LinkedIn advertising enables you to reach professional mass online. This platform helps you to target your prospects on the network. Social Media Examiner’s AJ Wilcox has shared four ways to help you analyze your LinkedIn ad performance. Wilcox says, “I’ll share some average performance metrics you can use to benchmark your... [Read more]

Email segmentation is an important process to deliver personalized marketing campaigns and achieve better email marketing results. AWeber is hosting a webinar on ‘10 Simple Ways to Use Email Segmentation to Increase Opens, Clicks, and Sales’ on Thursday, March 12, 2020 at 2.00 pm ET. Attend this webinar to learn following: The... [Read more]

Domain authority is a measure of the power of a domain name. It is one of search engine ranking factors. Domain authority matters a lot when it comes to achieving higher SEO rankings. Jeff Bullas has shared a 13-step process to help you grow your domain authority. Domain authority refers to a score that indicates the authority of your website... [Read more]

Today, at 9:00 EST, Mosh Bari is releasing EZ SalaryZ, a tool that lets you build a monetized membership site in a minute. (For the first 6 hours, there’s an early-bird price.) Why should you care? Membership sites can be “sticky”, holding on to members for months or years, as long as you continue providing useful content to your members.... [Read more]

Local SEO helps you to identify the people looking for the products and services you offer and reach out to them. With the help of location of intelligence too you can target your customers. Social Media Today is hosting a webinar ‘5 Ways That Location Intelligence Can Drive Traffic and Improve Sales’ on Tuesday, March 31, 2020 at 2.00... [Read more]

The Google Analytics platform enables you to learn about the performance of your websites and different marketing campaigns. Ahrefs contributor Michal Pecánek has published an article highlighting 13 Google Analytics mistakes and ways to fix them. Pecánek says, ” If you saw this traffic drop in your Google Analytics account… …then... [Read more]

Instagram has grown as one of the most important social media platforms for your marketing needs. By getting more and more followers you can improve your marketing performance. Exposure Ninja’s Tim Cameron has published a new podcast episode ‘How to Get 1 Million Followers on Instagram’ to help you grow your Instagram followers.... [Read more]

Kimberly and Danny de Vries have just released a new solution for marketers who recognize the importance of social media for marketing success: Ubiquitii. The growing importance of social media has been documented both online (Google lists 3,560,000,000 references for "role of social media in marketing", that's 3.5 Billion) and in mainstream medi.... [Read more]

Lead generation is one of the biggest priorities for businesses. An effective social media strategy can help you to do this. Hootsuite contributor Katie Sehl has shared seven useful tactics to improve lead generation on social media. Sehl says, “Before starting a social media lead campaign, make sure you are familiar with the demographics of... [Read more]

SEO content is that content created to rank in search engines like Google. It helps you to build your online reputation and grow business. Ahrefs contributor Joshua Hardwick has shared an eight-step guide to help you create great SEO content. Hardwick says, “No matter what your business does, you can only get so much organic traffic... [Read more]

When it comes to video marketing you need to be on YouTube. By creating an effective channel and getting more and more followers you can improve your business. The Film School for Marketers has published a new podcast episode ‘How to Start an Effective Business YouTube Channel, The Cheap Way’ to help you create a new YouTube channel... [Read more]

The "old guard" of video hosting sites haven't quite kept up with the cutting edge for their users who publish videos. There's a new video platform that is winning new converts daily. Among the many reasons for moving your video hosting to the new Kaptiwa 2.0 platform is that currently during the product launch week, there is a very reasonable "one-time payment for lifetime use" offer. Warning: Do be aware that "lifetime" is a slippery term in ur business.... [Read more]

Shopping cart abandonment is one of the biggest issues e-commerce businesses are facing for a long time. It is almost impossible to completely get rid of it but with right strategies you can reduce the abandonment rate. Search Engine Journal’s Corey Morris has shared six ways to reduce shopping cart abandonment. Morris says, “I... [Read more]

Lead generation is an important process to continuously get new customers. With the selection of right channels you can target your audience online and persuade them to become customers. Mike Koenigs and Terry Rice are hosting a webinar ‘Get 10-24 High Quality Business Leads Per Day with LinkedIn’ on Wednesday, March 11, 2020 at 9.00 pm... [Read more]

Snapchat has more than 190 million daily active users. This social media platform has 80 million of of its users in North America. With an attention grabbing marketing strategy you can promote your business using Snapchat. Search Engine Journal contributor Beverley Theresa has shared 10 ways your business can use Snapchat. Theresa says,... [Read more]

The eyeSlick Active Media LTD team, headed by Cindy Donovan, has just released a new SaaS application: FunnelBase Deluxe lets you take advantage of the power of social proof by sending automated review requests on your website, through email and even on social media. Then you can display the results as star ratings, product reviews and more. With this new software you can do it all in a stunning, instantly live, animated and fully customizable widget.... [Read more]