As our marketing has gone virtual, so must the selling. And marketers need to re-think how audience engagement can not only generate leads for our sales teams but more effectively enable them to sell in a digital world. Content Marketing Institute is hosting a webinar ‘Improve Content Marketing Support to Your Sales Team’ on Wednesday, September... [Read more]

Unbounce has published a new report ‘The State of AI Marketing for Small Business’. The Unbounce team says, “Small businesses don’t trust artificial intelligence. They’re struggling to understand what AI is, how to apply it to their marketing, and whether or not it’s worth their time to adopt AI tools. They think AI is too... [Read more]

Today’s marketers rely on a suite of evolving technologies to power their marketing. When set up correctly, marketing technology is a strategic investment that enables organizations to effectively engage and build relationships with customers. eMarketer is hosting a webinar ‘Defining the Modern Marketing Tech Stack’ on Tuesday, September... [Read more]

Over the years, Internet Marketing NewsWatch has published ads for a lot of video makers and editors, but ProfitShortz may be the most helpful so far. That’s because a lot of online traffic is now going to short videos. The kind of videos shown on TikTok, Youtube Shorts, and Instagram Reels. Together these platforms achieve 5 trillion views a... [Read more]

E-commerce SEO is the process of making your online store more visible in the search engine results pages (SERPs). iloveseo.com contributor Brian Harnish has published an article featuring 10 things you should optimize for better e-commerce results. He says, “This is something we see happen over and over again. People think that because they offer... [Read more]

CTA stands for call-to-action, which is a signal or prompt to a user to perform a desired action. The action the user is encouraged to take typically aligns with the business or strategic goals of the brand or website and often is considered the next logical step of the user journey. Wix SEO Hub contributor Lazarina Stoy has published ‘A beginner’s... [Read more]

EnterpriseAppsToday contributor Shivanjali Pawar has published an article sharing content marketing statistics for 2022, trends, facts, market size and revenue. She says, “Companies today are adopting content marketing included in digital marketing. New strategies are coming up every day to ease the business. Online marketing is helping companies... [Read more]

Fergal Downes is launching Fergal’s 7-Day Challenge. In this challenge (a compressed interactive training event), he will show you how to launch your own online business and get your first sale in just 7 days. Downes says, “Fergal’s 7 Day Challenge shows my students how they can make their first $297 sale within just 7 days of joining... [Read more]

AI (artificial intelligence) marketing uses artificial intelligence technologies to make automated decisions based on data collection, data analysis, and additional observations of audience or economic trends that may impact marketing efforts. MarTech contributor Chris Wood has published an article on how to use AI to discover the causes behind customer... [Read more]

Unfortunately, we’ve all been there. Every now and then, we make cringe-worthy mistakes. But the mistakes that haunt us in our personal lives often aren’t as public as email marketing mistakes, which go out to hundreds and thousands of subscribers. MarTech is hosting a webinar ‘The 8 Biggest Email Mistakes and How to Avoid Them’ on Tuesday,... [Read more]

Search Engine Journal has published a new e-book ‘UX & SEO: Enhancing Online Discoverability and User Experience with a Combined Approach’ explaining how maximizing the shared power of UX and SEO can help you boost results and drive more conversions. This e-book offers the following insights: Learn how UX and SEO work together and how... [Read more]

Web3 is an idea for a new iteration of the World Wide Web which incorporates concepts such as decentralization, blockchain technologies, and token-based economics. Content Marketing Institute contributor Ann Gynn has published an article explaining how content marketers treat this new version of the Internet. She says, “On the Web3 spectrum, marketers’... [Read more]

Ahrefs has published a new video featuring ‘SaaS SEO Case Study: 10X Traffic in 1 Year’. The Ahrefs team says, “In this video, you’ll learn the SEO strategy that a SaaS company used to 10x their organic traffic in just one year.” Ahrefs  [Read more]

Search Engine Journal has published ‘The 15-Step Local SEO Guide: How to Find Hidden Opportunities’ sharing useful local SEO tips. Brian Gareth says, “Picture this. You run a local business, and you have a website to help you with it. Maybe you are doing fine, though it could be better. If only your site was a bit more prominent on... [Read more]

Newsletter publishing is a great way to attract prospects and convert them into customers. Watch HubSpot’s latest video ‘How To Write A Profitable Newsletter Readers Love’ to create a great newsletter. The HubSpot team says, “Newsletters offer some of the best ROI of any digital marketing campaign. In this video, you’ll learn... [Read more]

HubSpot has published a new podcast episode ‘This Simple Strategy Grows My Email List By Thousands Each Month’ featuring Amy Porterfield. In this episode, you’ll learn a simple strategy you can use throughout your website to grow your email list significantly. This strategy brings in thousands of new subscribers for me each month. I love... [Read more]

Communication is a two-way process. While sending your message, you need to consider the state of mind of your receivers. This alertness can help you achieve your business goals. Content Marketing Institute contributor Kim Moutsos has shared 10 hated marketing and business expressions you should avoid. She says, “Ok, you guys*, get your scorecards... [Read more]

Attracting active participants to the webinars you host – is a challenge. You can do it with proper promotional campaigns. MarketingProfs contributor Robert Strobl has published an article featuring useful webinar invitations examples and best-practices. He says, “Webinars are powerful communication and promotional tools—perhaps the most... [Read more]

Amazon offers a huge sales potential to businesses with its 300 million active customers. By findings out what people want to buy on Amazon, you can grow your business exponentially. HubSpot contributor Caroline Forsey has shared five ways to figure out what to sell on Amazon. She says, “Amazon itself curates a list of current best-sellers, ranging... [Read more]