Video is a trending element on Twitter so it is popular among the marketers. Twitter’s Media Studio allows its users to manage, measure, and monetize their Twitter content. The Social Media Examiner contributor Daniel Knowlton has shared six ways marketers use the Twitter Media Studio to improve their video marketing Knowlton says, “If... [Read more]

The MetricTheory team has published a free guide to ‘Google Ads Smart Bidding’. This guide covers the following: An Introduction to Google Smart BiddingTarget CPATarget ROASEnhanced Cost-Per-ClickHow to Test Google Smart Bidding StrategiesGeneral Testing GuidelinesTips & Common Pitfalls and more. Jackie Wolfe says, “With... [Read more]

The Next10x Digital Marketing Conference 2019 was held on May 2 in Boston. The Stone Temple blog contributor Eric Enge has shared key takeaways for the marketers from this conference. Talking about the tops SEO opportunities, Enge says, “SEO is about giving Google what they want — a great user experience based on intent. Our learnings... [Read more]

Generating traffic isn’t nearly as hard as you might think. But you do need to understand how to do it (and then take action.) Just released is a new training package, New Traffic Treasury, that shows you how to build your traffic without spending anything to buy visitors. The authors describe it as “The Complete Collection Of Traffic Generation... [Read more]

The MarketingProfs is hosting a webinar on ‘Four Steps to Streamline Marketing Workflow’ featuring Brent Bird and Mayer Becker on Thursday, May 23, 2019 at 2.00 pm ET. The MarketingProfs team says, “One of marketing’s biggest challenges can simply be finding an optimal workflow that takes into account the many variables and resources... [Read more]

The Quick Sprout team has published a 13-point guide to online marketing. This guide covers some useful strategies to start online marketing achieving success in it. The Quick Sprout team says, “The most extensive and comprehensive introduction to online marketing that you’ll find anywhere. Why We Wrote this Guide? Online marketing... [Read more]

Account-based marketing helps organizations to align their sales efforts around who are target customers and the efforts to capture them. The MarketingProfs is hosting a webinar on ‘Three Ways to Scale ABM Success With Personalization’ on Thursday, May 16, 2019 at 2.00 pm ET. The MarketingProfs team says, “Account-based marketing (ABM)... [Read more]

Here at IM NewsWatch we see hundreds of ads daily because we subscribe to virtually all the product creator newsletters (and dozens of affiliates) in our niche of online marketing. We need to see this marketing content so we keep up to date, but a lot of it is really poor. The writers often don’t have a good grasp of English and often don’t... [Read more]

The concept of marketing personalization starts by addressing the customers by their names in the email you send and it moves on to finding out their needs and trying to address them. Personalization is one of the best ways to closely connect with the customers and increase your sales. The Convince & Convert contributor Ann Smarty has shared... [Read more]

The Buffer contributor Heather-Mae Pusztai has published a new podcast episode titled ‘How to Get (Real!) Followers on Social Media in 2019’. Listen to this podcast to discover some useful strategies on getting more social media followers. Pusztai says, “One of the most popular topics in social media marketing is how to get more... [Read more]

The Marketing Week team is hosting a webinar on ‘Five game-changing facts that prove the value of multi-touch attribution’ on Thursday, May 23, 2019 at 3.00 pm ET. The Marketing Week team says, “Join Ben Samuel, vice-president for EMEA at Nielsen, as he explores how to unlock marketing opportunity costs and avoid waste with multi-touch... [Read more]

Bryan Winters has just released his new e-commerce platform called 'ShopMonopoly'. Bryan created a case study where he shows $600.00 being made in under 24 hours with his first 'ShopMonopoly' ecom store. This is the first tool giving you everything you need to launch your own professional (you will be surprised at how professional they look) stores in as little as 20 minutes each... [Read more]

The Social Media Examiner team has released the ‘2019 Social Media Marketing Industry Report’. This report features findings from a survey that covered more than 4800 marketers. Download this report to learn the following: How marketers plan on changing their future organic activities, by platform.The video channels most popular... [Read more]

The Rank Ranger team has published a new episode of ‘In Search’ podcast titled ‘How to Effectively Build Local Links’ featuring Garrett French. Listen to this podcast to discover some useful strategies on building links and improving your website traffic. The Rank Ranger team says, ” This week we speak to link building... [Read more]

The search engine optimization is an essential process for every organization as it leads you to be seen by hundreds and thousands of prospective customers. When you outsource your SEO task, it is important to know about how it is being priced by various agencies. The KnowTechie contributor Alma Causey has shared an article highlighting how... [Read more]

Spend an hour setting up a 'StealthD' campaign, and reap the rewards with no further effort. That's what Jono Anderson and Brendan Mace, the creators, are saying. Don't stop with one campaign. Spend an hour from time to time to set up a new campaign. It can only help grow your business. Their method uses inexpensive paid ads offered by a "new-ish" Google service, to place your ads before users of the Google email service... [Read more]

The small business world is slowly catching up with the new digital reality: a business without a website is losing sales. But a poll by CNBC in conjunction with Survey Monkey reveals that there is still a large group of businesses that are hesitant to invest in a site. Barriers include fear of the expected high cost, a feeling that the process is too... [Read more]

Blogging is one of the most successful ways to get more customers. Carefully crafted blog posts allow you to stay connected with your audience. The Monster Insights contributor Shahzad Saeed has shared some useful tips on creating excellent blog posts using Google Analytics. Saeed says, “Are you brainstorming blog post ideas? Your Google... [Read more]

There are different search engine optimization tools used by marketers to strengthen their search engine rankings. The user reviews and credibility of the publisher are two things that help you to know about the real performance of such tools. The Entrepreneur contributor Scott McGovern has shared eight SEO tools to help marketers increase their... [Read more]

Trends are, by definition, occurrences (hobbies, sports, gadgets, etc.) in society that have a lot of people involved. Where there are a lot of people, there are a lot of potential customers. So, many marketers look for trends and then find a way to sell something (such as an affiliate offer) to this hungry crowd. That process has just become easier with the new SaaS software released this week by Mark Bishop, Venkata Ramana and Prady N< called 'Trendds'... [Read more]

The Social Media Examiner contributor Grace Duffy has published a new podcast episode on ‘Facebook Marketing Declining: New Research’. This podcast features Michael Stelzner, founder and CEO of Social Media Examiner and Charlie Lawrance, founder and CEO of Gecko Squared. Duffy says, “Welcome to this week’s edition of the Social... [Read more]

Digital Marketing Depot is hosting a webinar on ‘4 Steps to Operationalize Modern Marketing Work’ on Tuesday, June 11, 2019 at 1.00 pm EDT. The DMD team says, “Modern marketing work requires modern workflows, and operationalizing those workflows is critical to be effective and scale your resources with the amount of work you’re expected... [Read more]

Video is an essential tool when it comes to reaching out more people online and convincing them to take an action. It is one of the most trusted tools by today’s marketers. The Entrepreneur contributor Torrey Tayenaka has shared five reasons why you should use video to improve your marketing. Tayenaka says, “Below are five ways video... [Read more]

The HubSpot contributor Carly Stec has published a step-by-step guide to advertising on Facebook. You can use this guide to plan your Facebook ad campaigns in such a way that they generate more revenue. Stec says, “With more than 2.3 billion people using Facebook every month, and nearly 1.6 billion users every day, Facebook offers... [Read more]

The European Union has a directive requiring media companies such as Google, YouTube, and Facebook to avoid having materials with copyright protection on their sites without explicit permission from the copyright holder. Indeed, all websites are required to follow the same rule; it’s just that the major sites that allow the general public to post... [Read more]