14 Ways to Use Instagram Stories Highlights - IM NewsWatch, January 2, 2023

January 2nd, 2023 at 6:02 am EDT


 

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What Is The Purpose Of Content Marketing? [Answered]

Forbes expert Nick Kraus has published a blog post answering the question ‘What Is The Purpose Of Content Marketing?’. He says, “As the founder and CEO of Kraus Marketing, a full-service digital marketing agency, I’ve seen firsthand how successful content marketing can be for businesses. I’ve also seen how so many companies get... [Read more]

Understanding Minimum Viable Product

A minimum viable product, or MVP, is a product with enough features to attract early-adopter customers and validate a product idea early in the product development cycle. Copyblogger contributor Pamela Wilson has published an article explaining the concept of Minimum Viable Product. She says, “Copyblogger Academy features the Minimum Viable Product... [Read more]

14 Ways to Use Instagram Stories Highlights

Instagram Stories Highlights allows its users to feature specific parts of the stories published on the social network. Social Media Examiner contributor Ana Sonnenberg has published an article featuring 14 ways to use Instagram Stories Highlights for marketing. She says, “How can you use Instagram Stories Highlights to your brand’s advantage?... [Read more]

CodeHub: become a part of the $multi-billion software industry #ad

CodeHub lets you build your own Digital Product Selling Platform and start your own software selling business today. The software (or, more generally, digital products) industry is expanding rapidly and did a business of $ 331 Billion in 2022 alone, according to industry experts. Today, you can become an owner of a fully-functioning software selling... [Read more]

How to Increase Facebook Engagement in 2023 [Video]

LYFE Marketing has published a new video ‘How to Increase Facebook Engagement in 2023’ sharing useful strategies to improve Facebook engagement in the new year. Sherman Standberry says, ” If you’re wondering how you can increase your Facebook engagement in 2023, then you’re in luck! We’re going over Facebook algorithm... [Read more]

How to Get Facebook Ads Working for You in 2023 [Podcast]

Facebook advertising is a proven way to reach your target audience and grow sales. With carefully crafted targeted ads, you can achieve your desired goals on social media. Social Media Examiner has published the new episode of the Social Media Marketing podcast ‘How to Get Facebook Ads Working for You in 2023’ featuring Molly Pittman. Watch... [Read more]

Landing Page Conversion: 4 powerful ways to develop a cohesive, effective strategy [Video]

Marketing Experiments’ Flint McGlaughlin has published a new video ‘Landing Page Conversion: 4 powerful ways to develop a cohesive, effective strategy’ featuring useful strategies to create result-oriented landing pages. He covers: Leverage the Blueprint (https://meclabs.com/course/blueprint/) as a guide (but not a template) to create... [Read more]

New Year 2023 PLR Bundle: 16 Products to call your own #ad

Jason Oickle‘s New Year 2023 PLR Bundle is a time-limited New Year offer that includes all the PLR internet marketing packages he released during 2022. You’re getting 16 PLR Lead Magnet packages targeting many different sub-niches in the Internet Marketing category. Each package includes: A beefy guide that you can give away, A mobile... [Read more]

How To (Actually) Grow Your Newsletter [Video]

Watch Copyblogger’s podcast episode ‘How To (Actually) Grow Your Newsletter: The Growth Assassin Behind Codie Sanchez and Milk Road’ featuring Tim Stoddart and Matthew McGarry. The Copyblogger team says, “Matt McGarry works behind the scenes growing some of the most popular newsletters in the world. On this week’s episode,... [Read more]

Top Mobile Trends for 2023 [On-Demand Webinar]

Adweek’s ‘Top Mobile Trends for 2023: The Marketer’s Guide to the New App Economy’ webinar is available on-demand to watch. The Adweek team says, “Join leaders from IHOP, Wavemaker, Horizon Media and T-Mobile Advertising Solutions for a look at how media and creative strategies are keeping pace with these mobile ad changes.... [Read more]

Planning Guides 2023: B2B Marketing Leaders [Webinar Replay]

Forrester has made available the replay of its webinar ‘Planning Guides 2023: B2B Marketing Leaders’. The Forrester team says, “Forrester’s 2023 Planning Guides can help marketing leaders ease annual planning decisions, with insight into the investment priorities driving business growth for the challenges ahead. Watch this webinar... [Read more]

RapidReviewz: AI-written video product reviews #ad

RapidReviewz fits into a natural slot in marketing infrastructure. People considering buying a product often seek out reviews of the product to assess how well it will fit their needs. Marketers can create reviews that are then picked up by search engines and are ultimately found and read by interested buyers. In the review, the marketer links to the... [Read more]

Forbes Highlights Five Biggest Business Trends in 2023

Forbes contributor Bernard Marr has published an article featuring the five biggest business trends in 2023 everyone must know about. He says, “Here are the trends I believe will have the greatest day-to-day impact on the way we work and do business in 2023. 1. Accelerated digital transformation In 2023, we see the continuation of innovations... [Read more]

Creating Content for TikTok [Podcast]

Digital Marketing Institute has published a new episode of The Ahead of the Game podcast ‘Creating Content for TikTok’ featuring Peter Shannon and Olive Maher. The DMI team says, “Are you making the shift to using videos on your social platforms? Have you started thinking about using TikTok but don’t know where or how to start?... [Read more]

SEJ Lists Best SEO Courses Online

Search Engine Journal founder Loren Baker has published a list of the best free and paid SEO courses available online. He says, “If you’re just getting started in SEO, you’re a mid-level professional looking to add tools to your toolbox, or even a seasoned veteran seeking the latest tricks, we’ve got just the thing. Below, we’ve compiled... [Read more]

Content Sparks 50% off annual sale ends soon #ad

You may be familiar with ContentSparks from our prior mentions of their on-sale courses in our newsletter. They are the creator of business courses and personal growth courses that they make available to teachers and coaches who need complete, thoughtful courses to present to their followers.... [Read more]

Instagram Marketing: An In-Depth Guide [Guide]

Search Engine Journal has published ‘Instagram Marketing: An In-Depth Guide’ to help marketers achieve better marketing performance on Instagram. Brian Fredrick says, “Instagram is a powerful social media channel with considerable marketing potential to grow an audience and reach your customers. So, if you don’t have an account for... [Read more]

Why Instagram Alt Text Matters [Explained]

Alt text on Instagram is the description that identifies the content of an image and allows screen readers to describe your photos to blind or visually impaired users. Hootsuite contributor Hannah Macready has published an article explaining the usefulness of Instagram Alt text. Macready says, “Instagram alt text is important because it improves... [Read more]

Free Social Media Content Calendar Template

A social media calendar is an overview of your upcoming social media posts, organized by date. HubSpot contributor Basha Coleman has published the social media content calendar template that can be used by anyone. She says, “Creating a great content calendar isn’t as simple as adding a few Instagram post ideas to your Google calendar.... [Read more]

The Affiliate Directive: Trevor Carr's affiliate marketing secret #ad

The Affiliate Directive tells how Trevor Carr earned over 12k in affiliate commissions in a week. He is running a sale on this training for just a few days. If you're fast you can grab it for just $12.95.... [Read more]

Video Trends: What to Expect in 2023 [Webinar Replay]

eMarketer has made available the replay of its webinar ‘Video Trends: What to Expect in 2023’ featuring key trends in video marketing in 2023. The eMarketer team says, “In this Meet the Analyst Webinar, our senior analyst Ross Benes revealed the top trends and changing dynamics that will impact the video landscape in 2023, including... [Read more]

How To Avoid Getting Burned By AI-Gen Content Creation [Video]

Artificial Intelligence has been growing consistently contributing to several domains and content creation too is not left out. Copyblogger has published a new podcast episode ‘How To Avoid Getting Burned By AI-Gen Content Creation’ featuring Tim Stoddart and Ethan Brooks. The Copyblogger team says, “On this week’s episode, Tim Stoddart... [Read more]

7+ Content Marketing Skills You Need to Succeed [Video]

Content marketing continues to evolve consistently. By adding the right skills to your arsenal, you can continue to grow your business with content marketing. Watch Content Marketing Institute’s video ‘7+ Content Marketing Skills You Need to Succeed’ to improve your content marketing performance. The CMI team says, “For the first... [Read more]

HubSpot Shares 16 Follow Up Email Templates

Effective emails can help you build new relationships and grow your business. With well-designed templates, you can make your email campaigns rewarding. HubSpot contributor Kristen Baker has published a new blog post featuring 16 templates for follow-up emails after a meeting, conference, and more. She says, “HubSpot spent time exploring subject... [Read more]

This Ecomm Site Breaks All The Rules And Still Wins Big [Video]

Watch Copyblogger’s podcast episode ‘This Ecomm Site Breaks All The Rules And Still Wins Big’ featuring Tim Stoddart and Ethan Brooks. The Copyblogger team says, “On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) talk about the incredible case study of Meh.com, an ecomm site that breaks all the... [Read more]

How to Use Positioning Frameworks to Build Powerful Messaging, January 25 [Webinar]

MarketingProfs is hosting a webinar ‘How to Use Positioning Frameworks to Build Powerful Messaging’ on Wednesday, January 25, 2023, at 12.00 pm ET. The MarketingProfs team says, “Join MarketingProfs CEO Allen Weiss to learn why it’s likely your positioning that’s missing the mark. In this free webinar, you’ll discover... [Read more]

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