Hi Friend,
This week we have been thinking about how as an independent coffee business we can get an edge on our bigger chain competitors and have produced 13 ways that you can beat the coffee chains.
It's a question we get asked many times, especially when a new big branded coffee shop opens up in competition to you.
We have felt that sinking feeling in the pit of our stomach when we found out a big chain was opening two doors away from us, so we know what it's like.
It's likely you will lose some trade but it's is also possible to carry on growing in the face of such competition and become a better business because of it.
Have a great week
Andrew & Claire
Use Reference: SIGLCF |
