Subject: What They Don't Tell You About Copywriting

What They Don't Tell You About Copywriting

August 30th, 2021 at 5:00 pm BST

View onlineFriend, When it comes to copywriting people always talk about the big wins. The freedom. The profits. The sales. What they don't talk about is the downside you need to go through to get there. The mental battles. The things you miss out on ...

3 Easy Ways To Increase Readability

August 23rd, 2021 at 5:00 pm BST

View onlineFriend, A mistake a lot of new writers make is overfocusing on techniques. In the process they miss an important factor: readability. It doesn't matter how good your copy is if nobody wants to read it. Here are 3 easy ways you can make sur ...

How To Overcome Imposter Syndrome

August 16th, 2021 at 5:02 pm BST

View onlineFriend, If you've ever created something you've likely felt like an imposter. Am I good enough to do this?How does my work compare to others?Why would they choose me over an expert? Technically, you're not wrong. You are an imposter. But g ...

3 Cognitive Biases to Improve Conversions

August 9th, 2021 at 5:00 pm BST

View onlineFriend, Before we start I wanted to thank you for subscribing to my Newsletter. In only a few weeks we've hit over 100 subscribers! Anyway, let's get started. Cognitive biases are criminally underused by smaller brands. They can be used to ...

3 Reasons Your Products Are Rejected

August 2nd, 2021 at 5:04 pm BST

View onlineFriend, When I first started copywriting my writing wasn't converting. I'd spend hours on a landing page, just to find conversions didn't improve. It was frustrating. How could I charge clients big money if I couldn't guarantee results? Th ...