Subject: Cutting Through The "Stuff Your Kindle Day" HYPE

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Cutting Through The "Stuff Your Kindle Day" HYPE

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Here's the headline …
Stuff Your Kindle Day  1000's of FREE Kindle Books!

If you want to load up on some FREE Romance reads now is the time. 
https://amzn.to/4dX955H

The next  Stuff Your Kindle Day is officially ONE day, on October 22nd.  But unofficially, you can start loading up NOW and some books will still be available several days after Oct. 22nd.  
https://amzn.to/4dX955H

OK  that's the HYPE.  What's the reality?

You can access thousands of FREE books ANY day of the year.

If you are a skeptic,  do this >>>>

To find out what books are available for FREE today and every day just go to the Kindle Store >> “free books."   This will bring up ALL the available. FREE books. From there, you can filter by  genre.    https://amzn.to/4h7kxi5

Take a look at the NUMBERS of free books that are available.

 
Ready for THIS?      free books     over 50,000


Here are some examples of FREE book searches I did from the Kindle Store search panel:

free books billionaire romance   over 1000
free books mystery and suspense  over 10,000
free books British Detective        263
free books Dystopian  over 1000

The fact is .. You can find thousands of FREE books at any time of the year.

So what exactly is all this Stuff Your Kindle Day HYPE about? 

IF I sound JADED, it is because I AM.  LOL  at the same time I recognize entrepreneurship at its best.

The woman who came up with this (brilliant) idea continues to get publicity, and HUGE website traffic years after she launched the first Stuff Your Kindle Day.    It got so popular even Kindle jumped on the band wagon

Now numerous book websites are running their own "Stuff Your" events in order to capitalize on the huge traffic they can get to their websites.

Here's the JADED part.  What exactly do the authors who put their books up for free on these "Stuff Your" days get out of it?

Hmmmmm.    I would guess close to nothing.   
Do they get thousands? Hundreds? Dozens of downloads?  

I honestly have NO idea what the average participant would get in downloads.  If YOU have participated In a  "Stuff Your"  event I'd love it if you would email me and let me know your thoughts.  Send me the name of your book (I won't tell anyone), the genre/niche and the number of downloads you got.  Did you get any reviews as a result?

The stats on getting reviews for free books are disappointing.  Under 1%. This means you have to sell OVER 100 free books to get a review.  NOTE: On Amazon a free book download is counted as a sale.

So add in the "Stuff Your" hype. In addition to the normal level of reviews a free book might get, NOW you have people downloading dozens of free books on the same day.  What is the likely hood that YOUR book will be first on someone's reading list?  Will your book simply get lost in the dozens or hundreds of free books on someone's Kindle?

Who else benefits from  the "Stuff Your" events?   LOL  the dozens of TikTok and YouTube cuties who  talk too much because they get paid for viewing time.

OK enough said. 

What are FREE and 99cent days for?

There are actually a number of good reasons to run free or 99cent promotions.

Check this article out and pay special attention to 
#1 Your Promo Team 
#2 Selling a Series and 
#3 Your fans (mailing list and Blog).

https://melanierockett.com/the-purpose-of-free-or-99cent-discounts-on-amazon/


PS  I am a sucker for getting the first book of a series for FREE, and then if I like it, purchasing the entire series at one time.  So I am at the top of the list when I say that FREE does work!

PPSS  I just checked my website stats. For some unknown reason, all of a sudden an article I wrote several years ago is trending.  Go ahead ... take a peek >>> Does Grid Your Loins Mean What You Think It Means? 

If you liked that, you'll also enjoy >>>
Happier Than A Pig In Shit

Have a great day.
Be happier than a pig
Enjoy all your FREE books
Melanie

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