Page speed is the time it takes for a page to load in a browser. It’s determined by several factors, including: Page size, Image compression, Site’s server. Google Search Central has published a new video ‘3 ways to improve page speed’ explaining how to improve your page speed. The GSC team says, “Learn some tips for improving... [Read more]

A landing page is a standalone web page that’s designed to persuade users to take a specific action. Landing pages are often used in digital marketing campaigns. AWeber has published ‘Landing page SEO best practices: A step-by-step guide’. Phil Norris says, “Landing pages are fantastic at driving leads and sales, but they’re... [Read more]

In 2024, simply showing up in a user’s feed with trendy content will no longer be enough. To experience sustained success on social media, brands must invest time and effort into cultivating a community that supercharges brand engagement and drives conversions. Adweek is hosting a webinar ‘Build a Social Community That Supercharges Engagement:... [Read more]

ViralCB builds your online business through free links from viral videos created by AI that you place on TikTok or Instagram. Do I need to install anything? No, it’s completely web-based, ensuring easy access. Can total beginners use it? Absolutely! It’s designed for beginners, but at the same time, it is powerful for experts. What about... [Read more]

Neil Patel has published a new video ‘How Terrible Policies Will Kill Your Business’. He says, “In the volatile landscape of entrepreneurship, the impact of policies cannot be overstated. Unfortunately, not all policies are created equal, and the repercussions of embracing the wrong ones can be catastrophic for your business. This... [Read more]

As we look ahead to 2024, there are several emerging digital marketing trends that marketers should keep an eye on to stay ahead of the game – none bigger than Artificial Intelligence. Digital Marketing Depot has published a new white paper titled ‘2024 AI Trends for Digital Marketing’. The DMD team says, “In this white paper, MoreVisibility highlights... [Read more]

Marketing is changing fast: AI is an exciting new tool, but many marketers are struggling to track assets and performance. At the same time, privacy laws are getting more strict, and major players like Apple and Google are eliminating the tracking tools that marketers rely on. Digital Marketing Depot is hosting a webinar ‘Decode the Future of... [Read more]

Today’s NAMS December Deal is Six Figure Momentum Circle. It is on sale today through Sunday. These exclusive member-only training videos are created for business owners who want to grow and scale their business, without the headache, confusion or overwhelm trying to figure out how to implement new marketing and operations strategies. These sessions... [Read more]

HubSpot has published ‘The Ultimate Guide to Google Search Console in 2023‘. Google Search Console (GSC) is a free tool that helps website owners and SEO professionals monitor their site’s performance in Google Search results. It covers the following: What is Google Search Console? Adding your website to Google Search Console Setting... [Read more]

Blog marketing is a content marketing strategy that uses blogs to reach a target audience and build customer loyalty. HubSpot contributor Rachel Leist has published ‘How to Write a Blog Post: A Step-by-Step Guide’ to help marketers craft irresistible blog posts. She says, “Blog posts allow you and your business to publish insights,... [Read more]

Search Engine Journal has made available a replay of its webinar ‘State Of Marketing Data Standards In The AI Era’. Heather Campbell says, “Watch this on-demand webinar and learn how companies are addressing new privacy laws, taking advantage of AI, and organizing their data to better capture the campaign data they need, as well as... [Read more]

MockUpEngine.ai launched recently. If you are ready to step up your social media game, this is worth checking out. Want a Free account and 100 AI Mockups? This gift is still available.... [Read more]

Digital Marketing Institute has published a new report titled ‘Most Important Marketing Skills, Biggest Challenges, & the Impact of AI’. The DMI team says, “Our report from the survey, DMI Insights: The Most Important Marketing Skills, Biggest Challenges, & the Impact of AI, provides invaluable perspectives and feedback which... [Read more]

Generative AI helps create content that resonates with customers. This can include personalized product recommendations, targeted advertising, and interactive experiences. Salesforce has published a new report ‘Generative AI for Marketing’. The Salesforce team says, “Hear from 1,000+ marketers on how they’re adopting AI. In our... [Read more]

The latest The SERP’s Up SEO podcast episode is titled ‘Putting SEO to the test’. The SERP’s Up team says, “Who is SEO testing for? When is it worthwhile to run an SEO test? What if you don’t have a huge amount of data, is SEO testing still a viable option? Subjecting your website’s SEO to testing can be extremely... [Read more]

AI Image Library comes with Unrestricted Private Label Rights. Use them in your own business, of course, but there's more you can do. You can sell it as a downloadable product, sell access to it for a monthly fee, or even give it away. You can offer it under your own name just as though you had created these graphics yourself.... [Read more]

Enterprise SEO is a marketing practice that aims to improve the search engine rankings of large companies. Enterprise SEO is more aggressive than traditional SEO, which focuses on low-competition keywords. Enterprise SEO often targets keywords with high search volume and high competition. MeasureMinds contributor Martin Woods has published an article... [Read more]

Multilingual SEO is the practice of optimizing a website’s content in multiple languages to improve its ranking in local language searches. This can help a website rank for desired keywords in all languages. Wix SEO Hub contributor has published an in-depth article on using implicit search intent for multilingual SEO. Veruska Anconitano... [Read more]

Ecommerce content is material that businesses create to attract and retain potential customers online. Well-drafted content can help you make more sales done. Search Engine Land contributor Dan Taylor has published an article featuring three ways to make your ecommerce content more helpful. He says, “Historically, content on ecommerce category... [Read more]

Zeus is designed to help you market on TikTok. (We don't use TikTok, but a lot of people do, especially young people, so there is a large marketing opportunity there.) The creators call it "The New 2023 World’s First AI-Powered Viral TikTok Builder"... [Read more]

Competitor keywords are words that competitors use to improve their rankings and increase online traffic. By targeting competitor keywords, you can appear on the same search engine results pages (SERPs) as your competitors. Semrush contributor Connor Lahey has published a comprehensive article on finding competitor keywords in 2024. She says, “Competitor... [Read more]

Copyblogger has published the latest podcast episode ‘Building a Massive Personal Brand and Business Using Social Media’ featuring Dan Go. The Copyblogger team says, “The podcast episode features a conversation between Tim Stoddart and guest Dan Go, covering topics like fatherhood, not being concerned about external judgments, and... [Read more]

Blogging for business is a content marketing strategy that involves creating content about a company’s products or services. The goal is to improve the company’s online visibility and encourage readers to buy their products or services. MOZ contributor Dani Leitner has published a new case study titled ‘How a Small Travel Blog Gained... [Read more]

Ecommerce search engine optimization (SEO) is the process of optimizing an online store to increase its visibility and sales. Semrush has published ‘Ecommerce SEO: A Simple Guide for Beginners’. Tushar Pol says, “Let’s see the exact tips you need to succeed with ecommerce SEO. 7 Tips for Successful Ecommerce SEO 1. Perform Keyword... [Read more]

The SEO process includes six general phases: Research, including business research, competitor analysis, current state assessment, and keyword searching. Semrush contributor Kari Dearie has published an article featuring seven bad SEO practices and ways to avoid them. She says, “Bad SEO is any practice that hurts your rankings, provides a poor... [Read more]