Subject: Free Fundraising Materials Plus Local Outreach Ads
"Thank you so much for doing this advertising campaign.
I truly wish this had been around when I had my abortions
many years ago. I am just sitting here crying thinking ... if only ...
It may be too late for me but I know with all my heart you will reach many, many women. This is so necessary and life saving. Thank you again."
Dear Friends,
She's right. This is a "necessary and life saving" campaign. That's why we're providing an easy, virtually cost-free way for you to run "UnChoice" ads in your community.
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expose the reality of coercion, not authentic "choice" ...
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expose the heartbreak and injustice ... and offer hope and healing ...
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send a compassionate message backed up by hard-hitting, hard-to-deny academic research
A free
pre-written fundraising letter to pay for your local campaign
Perhaps you -- or your group -- are interested in bringing this message to your area ... but don't know how or are concerned about costs. The Elliot Institute has prepared a number of materials to help you do this affordably and effectively -- including fundraising letters that you can customize for your donors and step-by-step instructions to run the ads.
How this approach multiplies the impact of each donation
Your group members and community leaders will be motivated and galvanized by the opportunity to see an immediate impact from their gift ... to see it working close to home ... immediately visible to help their neighbors and friends and to open the tide of healing in their community.
How it works ...
The entire UnChoice campaign is downloadable at www.Unchoice.info/adcamp.htm including step-by-step tips for running the ads. "Co-op" versions are also available -- they have a designated area that you can customize with local information.
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Send out our pre-written fundraising letter to fund a complete, multimedia campaign -- with print, radio and/or TV ads and billboards.
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Ask your local stations to run our radio or TV ads as a free Public Service Announcement during off-peak hours ... or as a paid ad during more popular time slots.
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Run ads yourself ... Multi-media campaigns are ideal, but free or low-cost radio/TV Public Service Announcements (PSAs), designated "healing ads," or "general-interest" ads and small-space ads are a great help, too. Learn more in Ads 101.
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Run a healing ad in local publications ... including trade magazines, whether it's a local health publication, civic magazine, a Junior League newsletter, AARP magazine, your local shopper ... and many more ways to reach people right in your own backyard.
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Our fundraising letter is available in downloadable text-only versions at www.UnChoice.info ... so you can personalize the message with local information,
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Bring these ads to the attention of your local pregnancy resource center or pro-life and post-abortion outreach organizations. Encourage them to run the ads locally. They can also download and distribute UnChoice posters with local contact information. "Co-op" versions of print ads and posters have extra space to customize.
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Ask your church or civic club to consider sponsoring a local campaign.
These user-friendly tips will help guide you through the process of selecting media, running ads and other uses:
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Low-Cost/No-Cost Ways to Use these materials.
Visit
www.unchoice.info to see the complete UnChoice
ad campaign and other
materials.
Expose the truth ...
This ad campaign simply can't be dismissed by any compassionate, justice-minded American! ... and it leaves those who abuse, dismiss, exploit or profit from women with nowhere to hide.
Make sure it's running in your neighborhood!
Questions?
If you have
questions or would like further information about this campaign, please call
217-525-8202 or email
elliotinstitute@gmail.com.
The Elliot Institute continues to research abortion's injustice and injury to women and everyone involved ... to educate Americans about our findings ... and to tell those blindsided and broken by abortion that healing is possible.
DONATIONS
to support the Elliot Institute's post-abortion
research, education and outreach can be made here
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