Effective keyword research helps you to determine the terms that can help you to improve your search engine rankings and get more website traffic. MarketingProfs contributor Aleh Barysevich has shared an article highlighting seven keyword research tools to improve your SEO. Barysevich says, “Without a doubt, one of the most (if not the... [Read more]

With continuous improvement in your marketing skills and strategies, you can enhance your overall marketing performance. Marketing Week is hosting a webinar on ‘How To Be More Effective Marketer’ on Friday, October 11, 2019 at 1.30 pm ET. MW team says, “There is a concern that marketers are becoming less influential in their organisation;... [Read more]

ROI Revolution team has published ‘2019 Facebook Full-Funnel Report’ to help marketers understand how they can strengthen their business with different Facebook tools. This report, focused on Facebook advertising, offers key insights, strategies, and metrics to grow your brand profitably. Download the report to learn following: How... [Read more]

Explaindio LLC, a well-known inventor of innovative video software, has just released Promoyse. It is very first desktop software video maker with full video “click & swap” video templates that is available for a single payment, rather than a monthly fee. This new software can quickly create a wide variety of videos including: ✅... [Read more]

To sustain your company for a longer period, you need to stay focused on creating more sales. Your business success depends on your ability generate more sales. ConvertKit is hosting a webinar on ‘More Sales in Less Time:How to Automate a Successful Sales Funnel in Minutes’ on Wednesday, October 9, 2019 at 2.00 pm ET. Attend this webinar... [Read more]

Google provides advertisers several options to automate their search engine marketing campaigns. Such options include smart campaigns, responsive ads and automated bidding etc. Hanapin Marketing team is hosting a webinar on ‘Google Ads Automation Best Practices’ on Thursday, October 10, 2019 at 1.00 pm EST to help you learn and adopt... [Read more]

Marketing personalization enables you to build trusted relationships that increase customer lifetime value and help build trust. It is a concept that helps you to stay connected with your audience and communicate your message in persuasive manner. Content Marketing Institute is hosting a webinar on ‘Personalization That Drives Profitable Engagement’... [Read more]

In 2018, Fresh Relevance reported 56.82% cart abandonment rate. According to Baymard Institute, an average large-sized e-commerce site can gain a 35.26% increase in conversion rate though better checkout design. VWO team is hosting a webinar on ‘How HobbyKing Achieved a 33% Conversion Rate On Their Cart Abandonment Campaigns’... [Read more]

Content marketing is a great way to reach your audience where they are and motivate them to take desired action. According to Pew Research, 26% of US adults are almost always online. They go online between once and several times a day. So an effective content marketing strategy can help you to connect with them and enhance sales. Impact contributor... [Read more]

Practical Ecommerce team has made available a video recording of their recently held webinar ’10 Ways to Grow an Email List in 2019′. Email remains one of the most effective marketing tools for ecommerce merchants. But attracting new subscribers in 2019 can seem daunting, with an ever-increasing number of competitive newsletters and... [Read more]

According to eMarketer, the 2019 holiday sales in US are expected to reach $1 trillion. In 2018, total retail spending during the holiday season was up 5.4% to $998.32 billion. Microsoft Advertising’s Kenneth Andrew has shared three tips to help you improve your holiday sales in the upcoming holiday season. Andrew says, ” Below,... [Read more]

Google AdSense Product team has announced the launch of improved Auto ads. According to the Google team, the new Auto ads are “easier to use and come with better controls to customize the ad experience for your users”. Three changes that Google has highlighted are: Easy setup and managementGreater customization, andUpdated reporting. Read... [Read more]

Your e-commerce conversion rate reflects the percentage of website visitors who purchased something from your online store. You need to look for newer tactics to boost your conversion rates in the increasingly competitive digital buying world. Unbounce contributor Olivia Ross-Taylor has shared twelve rules to help you improve your e-commerce conversion... [Read more]

In your sales process, there are many tasks which are repetitive, but you you need to do them to keep the sales cycle running. All of sales team members have to perform a certain set of tasks. Sales automation helps you to stay free from these time-consuming tasks which are to be performed every day, week, or month. HubSpot’s Aja Frost... [Read more]

Your email marketing success depends on the number of subscribers you have and the percentage of them who open and take desired action. You can boost your email marketing ROI by employing new tactics to create more subscribers. Blogging Wizard Adam Connell has shared 36 strategies to help you get more email subscribers. Connell says, “Before... [Read more]

WordPress is one of the most popular content management systems. With the help of its tools and plugins, content publishing has become very easy for everyone. Blogging Wizard’s Adam Connell has shared a list of seven useful plugins and tools that will make your WordPress publishing more easy. Connell says, “Wondering which plugins... [Read more]

Your LinkedIn presence allows you to promote your products and services to the specific groups of people among its 500 million user base. You can also share your expertise in the form of LinkedIn content publishing and create more incoming links. Search Engine Journal contributor Jeremy Knauff has shared three steps to use LinkedIn for link building.... [Read more]

Google search gives priority in its results to the websites with HTTPS certification. The company has been favoring thr transition towards HTTPS for providing a safer web experience to everyone. Today Google has announced that Chrome will gradually start ensuring that https:// pages can only load secure https:// subresources. Emily Stark and... [Read more]

A content management system (CMS) helps you to maximize your website’s revenue. It should work in tune with the next-generation SEO, mobile technology, and voice search for better results. Search Engine Journal team is hosting a webinar on ‘Top 10 CMS Features to Increase Traffic & Revenue from Mobile, Schemas, Voice, and Direct Answers’... [Read more]

Artificial Intelligence (AI) has become a crucial component in how search engines rank pages. By understanding and implementing the AI technology for search engine optimization, you can achieve better results. Digital Marketing Depot team is hosting a webinar on ‘Stop Overbidding for What’s Yours! Using AI to build brand equity and search... [Read more]

According to WordStream, marketers who use video grow revenue 49% faster than non-video users. 51% of marketers cite video as the type of content that earns best ROI. Today video has become the central element to your enhance your outreach and campaign efforts. Social Media Examiner team has published a video on ‘The Creative Process... [Read more]

Your website’s conversion rate is the number of conversions divided by the total number of visitors. It reflects your site revenue and the scope for further improvement in terms of making more business. Portent contributor Tim Mehta has shared a 6-point checklist to help you prevent your conversion rates from dropping. Maheta says, “Here’s... [Read more]