Subject: Do you celebrate these unusual holidays?

Visual Marketing News
I can hardly believe the first month of the new year is almost over! For me, this is a good time to take stock and make sure I’m really ready to meet my goals for the rest of 2018. 

What about you? Have you clearly defined your 2018 goals? Do you have a plan in place to actually work towards those goals? Are you implementing that plan or have you already ditched your “new year’s resolutions” this month?
Ditch New Year’s Resolutions Day” – January 17th

Here's one holiday I hope you're NOT celebrating!  The website HolidayInsights.com provides dozens of unusual holidays for every month of the year, many of which you probably don’t celebrate! 

But what does it tell us about human nature that there is a so-called holiday for giving up on your goals for the new year? And that holiday is barely 2 weeks into the year! The good news is that, if we find ourselves falling off the wagon in relation to whatever resolution we might have set, we can always climb back on, hopefully with a more realistic goal and a reasonable plan for what steps we’ll take to achieve it.
Creative Marketing TV - Saturday, Jan. 27th

This Saturday, January 27, I will be interviewing Eileen Roth, who will tell us how she got on the Today Show® to talk about “National Clean Off Your Desk Day.” She will also share some tips for getting organized in the new year. You can join us live on Saturday at 11am Eastern at: https://www.youtube.com/watch?v=Kpdr3QEJv9M or catch the replay later at the same link.
Speaking of Unusual Holidays ... 

I’m giving away a holiday marketing calendar each month, that includes major holidays as unusual, fun days like “Penguin Awareness Day” on January 20th. Holidays like this can be a fun way to engage your clients, customers, students, and prospects. When you share content about holidays, you also give your friends and followers something fun to share with others. It’s an easy way to be more social on social media!

If you want to see what the calendar includes, I’ve included the ones for January and February in a short video at the top of my Facebook page, PowerPoint Queen Rules. There is a button beneath the cover video where you can access the page to enter your name and email address. Or you can use this link to go directly to the subscription page.

You’ll be able to download the January and February calendars. Each month you’ll receive an email with a link to download the new calendar for the following month.
Relationship Marketing
Relationship marketing was first defined as a form of marketing developed from direct response marketing campaigns which emphasizes customer retention and satisfaction, rather than a focus on sales transactions.

Relationship marketing differs from other forms of marketing in that it recognizes the long term value of customer relationships and extends communication beyond intrusive advertising and sales promotional messages.

With the growth of the internet and mobile platforms, relationship marketing has expanded to include inbound marketing efforts PR and social media and more. (excerpted from Wikikpedia.com)

A Quote for Hot Tea Month

“A woman is like a tea bag; you never know how strong it is until it's in hot water.” 
 ~ Eleanor Roosevelt
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Susan Joy Schleef

700 S Oakley Blvd, 60612, Chicago, United States
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