A landing page is a specific web page that a visitor “lands” on after clicking a link or advertisement. It is designed with a focused objective, typically to convert visitors into customers, subscribers, or leads. Unlike other pages on a website, a landing page is specifically created for a marketing or advertising campaign. HubSpot has... [Read more]

A sitemap is a file that lists the URLs of a website’s pages. Sitemaps can help search engines understand a website and locate specific pages. They can also help users navigate a website. Google Search Central has published a new video ‘3 tips for setting up a sitemap’ explaining how to setup a sitemap. The GSC team says, “Learn... [Read more]

Virtual event marketing is the use of strategies and techniques to promote virtual events. Neil Patel has published a new video answering the question ‘Are Virtual Summits Still Relevant?’. He says, “In the ever-evolving landscape of digital communication and networking, the question of whether virtual summits remain relevant is a... [Read more]

Content Sparks has just released Online Course Content Planner and it is on introductory sale through Wednesday for only $27. As with their other products, it is content you can teach, besides learning from it yourself, although it’s not one of their comprehensive course packages (e.g., no PowerPoint slides are included). Online courses are popular... [Read more]

Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘Speaking as a Client Acquisition Strategy’ featuring Tyla Brimblecombe. The SME team says, “Want to get in front of more high-value client targets? Wondering how speaking on the right stages can elevate your agency’s reputation? Discover... [Read more]

A compelling headline serves as the digital gateway to your content, beckoning readers to explore further. Search Engine Journal contributor Annabelle Nyst has published an article featuring 10 tips to write great headlines for your blog posts and articles. She says, “To help your content creation, we’ll uncover the secrets of writing headlines... [Read more]

Everyone who touches your website is on the SEO team. The problem is that most people don’t know they’re on the team. An “always on” mentality regarding SEO can help mitigate risk and protect rankings. Search Engine Journal has published the latest episode of the Search Engine Journal Show podcast ‘Why You Should Switch To An Always-On... [Read more]

  The creators report that AI VideoBooks is the world’s first app that creates stunning 3d animated AI video books and flipbooks in multiple different languages & easily publishes them on Amazon Kindle, eBay, Etsy, and Flippa in less than 60 seconds. This is powerful SaaS software that lets you: ➤ Create Stunning AI Video Books in Multiple... [Read more]

From Google’s Search Generative Experience (SGE) to ranking factor changes and other impactful events, the world of SEO has seen plenty of change in 2023. Search Engine Journal is hosting a webinar ‘2023 Google Algorithms & SEO’s Future: Powerful Predictions For 2024’ on Wednesday, December 13, 2023, at 2.00 pm ET. The... [Read more]

Copyblogger has published the latest podcast episode ‘Finding Success in a Hidden Niche’ featuring Darrell Vesterfelt. The Copyblogger team says, “In this podcast episode, Tim Stoddart interviews Darrell Vesterfelt, who shares the story of how he transitioned from running multiple businesses to scaling a homesteading business. Despite... [Read more]

MOZ has published the latest episode of the Whiteboard Friday video ‘5 Soft Skills SEOs Should Build’ featuring Noah Learner. The MOZ team says, “Howdy, Moz fans. Noah Learner, director of Sterling Sky here to talk with you all about five soft skills that I really think every SEO should build. Here’s why. These skills are the... [Read more]

AutomationAI Bootcamp Launch Webinar is today at 10:00 EST. If you haven’t registered, this could be your last chance. Just so you know, it’s free. Here’s a glimpse of what you’ll discover: ➤ Explore the world of list-building and email automation ➤ Use Neil Napier’s proven 14-day bootcamp to scale your list ➤ Turn your “ROI... [Read more]

High-quality content that helps you catch your audience’s interest plays a great role in your marketing success. Copyblogger contributor Tim Stoddart has published an article featuring 10 content ideas to create killer content. He says, “Content ideas are everywhere, but coming up with a great content idea that is unlike anything your... [Read more]

This is a reminder for the MarketingProfs webinar to be held on November 21, 2023. When you look at account-based marketing through the lens of intent data, you’ll quickly realize the power of asking the right questions to better know your prospects. MarketingProfs is hosting a webinar ‘The Who, What, When, and Why of Intent Data’... [Read more]

Neil Patel has published a new video ‘The Truth About Video Views on X (Twitter)’. He says, “In the dynamic realm of social media, particularly on the ever-evolving platform of Twitter, the metrics surrounding video views have become pivotal for content creators, marketers, and casual users alike. As the digital landscape continues... [Read more]

Omni AI gets you in front of millions of people, sharing your sales message, on multiple sites. Then, it offers niche-specific products and services that are made, sold, and fulfilled all automatically.... [Read more]

HubSpot has published a new video ‘Grow Your Email List from 0 to 10,000+’ featuring useful tips and strategies to grow your email list. The HubSpot team says, “What’s the point of a great email newsletter if no one is around to read it? Kind of like if a tree falls in a forest but no one’s around to hear it … you... [Read more]

By implementing Thanksgiving marketing ideas, you can significantly boost your business’s visibility and sales. Content Marketing Institute contributor Jodi Harris has published an article featuring seven content examples for Thanksgiving. She says, “As a content marketer, you’re regularly asked to give more to benefit your brand. But on Thanksgiving... [Read more]

In today’s dynamic digital-first economy, the evolving landscape of customer expectations require businesses of all sizes to embrace new organizing principles, optimize content workflows, and leverage emerging technologies. Ignoring the significance of personalized experiences at scale is no longer an option. Content Marketing Institute is hosting... [Read more]

In this funnel you can promote an affiliate product, for example, offer bonuses to increase sales (some bonuses are included that you can use), capture the contact information of visitors, and offer your own products on the back end.... [Read more]

A blank email canvas can be a very intimidating place to start – but it doesn’t have to be. It’s important to consider how to frame your message and copy in a way that inspires people to take action. But it’s not as much guesswork as you might think. Digital Marketing Depot has published ‘The Definitive Guide for Writing and Designing... [Read more]

MarketingProfs has published a new episode of the Marketing Smarts podcast ‘The Power of Second Chances in B2B Marketing’ featuring Kellie Walenciak. George B. Thomas says, “It’s time to champion the underdog, says Kellie Walenciak in Episode 572 of Marketing Smarts. “Unexpected paths can lead to the most breathtaking... [Read more]

On-page optimization, also known as on-page SEO, is the practice of optimizing a website’s content to improve its search engine rankings and earn organic traffic. Copyblogger has published ‘On-Page Optimization: A Top Agency’s Guide to Publishing Content for SEO’. Aleks Stoyanov says, “Think about the words you choose when... [Read more]

HubSpot has published ‘How to Use Instagram: A Beginner’s Guide‘. Caroline Forsey says, “Over the past few years, Instagram has seen exponential growth — from one million users at its inception to over one billion in 2022. If you’re interested in getting an Instagram account, or just created one but aren’t sure... [Read more]

In a world oversaturated with content, connecting with your audience requires fine-tuning your messaging strategy. Digital Marketing Depot has published ‘Getting Started with Data Storytelling’. The DMD team says, “Download Getting Started with Data Storytelling to learn how to: Simplify complex data, avoid information overload,... [Read more]

Most people agree that generative AI brings equal parts opportunity and apprehension, but very few answers when it comes to the practice of marketing and the impact it will have on customer experiences. Digital Marketing Depot is hosting a webinar ‘What Marketers Really Want to Know About Generative AI’ on Thursday, November 30, 2023, at... [Read more]