Hey There,
I've been wanting to get this message out to you for a few weeks now, and finally...
...Things have slowed down enough to get this written!
(As you should know, if you've been reading my emails, I've been working on that Cat Health, Wellness, and Safety Trilogy of Guides... and now I'm just waiting for those reviews to be sent in so I can finish my sales pages [hint],)
But what I want to talk with you about today is a :"Buyer-Be-Ware" thing...
I was 'forced' to dive into digital marketing when Covid hit and put my brick and mortar biz on "hold". And... as it turns out, it has been a very great learning experience for me and I love the online mr'ktg World even more than my jewelry business of 19yrs!
One thing I have learned, though, is that there are what I like to call "Good Guys"... and "Bad Guys" out there that are very happy to take your money.
The big difference: The "Good Guys" provide you with value and deliver on their promises! It's a fair exchange! It's good business! Right?
Then, there are the "Bad Guys"... They Over Promise... and Under Deliver.
I have my own list of "Good Guys"... and I do my best to remember the "Bad Guys", but about a month ago... I made a big mistake...
The email I got... The S'ales Page & and Video I watched - ALL SPOKE to solving a current problem I was experiencing, in a Fabulous and Affordable Way!
TWO THINGS I DID WRONG...
1) I did not check to see WHO was offering this product
2) I DID NOT READ THE "30DAY GUARANTEE" TEXT Closely!
Number 2, above, was my Bigest Mistake!
Have you ever read the 30 Day Guarantee on sales pages you're interested in?
I've read so very many that I am afraid I got a bit complacent! Most every "Good" product creator will offer a 14 or 30 Day "UNCONDITIONAL" GUARANTEE. It's pretty much what I expect, these days!
Well... The Fabulous S'ales Page I viewed HAD a 30 Day Guarantee - BUT...
IT WAS NOT "UNCONDITIONAL"!
It was ONLY if their software had a glitch that could not be fixed.
NOW... IF there software ACTUALLY DID WHAT THE SALES PAGE SAID... There would not really have been a problem. BUT IT DID NOT!
The software was utter crap, and no better that f'ree software that was already available!
However... my complaints to there customer service dept. got me absolutely nowhere!
They held fast to every letter of their Guarantee, and would not budge!
All I could do is tell them they "should be ashamed..." and say goodbye to my 47. oo.
So guess what?
Unless it's an "Unconditional" guarantee from one of my "Good Guys"... I ain't buy'n!
Probably a good rule of thumb to follow, Right?
That's all I got for today.
All The Very Best,
~ Mike Mospan ~
mikemospan.com
P.S. Please... If you downloaded and read my 'cat book'... please reply with your feedback on it. I'd really appreciate it - whether it's 'good', bad', or somewhere in between. I'm really counting on the people on my list ( My Tribe), like you, to help out.
[Please note that I am also going to be launching 5 different D/M Softwares in the coming months... and would like to know I could also count on YOU to review that software before I launch it! Think: BETA Tester... but, if I see that nobody on my list is actually interested in getting f'ree software in return for helping me out with reviews and such... I'll have to "switch gears" and search elsewhere for that help.]
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