The Texas Route 66 Festival is a few weeks away! Get ready for 10 days filled with Route 66 fun. The festival starts off with a bang at the Coors Ranch Rodeo, then keeps the excitement rolling with bus tours and events all along Texas Route 66. Finally, we wrap up the festivities with the TX 66 Festival Finale presented by Amarillo National Bank, right in the heart of Amarillo's Historic Route 66 District.