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Ever notice that some people seem to always create bestselling products, while others struggle to sell even a few copies?

Some of that comes down to marketing, of course...

... However, a lot of it begins and ends with creating a high-quality, in-demand product that your audience will REALLY love.

That's why I put together this product-creation FAQ for you.

Read on...

What's the key to creating an in-demand product?

They key is to do your market research. This means finding out what your audience wants, and then giving them something similar (yet better) than what's already on the market.

You do this by finding out what they're already buying. Check marketplaces like ClickBank, Udemy and Amazon to see what info-products are selling really well.

• For example, if you're selling weight loss information and you note that people are really interested in low-carb dieting, then you're going to want to create a product on that topic.

(Sidenote:  Don't copy others' product in any way... your product needs to be fresh and teach information from your own unique perspective.)

How do you boost the value of your product?

There are a variety of ways to create a product with a high perceived value.

Check out these ideas:

1. Share intermediate or advanced information, which has a higher perceived value than beginner information.
   

2. Use a high-value format such as video over text.
   

3. Offer a course rather than an "ebook."
   

4. Provide useful tools to help people implement the information. Examples include worksheets, checklists, cheat sheets, templates and similar items.
   

5. Create a bonus package to raise the value of your offer.

   
   

Now you might be wondering this 

"What if I'm not a pro writer/video producer/teacher, etc.?"

No problem - if you don't have the time, skills or inclination to create a product, then outsource.

You can post a project on a site like Upwork to find a freelancer. Just be sure to do your due diligence before hiring so that you select the best candidate.

What are some of the overlooked ideas to creating an in-demand product?

Some people think that if your topic is a proven seller, then your product is going to sell like crazy.

But in order for that to happen, you also need to put these keys in place:

• Proof and polish your product.  This makes a great impression and boosts the value of your product.

• Create an entertaining product. It should be entertaining to keep people engaged, and useful to solve their problem.

• Choose a compelling title. Your title can make or break your product, so brainstorm benefit-driven titles that will excite your audience. (Tip: Browse through Amazon's bestseller lists in a variety of niches to see how to construct a compelling title.)

• Design professional cover graphics. Outsource this task on upwork, fiverr or similar if you don't have the skills to do it yourself.

Now let's wrap things up:

Creating in-demand products isn't magic. You just need to follow the tips above for researching your market and then creating a high-value product your audience is sure to love!

Want a HEAD START in the publishing world?

Well good news, because I've created a brand new guide for you that will give you a HUGE advantage over other information publishers (I've been doing this for close to twenty years and made MILLIONS doing it so what you get is “no fluff, no filler” jam-packed PROVEN strategies)

It's called: COURSE SECRETS

Your go to guide for creating digital courses to sell online.

I think you'll refer to it over and over again for tips ranging from starting with a blank page to polishing up the final page and everything in between.

Here's just a little of what you'll discover inside:

• Finding Out What Your Market Really Wants.

• Choosing The Right Idea For Your Next Course.

• Testing Ideas Before Creating A Course.

• Adding Tools To Increase The Value Of Your Course.

• Creating Content That Your Audience Will Love.

• Making The Course Useful To Help Your Audience Reach Goals.

• Avoiding Common Course Creation Mistakes.

• Inserting Additional Helps And Backend Offers.

• Reducing Refunds And Satisfying Customers.

• Using Shortcuts So Course Creation Is Faster And Easier.

PLUS+ right now during the launch you can get your copy of Course Secrets with 80% Off - Click Here For Details

You'll also receive 7 handy and printable cheat sheets that will help you start shattering sales records!

Combined with "Course Secrets" these cheat sheets will give you all the top level strategies you need to stand out among your competitors in an increasingly crowded marketplace!

• Using these cheat sheets, you'll quickly be able to make just a few strategic changes that guarantee you stand out among the competition.

Do just a handful of things that other course creators simply aren’t doing and it will keep you both super relevant and at the forefront of your marketplace.

If you’re not there yet, applying these strategies / ideas will help you get there :-)

AND even better during our launch roll out and in addition to your 80% subscriber discount you can grab not one but three cool bonuses (including my favorite desktop research software) :-)

Don't wait any longer!

Now is the time to take what YOU know and love doing and use it to help other people while making extra money for yourself.

Everybody wins when you download Course Secrets and put it to work creating your own course.

Get started now...

> DOWNLOAD COURSE SECRETS HERE

To Your Success

Simon Hodgkinson