I’ve worked hard to teach my kids to not allow fear get in the way of them trying new things and truly LIVING their lives. This lesson has been especially difficult for my oldest son Zachary.
The thought of being around a large group of people, especially when older kids are part of the group, used to give Zachary panic attacks. He's worked hard to overcome this and I can proudly announce that he recently attended a baseball camp and took the ACT, both with mostly high-school kids (Zachary is only 13).
We talked about how far he's come yesterday and, as his mother, I thought it only right to keep pushing him to get out of his comfort zone. I reminded him that he's been avoiding trying out a new youth group at Church (that both his father and I believe he'd enjoy).
When I brought this up, he listed about a million excuses of why not to go. And that's when it hit me...
I've been doing the EXACT same thing when it comes to my business.
**Gut punch**
As a kid, I didn't fit in. Because of that, I was made fun of often and sometimes was just plain ignored. These experiences created within me a deep-seated fear of being rejected.
Although I do step beyond this fear every time I send you an email and each time I publish a new article, I'm still allowing my fear to hold me back.
Did you know that I have a group coaching program? Yeah, I didn't think so.
I've been afraid to promote it to you (or anyone) because of my fear that... - no one will be interested (which is pretty stupid since more than a few of you have asked for a group program since I started this business);
- you'll unsubscribe from my newsletter; and
- you'll complain that I'm trying to sell you something.
I know that this fear isn't rational. I have a business and I need to make money for my family just like everyone else. And if you (or anyone) leave over it, then you're not the right fit.
Yet, after being in business for almost 2 years, I haven't sent one stand-alone sales email because of my fear. Even though I know that psychologically it's the BEST way to get people's attention and fill my coaching programs with the right people.
To help me get past this fear, I went through an exercise last night (that I'm teaching you below).
And now I'm now ready to start telling people about my programs in stand-alone emails describing what they are, who they're for, and how they can help you. I won't be bombarding you, but you'll receive them upon occasion. Otherwise, I'll have a theoretical group program 2 years from now that no one will have benefited from (which would suck).
Ready for your success strategy? | 
