Hello Friend:

Tonight in Session Two of AI Marketing Masterclass, the tool that I demonstrated was NotebookLM. And there are certainly more cool AI tools with better features for your creations. You'll hear some of the comments on the call that the preference of many marketers is to use ChatGPT. As a paid, ChatGPT user, I do understand this.

But that wasn't what Session Two of tonight's Masterclass was about, really.

Session Two was about immersion in the topic before the creation process starts.

It means to really know the topic.

It's a step that I don't see taught and frankly it is a mistake. Actually, grounding ourselves on a subject is just as important as the actual creation process using AI whether we are creating from scratch or repurposing an old PLR product.

Here is the truth about bringing PLR up to date: It's not just the content that needs updating, it's us that need updating.

If you and I bypass our own brain, experience and expertise in using AI, it may not show up in the first sale. But it will definitely show up at some point. It's hard to keep customers if you're not a learner first.

Session Two was about taking a step that many marketers skip with AI. Using the AI to get grounded in what you are going to create. NotebookLM, of all of the tools available is created for you to first become a student of your subject so that you can then teach it.

You have to bring yourself up to date before you start with your content.

This really is what it means to position yourself as an educator in your subniche. And that is our mission to make you 'that' educator. Session Three next week, we will start working with actual course content. If it is not obvious by now, we are going beyond the four sessions promised.

If you have not yet signed up for AI Monetization Masterclass, go here:

http://theplrshow.com/masterclass

Go here to get basic instruction on NotebookLM

http://theplrshow.com/gtools

Charles