Create and Earn

Content is King, right?

The ultimate business growth hack

Hi Friend, Do you know what the ultimate hack to grow a business fast is? To follow the advice of those who’ve done it over and over. I know someone who's helped 100s of creative business owners scale their businesses to unimaginable heights. How ...

How to attract (not chase) leads on LinkedIn

Friend, I’m gonna spill some of my LinkedIn secrets in this email. Last year, when I started posting on LinkedIn… I had no idea how the platform worked. And even though I had:Published content on many platformsHad a great understanding of social ...

This is why most can’t start their email list

Everyone seems to get stuck with the lead magnet. But the best lead magnets are the easiest ones to put in place. (The last one I did for a client was literally an old LinkedIn post of his)↳ He’s getting 100s of subscribers.↳ And constant sales ...

This is why most can’t start their email list

Everyone seems to get stuck with the lead magnet. But the best lead magnets are the easiest ones to put in place. (The last one I did for a client was literally an old LinkedIn post of his)↳ He’s getting 100s of subscribers.↳ And constant sales ...

Friend, Do you really want to go viral?

I went viral once, Friend In 8 years of content creation across 5 platforms. Well, I had other pieces of content that did well… But that one went over the 600,000 page views. A blog post. But what did I get from that piece of content? Nothing much, ...

3 pillars to a successful creator business on LinkedIn

LinkedIn is not your business……but your business can thrive on LinkedIn, Friend. Confusing? It’ll become clear as water in a second. LinkedIn is not your business! And your business shouldn’t depend on it.Or any other such platform. You shoul ...

A couple of quick announcements, Friend

I’ll make this one short. I just wanted to share with you the recording from last week’s audio event with Perry on Closing Sales. You can watch this and future shows on:YouTube SpotifyAnd remind you that we’ll be live tomorrow again, this time ...

Don’t start a Newsletter! Do this instead...

Everyone and their mothers are starting Newsletters these days… But think about this, [NAME]… From all the Newsletters you’re subscribed to, how many do you read? And… When was the last time you woke up and thought to yourself,“Today, I’m ...

Will I see you on Friday, Friend?

Hey Friend, I have something for you to see. The purpose of this email is to send you… …the link to that event on Friday where we’ll talk about LinkedIn’s algorithm with our favorite data analyst, Dana Daskalova. And what to do these days to ...