Creating a successful blog for your property, your hotel, resort, inn or bed and breakfast will build trust with your audience, increase your bookings, customer base & profit.
I am going to share with you 16 reasons why you should start a blog, a few things for you to get started and some of the initial mistakes new bloggers make.
Welcome to another edition of hospitality property school.
I’m your instructor, Gerry MacPherson.
It has been well over a decade since blogging take on a life of its own. Many experts we turn to have become famous due to their blogs and because we see more people blog it is very important that the content of your blog is quality. This is especially true for businesses who are blogging to get found on the internet.
You might be thinking...
"Why should I blog and why would people want to read what I have to write?"
You might be surprised but there are people out there who care about your ideas, your generosity, and your willingness to share.
"To be successful, a hospitality property owner needs a blogging strategy that allows them time to create high-quality content, so they can slowly build themselves as an expert and a leader."
Here I have to emphasize slowly.
All right if this was not enough to motivate you, let me give you 16 more reasons why you should blog.
Continue reading to find out the 16 reasons and more…
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