Experiential marketing is a type of marketing that provides prospects or customers with real-life experiences to raise awareness, build understanding, or increase sales of products or services. Ahrefs contributor Fraser McCulloch has published an article on experiential marketing highlighting 22 examples and takeaways. He says, “Experiential marketing... [Read more]

When it comes to digital marketing success, there are several skills that you need to acquire. Social media marketing, search engine optimization, email marketing, and marketing automation are some of them. Ahrefs contributor Mateusz Makosiewicz has published an article highlighting 14 universal digital marketing skills you can’t ignore. He says,... [Read more]

In the digital world, experiences between brands and customers can feel more like a transaction than a relationship, but that doesn’t need to be the case. Adweek is hosting a webinar on ‘The Importance of Humanity in Customer Experience: Leveraging Brand for Maximum Impact’ on Monday, May 16, 2022, at 1.00 pm EDT. The Banzai team says,... [Read more]

Alessardro Zamboni and Olagbaju Dotun are teaming up to offer ProfitDom, a simple way to locate valuable domain names that have expired and to resell them quickly. ProfitDom is an easy and complete method to buy and resell expired domains in a few minutes, from the research to the final sale on one of the two platforms presented. This training is available... [Read more]

Wikipedia is an open encyclopedia where anyone can suggest or contribute pages, articles, and knowledge about just about anything. By creating a Wikipedia page about your business or product, you can improve the chances of getting more traffic from Google. Content Marketing Institute contributor Ann Gynn has published an article on developing and creating... [Read more]

Social Media Examiner has published a new video ‘Building an Instagram Content Strategy That Lasts’ to help marketers and businesses build a strong Instagram content strategy. The SME team says, “Does it feel like your Instagram posts are falling flat? Wondering how to create a steady stream of content your audience loves without burning... [Read more]

Watch Neil Patel’s latest video ‘The 5 Most Important Skills in SEO’ to learn about the important SEO skills. He says, “The five most important skills in SEO. SEO shifted from being a technical discipline 10 years ago to being a multidisciplinary area that involves a few different skills. ” Neil Patel’s Blog  [Read more]

VRStudio solves a major problem online sellers have. When people shop online, they have a natural hesitancy since they miss a lot of interaction with the product. If only they could pick it up and look at it from all sides, that could put their minds at ease. Uddhab Pramanik has released VRStudio, a 360 Degree Virtual Video & Product Spin Builder,... [Read more]

Content Marketing Institute is hosting the ‘Demand Generation Summit’ on Wednesday, May 18, 2022. The CMI team says, “In a digital-first marketing world, video content is the face of your brand. It’s the most powerful way to spark emotion, to explain complex ideas, and to pique the curiosity of your community and prospects. It... [Read more]

Content Marketing Institute has published a new video ‘Growth Marketing Trends Affecting Content Strategies’ highlighting the trends in growth marketing that are affecting content strategies and how you can use four concepts to differentiate yourself. Content Marketing Institute  [Read more]

Content development is a continuous process that demands creativity and originality. Content creation can be tough without a defined and robust content development process. Ahrefs contributor Himanshu Gupta has published an article highlighting seven effective steps for a robust content development process. He says, “While there’s no one-size-fits-all... [Read more]

Francis Ochocoi has just released Affiliate Reseller Bundle, a package of two marketing applications for affiliate marketers. More people than ever are looking to make money online. You can sell them this software that will make their job easier. You probably are aware that one of the most popular online methods for earning a living is affiliate marketing.... [Read more]

When it comes to growing your online sales, audience research plays an important role in understanding the buying stages of your ideal customers. Marketing Land has published ‘An SEO guide to audience research and content analysis’ to help marketers understand and perform audience research. Marcela De Vivo says, “How your customers... [Read more]

Email marketing is proven and one of the best ways to generate leads and drive sales. With carefully executed email marketing campaigns, you can take your sales to the next level. MarketingProfs is hosting a webinar ‘Top 5 Tips for Driving Lead Gen via Email Marketing’ on Tuesday, May 17, 2022, at 2.00 pm ET. The MarketingProfs team says,... [Read more]

Marketing measurement is either the act of measuring the data that results from measuring something. A marketing measurement may provide limited value until it is combined with other measurements to form a marketing metric. MarketingProfs has published an in-depth article on marketing measurement. The MarketingProfs team says, “If you ask various... [Read more]

Don’t miss this training that shows you how to put SurvAI to work in your online business. This new tool is significantly different from similar tools launched in the past. .... [Read more]

It is important to recognize the right type of email format as per the needs of your business. Plain text emails only include text. There are no images or graphics and no formatting. All the links are written out. AWeber contributor Pam Neely has published an article answering this important question –When and How to Use Plain Text Emails. She... [Read more]

A KPI dashboard is a document that visually depicts the performance of a business. This visualization shows you, at a glance, how your department or organization is performing against key performance indicators (KPIs). HubSpot contributor Rob Ristango has published an in-depth article on KPI Dashboards and how to use them in marketing. KPI Dashboards... [Read more]

Keywords are words or phrases that users type into search engines to find relevant content for their queries. They are the most important elements when it comes to search engine marketing. HubSpot contributor Feta Dennis has published a seven-step guide to search engine keywords. She says, “The words you type into search engines play a role in... [Read more]

Doctor Loy has released several PLR packages during the last year on various medical topics, written using his certified medical training so that non-specialists can create authoritative personal health and family health websites with information that is both factual and backed by a medical authority..... [Read more]

Content Marketing Institute has made the ‘4 Ways to Maximize Your Marketing Efficiency’ webinar available on-demand. The CMI team says, “Join Lauren Sisneros, Sr. Product Marketing Manager at Adobe, as she demonstrates how to make sure your marketing work is strategically aligned so that you can transform how work gets accomplished. You’ll... [Read more]

Double opt-in is a method of subscribing to an email newsletter where subscribers have to confirm two times (hence the “double” opt-in) that they want to receive emails from you. AWeber contributor Alyse Falk has published an article highlighting best practices for double opt-in. She says, “Double opt-in requires customers to confirm their... [Read more]

SEO can drive significant site traffic and revenue as well as build brand equity. But not all SEO tactics are created equal. In fact, many SEO teams spend time working on issues that rarely move the needle. Digital Marketing Depot is hosting a webinar ‘Top 5 Tips for Driving Lead Gen via Email Marketing’ on Tuesday, May 17, 2022, at 2.00... [Read more]

Site migrations often result in drops in traffic (and subsequent drops in revenue) that can last for several months or more. Getting ahead of any migration-related issues is key to avoiding any losses. In this webinar, we’ll discuss exactly how to prepare for a site migration to help ensure success. Watch Ben Beckwith, Director of Organic Marketing... [Read more]

Hero blog contributor Kate Priestman has published ‘The Ultimate How-to Guide on Google Ads A/B Testing’ to help marketers improve Google advertising revenue. She says, “Different kinds of marketing require different parameters for testing. If you’re testing keywords on a landing page, your tests will be very different from mobile... [Read more]

SEO is the backbone of any web-based business. It helps businesses reach out to the most relevant audience online. Content Marketing Institute contributor Muke Murray has published an article sharing eleven useful SEO tips to revive website rankings and traffic. He says, “All these tips should fall within any SEO framework. 1. Don’t spend too... [Read more]