| | OUR BRAND THE CROSS
Over recent years there has been emphasis on managing one's "personal brand." Basically, "brand" concerns how you want to be perceived or regarded in the public sphere. The assumption is that this is different from who you really are all the time.
As we enter into Holy Week it's worth considering: What is the brand of a Christian? And are we living it?
WITH DUE REGARD for differences in more private and public spheres, I truly wonder if this was the case with Jesus. Did He regard His "public self" as something to be managed? Would He have engaged marketing consultants today? Would He have been overly influenced by how He was perceived and received?
HONESTLY, I think He would be repulsed by the notion of "personal brand." That we at any time would consider anything other than living and proclaiming who we truly are. Regardless of popularity. Regardless of traction. Regardless of whether or not it would go "viral." Regardless of consequence.
JESUS IS ABOUT LIVING IT. All the time. Integrity. Not something to be managed. Without which there can be no true, authentic relationship. Without which no wonder the impoverished world remains suspicious of authentic faith.
SO IF WE MUST SPEAK of "personal brand," for all who truly identify with Jesus Christ, this is it. The guide and measure not simply of all we do, but Whose we are. For His Kingdom.
LORD JESUS CHRIST, as we are about to enter into Holy Week, help us avail fully to such abundant grace outpoured on Your Cross. Help us recognize the tremendous gift of difficulty and suffering as nothing other than the Father's Hand forging us more fully for our unsurpassed identity in You!
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March 21-27, 2022
Lenten Blessings in Jesus Christ,
Here are opportunities to build the Kingdom. Receive life-giving, renewing, transforming grace being outpoured and overflow!
Our world is pining for good news. God's supply is you. Last year we shared 54 moving stories that touched thousands! We are hoping to publish of these by the end of this year. It's your turn: In 750 words or less, share your "God With Us" story. Contact below.
NEW! Kingdom Business Builder personal profile. Kingdom Builders are dynamic Catholic leaders committed to professional excellence and building the Kingdom. Find out more at MassImpact.us/KINGDOM. See poster below.
NEW! Belief & Beverage Nights are the third Thursday every month at GMC of Perrysburg (Cronin Auto Family). We're very excited to be featuring dynamic clergy this season, with the theme: "Know the King, Build the Kingdom." Register at MassImpact.us/BNB. See poster below.
NEW! Parish Parent Prayer Project. We want to send you 100 awesome prayer blessing cards for your parish. GO
NEW! Live IT Gathering Guide and LIT TV episode featuring the Wascovich Family. Check it out at ILoveMyFamily.us.
FINALLY, we are families united in discovering, proclaiming, living and building the Kingdom. This movement is fueled by your prayers, engagement and financial partnership. Find out more at MassImpact.us/PARTNER.
So blessed to be united in building the Kingdom, |
| Greg and Stephanie Schlueter
Image Trinity | Mass Impact
Email: Greg@MassImpact.us
Call: (814) 449-8808
WEB: ILoveMyFamily.us |
| | | | JOIN US THIS SATURDAY, 2P Closing Vigil 40 Days for Life Prayer. Praise. Information. Message:
"Family Core of the Pro-Life Movement" (Greg Schlueter)
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| | | | | | | | Family Live IT (LIT) Gatherings are strengthening marriages and families throughout the country. The road awaits. Join us. |
| THIS WEEK'S LIVE IT TV EPISODE
"LENTEN FRIDAYS AND 'THE MEATS'"
The Wascovich Family
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| | | THE PARENT BLESSING PROJECT
We want to send you 100 awesome parent prayer blessing cards for your parish or organization. GO: PRAYER CARD
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"The future of humanity passes by way of the family."
~ Pope St. John Paul II
We are families seeking to make our homes places of ever-deepening encounter with Jesus Christ.
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