The quote?
“In an age of infinite leverage… judgment is the most important skill."
Everyone with a computer, tablet, or smartphone has access to a full library of marketing and communication tools.
You have access to infinite wisdom, information, and data.
This makes each person powerful… with a caveat.
If you focus on the wrong things, you can waste this opportunity. You can mis-use this power.
It’s scary.
And that’s why Naval is 100% right.
Every morning, we wake up with the opportunity to make the decisions that will make all the difference to our lives and our business.
But do we have the judgment or wisdom to make the right decisions?!?!?
My Top 3 Choices
As I look back on my own career, I can identify several choices that helped my studio thrive.
Choices that (in the long run) made me very happy and satisfied with my career.
These “Big 3” choices were:
Learning how to market effectively and persuasively
Choosing to invest heavily into myself (i.e., working with coaches and buying training programs)
Starting a group lesson program
I made lots of other decisions along the way…
Where I got my degree
What professional organizations I belonged to
What policies to set in my studio
What method books to use in my studio
Where to live and where to start my studio
But, none of those had the impact that the “Big 3” had on my career.
It made all the difference.
This is why I created Successful Group Lessons...
...And the other programs that I’ve created about marketing and scaling your studio business.
I love to share things with people (it’s why I write these emails to you!).
For over 250 studios that made group lessons part of THEIR journey...
I was happy to train them with our in-depth video program and teaching resources.
In over 20 hours of video training, we show you:
How to set up an online or in-person group
How to get top tier results with your students (some teachers have said that it helped them improve as a teacher overall)
How to market the program to parents
How to 2x or 3x your hourly rate with group lessons
How to teach group with hours and hours of observation videos
How to convert all or part of your studio to group in less than 30 days
Joining this program has DOUBLED the leverage of our alumni.
Not only did they begin to use this powerful and effective teaching format...
They didn't waste any time reinventing the wheel. They efficiently learned the skill and the format in this training.
Registration for the “holiday” class of SGL opens on December 26th (mark your calendar!)
If you’d like all of the details, plus some additional training videos next week… simply click the button below: