Subject: How to land your first copywriting client
How to land your first copywriting client
October 11th, 2021 at 5:00 pm BSTView onlineFriend, Landing your first client is a big challenge for many new copywriters. The challenge? It can be hard to know where to start. Especially if you have no experience or testimonials. The secret? It isn't as hard as everyone makes out. ...
The secret to selling more
October 4th, 2021 at 5:00 pm BSTView onlineFriend, As a copywriter I've worked with 100's of clients. Most of them have the same problem. They have a great product but can't sell it. Why? They all lack a big idea. They focus on the small benefits. But lack a concept that will get p ...
How you can build confidence as a copywriter
September 27th, 2021 at 5:00 pm BSTView onlineFriend, During your first few years as a copywriter you'll doubt yourself. Can I do this? and Is this the right career for me? are common questions. This is completely normal. In fact, it would be concerning if you'd never had these thoug ...
3 tips for improving productivity
September 20th, 2021 at 5:00 pm BSTView onlineFriend, One of the biggest challenges copywriters face is remaining productive. With everything trying to grab your attention it can feel impossible to remain focused. Social media. The radio. Client messages. It can all feel too much. Her ...
What I've Learnt Working With Crypto Companies
September 13th, 2021 at 5:00 pm BSTView onlineFriend, Over the past month I've worked with some big crypto companies. I've had articles posted on websites that get over 15 million monthly visitors. It's been a major learning curve for me. But I've loved every moment. Here are the 3 bi ...
3 More Cognitive Biases To Boost Sales
September 6th, 2021 at 5:00 pm BSTView onlineFriend, A few weeks ago I wrote about cognitive biases. I had so many great responses that I thought I'd give you 3 more to add to your copy. Let's jump right in. Loss Aversion In 1979 a study, psychologists found that people prefer not to ...
What They Don't Tell You About Copywriting
August 30th, 2021 at 5:00 pm BSTView onlineFriend, When it comes to copywriting people always talk about the big wins. The freedom. The profits. The sales. What they don't talk about is the downside you need to go through to get there. The mental battles. The things you miss out on ...
3 Easy Ways To Increase Readability
August 23rd, 2021 at 5:00 pm BSTView onlineFriend, A mistake a lot of new writers make is overfocusing on techniques. In the process they miss an important factor: readability. It doesn't matter how good your copy is if nobody wants to read it. Here are 3 easy ways you can make sur ...
How To Overcome Imposter Syndrome
August 16th, 2021 at 5:02 pm BSTView onlineFriend, If you've ever created something you've likely felt like an imposter. Am I good enough to do this?How does my work compare to others?Why would they choose me over an expert? Technically, you're not wrong. You are an imposter. But g ...
3 Cognitive Biases to Improve Conversions
August 9th, 2021 at 5:00 pm BSTView onlineFriend, Before we start I wanted to thank you for subscribing to my Newsletter. In only a few weeks we've hit over 100 subscribers! Anyway, let's get started. Cognitive biases are criminally underused by smaller brands. They can be used to ...