Have to be honest… I kind of want to read all of those articles. They grab my curiosity.
They get paid from the ad revenue.
So - their biggest goal is just to get me to click through.
My curiosity drives their revenue model.
I think this is genius… and I believe in using this for GOOD (not evil).
Here’s what I mean:
What You Can Learn from Buzzfeed, Cosmo, and CNBC
If you were to create an ad or social post for your studio, what would you title that post?
How could you make your music lessons as appealing as possible?
Would you use titles like...
“Secret Guitar Method That No One Has Used Before”
“How to Learn Piano in 5 Minutes Per Day”
Trick question!
Those are OK… but I don’t think they’re nearly as good as…
“Raise Your Child’s Letter Grades”
“Simple Method to Give Your Child Confidence”
“5 Tips to Prevent Your Child from Being Bullied”
Naturally, you would need to pay off the title… perhaps even write your thoughts on these topics.
And (guess what) you can end your short little post with a short plug for your music lesson studio.
What?
What does that have to do with music lessons?
Absolutely nothing.
It has everything to do with what your potential customers are interested in!
And that is all that matters.
As soon as you begin thinking like your customer, you graduate from being a newbie business owner to intermediate level.
This is why I created Studio Marketing Masterclass...
We teach a dozen and a half ways to get more people finding your studio, reaching out to your studio, joining your studio.
Some require ZERO creativity.
Some teach you how to be more creative in your methods (like the strategy above).
Even if you don’t use those methods… it will expand your thinking, make you more strategic, and make you a more capable business owner.
All you have to do is:
Join the training
Watch the training
Do the exercise worksheets (no more challenging than the theory worksheets you assign your students)
Get feedback from me
Get more students as a result of your work
Pretty simple, right?
You only have a few more days before our open enrollment period ends.
