Subject:Ā Don't 'build your list' like the Dodos in 2020... (a partial rant)šŸ˜£

Most marketers never learn these secrets and their business suffers dearly for it.

Donā€™t make the same mistake...

Chances are you already know that 'Lead magnets' are the perfect way to get people to join your mailing list.

Most business owners give them away on their website or blog to entice fresh leads to join their list (or give them to existing subscribers to 'self-segment' themselves).

Most business owners put calls to action on their landing pages, in the header or footer of their blogs, in popup windows, sidebars, or even embedded directly in the content of a post!

THAT'S ALL GOOD!

But let me share a little secret with you that most people totally overlook...

... Are you missing this opportunity too?

If you want your lead magnet to work double time for you, then create something that your prospects will reference or use again and again.

I'm talking things like cheat sheets... checklists... gear lists... mind maps... idea lists.

Anything they'll want to use REPEATEDLY.

Think about it: the more your prospects use your product => the more they'll see your promotions => the more likely it is they'll click your links and buy whatever it is you're selling.

Simply put, familiarity generates sales.

When people see your promo enough times, they feel compelled to click on it!

Every time they use your lead magnet theyā€™ll see an ad of some kind for your paid offer.

Most business owners are giving away THE WRONG type of lead magnets. 

And if you want to build a big list THAT MAKES MORE MONEY in 2020 then DON'T DO WHAT THEY'RE DOING!

You see the really big secret is that "Lead magnets" should never just be in place to 'build a list' - They should be the powerhouse behind your promotions.

You can use them to promote absolutely anything!

You can create multiple lead magnets to promote one offer.

You can create one lead magnet to promote multiple offers.

It doesn't matter what you're promoting, your lead magnet should be the best sales tool in your toolbox.

It should be the best sales person on your entire staff.

Seriously, whatever you want to promote:
  • Digital Products
  • Physical Products
  • Online Services
  • Offline Services
  • Free Offers
  • Memberships
  • Workshops
  • Coaching Programs
  • Affiliate Promotions
  • Software And Apps
  • Drop Ship Offers
  • Charitable Causes
  • Political Campaigns
  • eClasses & Webinars
LITERALLY ANYTHING! 

Your lead magnets are not only your best sales tool, they're also super-versatile. What's more, it's so easy to put them to work for you.

Use them the right way, and...

YOU'LL MAKE MONEY BY GIVING AWAY SOMETHING FOR FREE!

Because these other business owners don't understand this they assume they don't work

The problem is theyā€™re constantly creating the same lame ā€œlead magnetsā€ that get lost in the crowd of busy and easily bored people
  • So, their efforts donā€™t work.
  • They canā€™t get their list going.
  • They canā€™t make money.
And then they wonder if this whole ā€œgive away free contentā€ thingy is just a load of B.S.

Itā€™s not.

We use this strategy every day.

So do countless other successful business owners.

And now you can too.

But hereā€™s the key...

You need to know how to create the RIGHT KIND OF LEAD MAGNET.

You need to create a highly valuable lead magnet thatā€™s sure to attract buyers like crazy. And it needs to be built in a way that naturally leads to a flood of sales.

Want to know how?

>> CLICK HERE TO KEEP READING


To Your Success,
Simon Hodgkinson

P.S.
Once you learn how to make these 12 DIFFERENT KINDS of lead magnets and put them to work for you, they can bring in order after order after order for months and years to come.

Set it and forget it!




Hodgkinson Publishing Ltd, 43 Berkeley Square, 4th Floor, Mayfair, W1J 5FJ, London, United Kingdom
You may unsubscribe or change your contact details at any time.