Most website owners think of their contact page as just somewhere to shove a few details and hope that is enough to get people to call them.
Not so fast! The least exciting page on a website is like a dirty great digital Wall of China.
On one side of the digital divide is your prospect, wondering whether or not to get in touch with you for a quote or to get some burning questions answered before they hand over their money.
On the other side, you are sitting at your office desk, pining for a call from a new client. The only thing keeping you apart is your contact us page.
What is a Contact Page?
Your Contact page is where you open a door for your client to walk through the digital wall into your business.
It is where you provide your business contact details to potential clients or customers so they can get in touch with you to find out more, ask a question or buy your product or service.
What you put on your page defines whether or not your door actually opens or whether they clicking away faster than a toddler in new tap shoes.
The trick on how to write a contact page for a website that actually makes people contact you is to keep it clear, friendly and cover off all the essential information in a variety of formats to allow people options for how they wish to contact you. |