Create YouTube Video Podcasts That Perform’ featuring Jay Clouse. The SME team says, “Want to put your podcast on YouTube? Wondering how to adapt your show for video viewers? Explore creating video podcasts on YouTube.” https://www.youtube.com/watch?v=tKB4QpKZGyk Social... [Read more]

A social media strategy can help you reach a wider audience and reinforce your brand identity across multiple marketing channels. HubSpot has published a new video ‘How to Create a 2024 Social Media Strategy Plan’. The HubSpot team says, “Whether you’re a small business owner, a content creator, or a social media manager,... [Read more]

This is a reminder for the CMI webinar to be held on January 31, 2024. How we create and deliver content, engage audiences, and drive growth will be completely transformed in 2024 – and webinars are no exception. Content Marketing Institute is hosting a webinar ‘Webinar and Digital Event Predictions for 2024’ on Wednesday, January 31,... [Read more]

Gravity AI may be your best chance to crack the Amazon code and earn good Amazon commissions. Glenn Kosky has been studying Amazon's affiliate program, looking for simple ways for an affiliate to increase their commissions without a lot of hassle.... [Read more]

This is a reminder for the Adweek webinar to be held on January 31, 2024. By leveraging data effectively, marketers can create more meaningful connections with their audience, drive business growth, and navigate the complexities of today’s competitive marketplace. Adweek is hosting a webinar ‘Is Your Data Ready for AI?’ on Wednesday,... [Read more]

Watch Brian Dean’s latest video on ‘This Simple Email Sequence = $103k/mo’. Learn how Brian generates 100k+ per month via email marketing. https://www.youtube.com/watch?v=ugK6SjHmBds    [Read more]

TikTok Shop has the potential to totally revolutionize social commerce. With U.S. adults currently spending some 4.4 billion minutes daily on TikTok, the ability to make videos shoppable can be a gamechanger. That’s why it is critical for marketers to understand how to adapt their strategies to maximize sales. Adweek is hosting a webinar ‘The... [Read more]

Digital Marketing Depot has published a new white paper titled ‘5 AI-Powered Strategies for Ecommerce Personalization’. The DMD team says, “These days, everyone is talking about marketing automation. But what do the best of the best B2B marketing teams do differently? Adobe asked them. The responses from more than 600 organizations... [Read more]

HubSpot has published a new video ‘8 Google Docs Hacks to Maximize Productivity’. The HubSpot team says, “Google Docs is so multi-faceted and multi-functional; it’s easy to get overwhelmed when learning your way around. In this video, you’ll learn how to maximize efficiency and productivity in Google Docs with... [Read more]

Large language models (LLMs) are artificial intelligence (AI) programs that can generate and recognize text. They are machine learning models that can perform language-related tasks like translation, content summarization, answering questions, and code and content generation. MOZ has published the latest episode of the Whiteboard Friday video ‘What... [Read more]