Was he sleazy?

No! He was being clear, direct, and helpful.

And this is exactly what your studio families want from you.

Parents want to know that you have a plan. They want to know that the goals they have for their child will be realized. They want to know that your studio is the right place for them to be.

This is why it’s important to tell people exactly what to do.

On your ads… tell people exactly what you offer and what to do next.

On your website… make bold claims and make everything point towards getting in touch with you.

In your follow up emails or phone calls… be confident, be fun, and explain the next steps.

People won’t do what they can’t visualize or understand.

Being clear, confident, direct, and assertive is not rude or sleazy.

It’s helpful.

It’s what your potential clients want!

Conclusion

I practice what I preach!

There are many people who watch my videos and read the Grow Your Music Studio blog that want to have their studio business questions answered, grow their studios, and make more money.

To that end, there is an opportunity for you right now.

We are registering for the Studio Marketing Masterclass training this week.

Should you join?

If you want:

• To make at least $1,000 more dollars per month (though many students have increased their income by much more)

• To increase your student retention

• A predictable flow of contacts and phone calls

• To copy my most successful ad campaigns and get the results I’m getting

• To know what should and should not be on your studio website

• To know how to write persuasive emails, social posts, and any kind of promotional material

• To know exactly what to say to prospective clients on the phone and in your intro lessons… without being nervous or feeling inauthentic!

If any of these are true of you, then I would recommend registering for the program.